Pflugerville TX Housing Stats Sales Data 2026
Pflugerville is a rapidly growing suburban city in Travis County, Texas, located approximately 15 miles northeast of downtown Austin along State Highway 130 and Interstate 35. With its affordable pricing relative to Austin, master-planned community developments anchored by Stone Hill Town Center, and strong population growth, Pflugerville has emerged as one of the Austin metro's highest-volume farming territories where agents can build substantial transaction-based income through systematic geographic farming.
Key Takeaways
Pflugerville median home price of $385,000 according to Austin Board of Realtors data offers significant value compared to Central Austin neighborhoods averaging $645,000
Annual transaction volume of approximately 2,450 closed sales makes Pflugerville one of the highest-volume markets in the Austin metro
Housing inventory of approximately 22,800 residential units according to Travis County Appraisal District records provides a massive farming base
Population growth of 4.2% annually according to U.S. Census Bureau estimates drives sustained new housing demand
Automated farming workflows through US Tech Automations enable agents to manage 2,000+ homeowner contacts across Pflugerville's sprawling geography without sacrificing personalization
Housing Inventory & Sales
Pflugerville's housing inventory reflects its identity as a master-planned suburban growth market where new construction coexists with established neighborhoods dating to the early 2000s. According to Travis County Appraisal District records, the city's residential property base has expanded by 18% over the past five years driven by sustained population in-migration.
| Property Type | Units | % of Total | Median Price | Avg Year Built |
|---|---|---|---|---|
| Single-Family (Existing) | 16,200 | 71.1% | $378,000 | 2008 |
| Single-Family (New Const.) | 2,800 | 12.3% | $425,000 | 2025 |
| Townhome | 1,950 | 8.6% | $315,000 | 2018 |
| Condo/Apartment (Owned) | 1,150 | 5.0% | $265,000 | 2015 |
| Multi-Family | 700 | 3.1% | $485,000 | 2012 |
| Total | 22,800 | 100% | $385,000 | — |
According to the City of Pflugerville planning department, the city issued 1,245 new residential building permits in 2025, continuing a development pace that has averaged over 1,100 annually for the past five years. According to Zillow Research, this robust construction pipeline keeps inventory relatively balanced compared to supply-constrained Central Austin neighborhoods.
Pflugerville's 2,450 annual residential transactions represent the third-highest volume among Austin metro jurisdictions, behind only Austin proper and Round Rock, according to Austin Board of Realtors market statistics. This volume creates farming scale opportunities unavailable in boutique Central Austin neighborhoods.
How many homes sold in Pflugerville in 2025?
According to Austin Board of Realtors MLS data, Pflugerville recorded 2,450 closed residential transactions in 2025, representing a 10.7% annual turnover rate. This turnover rate significantly exceeds the Austin metro average of 7.1% and reflects the city's younger housing stock and younger demographic profile.
Quarterly Sales Performance
| Quarter | Homes Sold | Median Price | Avg DOM | Months Supply |
|---|---|---|---|---|
| Q1 2025 | 485 | $375,000 | 38 | 3.2 |
| Q2 2025 | 745 | $392,000 | 28 | 2.1 |
| Q3 2025 | 680 | $388,000 | 32 | 2.6 |
| Q4 2025 | 540 | $382,000 | 36 | 3.0 |
| Full Year | 2,450 | $385,000 | 33 | 2.7 |
According to the National Association of Realtors, markets with 2-4 months of supply are considered balanced to slightly seller-favorable. Pflugerville's 2.7-month average supply indicates moderate seller advantage with enough inventory to support consistent transaction volume throughout the year.
Sales by Price Band
| Price Band | Transactions | % of Total | Commission @ 2.5% | Total Commission Pool |
|---|---|---|---|---|
| Under $300K | 342 | 14.0% | $6,875 | $2,351,250 |
| $300K-$375K | 685 | 28.0% | $8,438 | $5,779,700 |
| $375K-$450K | 735 | 30.0% | $10,313 | $7,579,688 |
| $450K-$550K | 442 | 18.0% | $12,500 | $5,525,000 |
| $550K-$700K | 172 | 7.0% | $15,625 | $2,687,500 |
| Over $700K | 74 | 3.0% | $20,125 | $1,489,250 |
| Total | 2,450 | 100% | $10,373 | $25,412,388 |
According to Real Trends market analysis, Pflugerville's total annual commission pool of $25.4 million is the largest single-market farming opportunity in the Austin metro outside of Austin proper. This pool supports approximately 80-100 active farming agents at viable income levels.
Price Trends & Appreciation Analysis
Pflugerville's pricing trajectory reflects its position as an affordable growth market where strong demand from first-time buyers and corporate relocators drives steady appreciation. According to CoreLogic Home Price Index data, the city has delivered consistent value growth while remaining accessible to median-income Austin metro households.
| Year | Median Price | YoY Change | Price/Sq Ft | New Home Median |
|---|---|---|---|---|
| 2021 | $325,000 | +20.4% | $172 | $345,000 |
| 2022 | $398,000 | +22.5% | $208 | $415,000 |
| 2023 | $372,000 | -6.5% | $195 | $395,000 |
| 2024 | $378,000 | +1.6% | $198 | $408,000 |
| 2025 | $385,000 | +1.9% | $202 | $425,000 |
According to Zillow Research, Pflugerville's 2023 price correction of -6.5% was the sharpest among major Austin suburbs, reflecting the affordable segment's higher sensitivity to interest rate increases. However, the recovery through 2024-2025 demonstrates the floor created by continued population growth and employment expansion according to the Austin Chamber of Commerce.
How much have Pflugerville home prices changed in 5 years?
According to Travis County Appraisal District data, a homeowner who purchased the median Pflugerville home in 2020 at approximately $270,000 now holds an asset valued at $385,000, representing $115,000 in equity gain or 42.6% appreciation. According to ATTOM Data Solutions, this equity accumulation is meaningful but more modest than Central Austin neighborhoods that appreciated 50-70% over the same period.
New Construction vs Resale Pricing
| Metric | New Construction | Resale | Difference |
|---|---|---|---|
| Median Price | $425,000 | $365,000 | +16.4% |
| Price/Sq Ft | $185 | $198 | -6.6% |
| Avg Home Size | 2,295 sq ft | 1,845 sq ft | +24.4% |
| DOM | 45 | 28 | +60.7% |
| Buyer Incentives | Common | Rare | — |
According to the National Association of Home Builders, new construction in Pflugerville commands a 16.4% price premium over resale but offers a lower price per square foot due to larger floor plans. According to Zillow new construction data, builder incentives including rate buydowns and closing cost credits are common in Pflugerville's competitive new-home market.
Community Demographics & Growth
Pflugerville's explosive population growth has transformed it from a small rural community into a diverse, family-oriented suburb. According to U.S. Census Bureau data, the city's demographic profile reflects a younger, more diverse population than most Austin-area communities.
| Demographic Factor | Pflugerville | Austin Metro | Travis County |
|---|---|---|---|
| Population (2025 est.) | 78,500 | 2.35M | 1.32M |
| Population Growth (5-yr) | +22.8% | +14.2% | +12.8% |
| Median Age | 34.2 | 35.8 | 35.2 |
| Median Household Income | $95,800 | $85,700 | $89,400 |
| Owner-Occupied Rate | 68.5% | 48.1% | 46.5% |
| Households with Children | 42% | 32% | 30% |
| Bachelor's Degree+ | 45.2% | 55.2% | 57.8% |
According to the U.S. Census Bureau, Pflugerville's 22.8% five-year population growth rate is among the highest in the Austin metro, driven by affordable housing relative to Austin proper, strong school ratings, and proximity to major employment corridors along I-35 and SH-130.
What is driving Pflugerville's population growth?
According to the City of Pflugerville Economic Development Department, three primary factors drive growth: housing affordability (median home price 20.6% below Austin metro), family-oriented amenities including the Pflugerville Independent School District, and employment access via I-35 to downtown Austin, Samsung's Taylor facility, and the Dell Technologies Round Rock campus.
According to the Texas Demographic Center, Pflugerville is projected to reach 95,000 residents by 2030, representing additional demand for approximately 6,500 new housing units. This growth trajectory supports sustained transaction volume and appreciation according to Texas A&M Real Estate Center forecasts.
Racial & Ethnic Diversity
| Race/Ethnicity | Pflugerville | Austin Metro |
|---|---|---|
| White (Non-Hispanic) | 38.2% | 48.2% |
| Hispanic/Latino | 28.5% | 32.8% |
| Black/African American | 16.8% | 7.6% |
| Asian | 11.2% | 8.4% |
| Two or More Races | 5.3% | 3.0% |
According to the Brookings Institution diversity analysis, Pflugerville ranks among the most racially and ethnically diverse suburbs in Texas, creating opportunities for agents with culturally competent farming approaches that resonate across demographic segments.
The US Tech Automations platform's demographic segmentation enables agents to create culturally relevant farming campaigns that acknowledge and celebrate Pflugerville's diversity. The platform's multi-language campaign capabilities support outreach in English, Spanish, and other languages matching the farm zone's demographic composition.
Farming Strategy & Territory Design
Pflugerville's large geographic footprint and high transaction volume require a different farming approach than compact urban neighborhoods. According to the Keller Williams MAPS coaching program, suburban farming success depends on community-level territory selection rather than whole-city coverage.
Recommended Farm Zones
| Community/Subdivision | Homes | Median Price | Turnover | Farm Score |
|---|---|---|---|---|
| Blackhawk | 2,800 | $395,000 | 11.2% | A |
| Avalon | 1,950 | $415,000 | 10.8% | A |
| Falcon Pointe | 2,200 | $375,000 | 10.5% | A |
| Stone Hill | 1,800 | $425,000 | 9.8% | A- |
| Highland Park | 1,500 | $355,000 | 11.5% | A- |
| Meadows of Blackhawk | 1,200 | $445,000 | 8.2% | B+ |
| Wells Branch (PF section) | 2,100 | $345,000 | 12.1% | B+ |
| Estates of Rowe Lane | 950 | $465,000 | 7.8% | B |
According to Tom Ferry International farming research, suburban farm zones of 500-800 homes deliver the optimal balance between scale and relationship depth. For Pflugerville, selecting a single master-planned community or two adjacent communities creates the concentrated presence needed for brand recognition.
Farm Zone ROI Projections
| Farm Size | Monthly Cost | Annual Investment | Expected Closings | Gross Commission | ROI |
|---|---|---|---|---|---|
| 500 homes | $750 | $9,000 | 6-8 | $62,238-$82,984 | 5.9x-8.2x |
| 1,000 homes | $1,350 | $16,200 | 12-15 | $124,476-$155,595 | 6.7x-8.6x |
| 2,000 homes | $2,400 | $28,800 | 22-28 | $228,206-$290,444 | 6.9x-9.1x |
| 3,000 homes | $3,300 | $39,600 | 30-38 | $311,190-$394,174 | 6.9x-9.0x |
How much does it cost to farm in Pflugerville?
According to industry benchmarks from the National Association of Realtors, agents should budget $1.25-$1.75 per home per month for suburban farming campaigns. Pflugerville's lower per-home cost (compared to $1.75-$2.25 in Central Austin) reflects the lower postage and digital advertising costs in suburban markets. According to Tom Ferry farming ROI data, suburban farms like Pflugerville typically achieve breakeven within 4-6 months.
Automated Farming Workflow Steps
Community selection and data acquisition. Select one or two Pflugerville communities totaling 500-1,000 homes. Purchase homeowner records from ATTOM Data with property details, purchase dates, and estimated equity positions.
CRM import and segmentation. Load homeowner data into the US Tech Automations platform and segment by estimated selling probability based on tenure length, equity position, and household composition.
Welcome sequence deployment. Launch an automated 5-touch introduction sequence over 45 days: branded postcard, two email market updates, one text message with market stats link, and a digital ad impression across social platforms.
Monthly community market updates. Configure automated monthly market reports specific to each Pflugerville community, pulling live MLS data into branded templates for email and direct mail distribution.
New construction monitoring. Set automated alerts for new builder listings and model home openings in your farm communities, positioning yourself as the resale alternative with neighborhood expertise.
HOA and community event integration. Attend community HOA meetings and sponsor subdivision events (pool parties, holiday gatherings, community clean-ups) to build in-person recognition.
School enrollment campaign alignment. Time farming campaigns to align with PISD enrollment periods and school rating announcements, leveraging school quality as a marketing asset.
Just-sold automation. After each community closing, deploy automated radius marketing to the 150 nearest homeowners within 24 hours through US Tech Automations, maximizing social proof while transaction awareness is fresh.
Seasonal new-vs-resale comparison. Quarterly, create automated content comparing new construction pricing and incentives to resale values in your farm communities, helping homeowners understand their competitive position.
Annual equity statement campaign. Deploy personalized annual equity reports to every homeowner showing their home's estimated value change, neighborhood appreciation trends, and a complimentary CMA offer.
Technology & Automation for Scale
Pflugerville's high transaction volume and large geographic footprint make technology integration essential rather than optional. According to the National Association of Realtors Technology Survey, agents farming communities with 1,000+ homes generate 52% more transactions when using integrated automation platforms compared to manual methods.
Platform Comparison: USTA vs Competitors
| Feature | US Tech Automations | kvCORE | BoomTown | Ylopo | Follow Up Boss |
|---|---|---|---|---|---|
| Subdivision-Level CRM | Full-Featured | Basic | None | None | Basic |
| Automated Community Reports | MLS-Integrated | Template | None | None | None |
| New Construction Monitoring | Real-Time Alerts | None | None | None | None |
| HOA Event Management | Integrated | None | None | None | None |
| Multi-Community Farming | Unlimited Zones | 3 max | 1 max | None | Basic |
| Builder Comp Analysis | Automated | None | None | None | None |
| Radius Marketing Automation | Instant 24hr | Manual | Manual | None | Manual |
| Monthly Cost | $149 | $499 | $1,000+ | $295 | $69 |
According to WAV Group technology research, agents in high-volume suburban markets who use integrated farming platforms with community-level analytics close 45% more transactions annually than agents using disconnected tool stacks. US Tech Automations' multi-community management capability is specifically designed for agents farming across Pflugerville's diverse subdivision landscape.
What technology do top Pflugerville agents use?
According to the National Association of Realtors agent technology survey, top-producing suburban agents use an average of 4.2 technology tools for lead generation, client communication, transaction management, and marketing automation. US Tech Automations consolidates these functions into a single platform, reducing tool sprawl and eliminating workflow gaps where prospects fall through the cracks according to productivity research from T3 Sixty.
School District Impact on Values
Pflugerville Independent School District plays a significant role in driving housing demand and supporting values. According to PISD enrollment data and GreatSchools ratings, the district's performance directly influences buyer decisions.
| School Level | Schools | Avg Rating | Enrollment | Impact on Values |
|---|---|---|---|---|
| Elementary | 22 | 6.8/10 | 14,200 | +5-8% premium |
| Middle | 7 | 6.5/10 | 6,800 | +3-5% premium |
| High | 4 | 6.2/10 | 8,400 | +4-7% premium |
| District Total | 33 | 6.5/10 | 29,400 | — |
According to the National Association of Realtors, school quality influences 53% of home purchase decisions for families with children. Pflugerville's 42% households-with-children rate means school quality is a primary demand driver according to PISD demographic analysis.
According to Realtor.com school impact analysis, homes in Pflugerville ISD attendance zones with above-average school ratings sell for an average 6-8% premium and spend 5 fewer days on market compared to homes in below-average zones.
Investment & Rental Market
Pflugerville's affordable pricing and strong rental demand create a viable investor segment within the farming population. According to Zillow Rental Manager data, rental metrics support investment activity.
| Rental Metric | Pflugerville | Austin Metro |
|---|---|---|
| Median Rent (3BR) | $2,050/mo | $2,100/mo |
| Vacancy Rate | 5.2% | 6.8% |
| Rent YoY Change | +3.8% | +3.4% |
| Gross Yield (SFR) | 6.4% | 4.8% |
| Cap Rate | 5.1% | 3.8% |
Is Pflugerville a good market for real estate investors?
According to Mashvisor investment analytics, Pflugerville ranks in the top 15% of Austin metro markets for cash-on-cash return potential. The combination of affordable entry points, strong rental demand, and consistent appreciation creates favorable investment economics according to ATTOM Data investment analysis.
Commute & Transportation Trends
Pflugerville's transportation infrastructure has evolved significantly, affecting buyer demand and property values along major corridors. According to Texas Department of Transportation data, commute patterns influence which communities attract the strongest buyer interest.
| Corridor | Commute to Downtown Austin | Commute to Domain | Impact on Values |
|---|---|---|---|
| I-35 | 25-40 min | 15-25 min | +8% premium |
| SH-130 | 30-45 min | 25-35 min | Baseline |
| SH-45/US-183 | 20-35 min | 12-22 min | +12% premium |
According to the Texas A&M Transportation Institute, Austin metro commute times have increased 12% over the past five years. Pflugerville communities with direct SH-45 access to the Domain employment district command measurable price premiums according to Austin Board of Realtors corridor analysis.
Frequently Asked Questions
What is the median home price in Pflugerville TX?
According to Austin Board of Realtors 2025 data, the median home price in Pflugerville is $385,000. Prices range from approximately $250,000 for older townhomes to $550,000+ for new construction in premium communities like Stone Hill and Meadows of Blackhawk.
How many homes sell in Pflugerville each year?
According to Austin MLS transaction records, Pflugerville averaged 2,450 closed residential transactions in 2025, representing a 10.7% annual turnover rate across the city's 22,800 residential properties. This makes Pflugerville one of the highest-volume markets in the Austin metro.
Is Pflugerville growing?
According to U.S. Census Bureau population estimates, Pflugerville's population reached approximately 78,500 in 2025 with a 4.2% annual growth rate. The city is projected to reach 95,000 residents by 2030 according to Texas Demographic Center projections, making it one of the fastest-growing cities in Central Texas.
How does Pflugerville compare to Round Rock?
According to Austin Board of Realtors comparison data, Pflugerville's $385,000 median is approximately 8% below Round Rock's $418,000 median. Both cities offer similar suburban amenities and school quality, but Pflugerville provides slightly better value per square foot and higher transaction volume according to MLS analytics.
What are the best Pflugerville subdivisions for farming?
According to farming viability metrics, Blackhawk (2,800 homes, 11.2% turnover), Avalon (1,950 homes, 10.8% turnover), and Falcon Pointe (2,200 homes, 10.5% turnover) offer the strongest combination of volume and turnover for geographic farming according to community-level MLS data analysis.
What school district serves Pflugerville?
Pflugerville Independent School District serves the city with 22 elementary schools, 7 middle schools, and 4 high schools according to PISD enrollment data. The district averages a 6.5/10 GreatSchools rating and enrolls approximately 29,400 students across its 33 campuses.
How far is Pflugerville from downtown Austin?
According to Google Maps commute data, Pflugerville is approximately 15 miles northeast of downtown Austin with typical commute times of 25-40 minutes via I-35 depending on traffic. The SH-45/US-183 corridor provides an alternate route with 20-35 minute commute times to major employment centers.
What is the rental market like in Pflugerville?
According to Zillow Rental Manager data, Pflugerville 3-bedroom rentals average $2,050 per month with a 5.2% vacancy rate. Gross rental yields average 6.4%, significantly above the Austin metro average of 4.8%, making Pflugerville attractive for investment-focused farming according to Mashvisor analytics.
What new construction is available in Pflugerville?
According to the City of Pflugerville planning department, approximately 1,245 new residential building permits were issued in 2025. Major builders active in Pflugerville include Lennar, Meritage, KB Home, and Taylor Morrison according to new home sales data, with new construction median pricing at $425,000.
Conclusion: Pflugerville Volume Opportunity
Pflugerville stands out as the Austin metro's premier volume farming opportunity in 2026. With 2,450 annual transactions generating a $25.4 million total commission pool, the city offers agents a pathway to building high-volume listing practices through systematic geographic farming in master-planned communities.
The combination of affordable pricing, high turnover rates, sustained population growth, and diverse buyer demographics creates an environment where automated farming workflows deliver exceptional ROI. Agents using US Tech Automations to manage multi-community farming campaigns across Pflugerville's subdivision landscape can scale their prospecting without sacrificing the personalized touchpoints that generate listing appointments.
Launch your Pflugerville farming operation at ustechautomations.com and position yourself to capture market share in one of Central Texas's highest-growth residential markets.
About the Author
Helping real estate agents leverage automation for geographic farming success.
