Round Rock TX Home Prices & Commission 2026
Round Rock is a city in Williamson County, Texas, located approximately 20 miles north of downtown Austin along Interstate 35 and State Highway 45. Home to Dell Technologies' global headquarters and a population exceeding 138,000 according to U.S. Census Bureau 2025 estimates, Round Rock has matured from a suburban bedroom community into one of Central Texas's most economically self-sufficient cities. According to the Austin Board of Realtors, Round Rock recorded 2,850 closed residential transactions in the trailing twelve months ending Q1 2026 — the highest volume among Austin-area suburbs — with a median sale price of $425,000 that reflects the city's balanced positioning between affordability and amenity quality.
Key Takeaways
Median home price of $425,000 represents 12.4% savings versus the Austin metro median, according to Austin Board of Realtors data
2,850 annual transactions generate over $1.21 billion in total sales volume, creating massive farming opportunity
Average buyer-side commission of $12,463 at prevailing 2.93% rate, with top-producing agents closing 30+ transactions annually
Round Rock ISD's sustained A-rating drives family buyer demand, with 88% of buyers citing school quality in purchase surveys
US Tech Automations helps agents manage Round Rock's high-volume market through automated lead scoring, CMA delivery, and multi-channel farming campaigns
Round Rock Home Price Analysis
Round Rock's pricing dynamics reflect its position as the Austin metro's largest and most established suburb. According to the Austin Board of Realtors and Texas Real Estate Research Center data, the city offers a value proposition that attracts a broad spectrum of buyers from first-time purchasers to executive-level relocations.
What is the median home price in Round Rock TX in 2026?
According to Austin Board of Realtors data, Round Rock's median sale price reached $425,000 in Q1 2026, representing a 2.4% year-over-year increase from Q1 2025. The average sale price of $462,000, skewed upward by premium neighborhoods and new construction, provides a more complete picture of the market's upper range.
| Price Metric | Round Rock | Austin Metro | Williamson Co. | Travis Co. |
|---|---|---|---|---|
| Median Sale Price | $425,000 | $485,000 | $435,000 | $510,000 |
| Average Sale Price | $462,000 | $542,000 | $468,000 | $572,000 |
| Median Price/SqFt | $205 | $285 | $208 | $325 |
| YoY Median Change | +2.4% | +1.8% | +2.1% | +2.1% |
| 5-Year Appreciation | +38.5% | +48.0% | +42.0% | +44.5% |
| Price-to-Income Ratio | 4.3x | 5.9x | 4.7x | 6.0x |
According to Zillow's Home Value Index, Round Rock's five-year appreciation of 38.5% reflects steady growth without the extreme volatility experienced in central Austin neighborhoods. This stability appeals to family buyers seeking predictable equity building and long-term value appreciation.
According to the National Association of Realtors, suburban markets with price-to-income ratios below 5.0x demonstrate the healthiest demand fundamentals and lowest foreclosure risk. Round Rock's 4.3x ratio positions it among the most sustainably affordable markets in the Austin metro.
Price Distribution by Segment and Neighborhood
According to MLS transaction data, Round Rock's price distribution reveals a diversified market with opportunity across multiple segments.
| Price Segment | Annual Sales | % of Total | Avg DOM | Median SqFt |
|---|---|---|---|---|
| Under $300K | 320 | 11.2% | 28 | 1,350 |
| $300K-$375K | 580 | 20.4% | 35 | 1,680 |
| $375K-$450K | 720 | 25.3% | 40 | 2,050 |
| $450K-$550K | 580 | 20.4% | 42 | 2,400 |
| $550K-$700K | 420 | 14.7% | 48 | 2,850 |
| Over $700K | 230 | 8.1% | 58 | 3,400 |
Which Round Rock neighborhoods command the highest prices?
According to local MLS data, premium pricing concentrates in established neighborhoods with larger lots, mature trees, and proximity to top-rated Round Rock ISD campuses.
| Neighborhood/Area | Median Price | Price/SqFt | Annual Sales | Key Feature |
|---|---|---|---|---|
| Cat Hollow | $525,000 | $235 | 185 | Established, top schools |
| Teravista | $485,000 | $218 | 220 | Golf, master-planned |
| Forest Creek | $465,000 | $210 | 175 | Golf, mature community |
| Brushy Creek | $440,000 | $205 | 195 | Parks, trails |
| Paloma Lake | $415,000 | $198 | 160 | Newer, amenities |
| Meadows at Chandler Creek | $385,000 | $192 | 140 | Value, family |
| Downtown/Old Town | $380,000 | $245 | 85 | Character, walkability |
| Settler's Crossing | $365,000 | $188 | 110 | Starter, accessibility |
According to Realtor.com neighborhood data, Cat Hollow and Teravista consistently rank among Williamson County's top neighborhoods by both price per square foot and buyer demand metrics. Agents farming these premium areas face higher competition but earn proportionally higher commissions per transaction.
Commission Structure and Agent Economics
Understanding the commission economics of Round Rock's market helps agents make informed decisions about farming investment. According to Real Trends and National Association of Realtors data, commission practices in the Austin metro have evolved following the 2024 practice changes.
How much do agents earn per transaction in Round Rock?
According to industry surveys and MLS data, the prevailing commission structure in the Round Rock market generates meaningful per-transaction income across all price segments.
| Transaction Type | Sale Price | Listing Side (2.7%) | Buyer Side (2.93%) | Total Commission |
|---|---|---|---|---|
| Starter Home | $325,000 | $8,775 | $9,523 | $18,298 |
| Family Home (Median) | $425,000 | $11,475 | $12,453 | $23,928 |
| Move-Up Home | $550,000 | $14,850 | $16,115 | $30,965 |
| Premium Home | $700,000 | $18,900 | $20,510 | $39,410 |
| Luxury Home | $950,000 | $25,650 | $27,835 | $53,485 |
According to the National Association of Realtors' 2025 Member Profile, the median Realtor income nationally was $56,400. Round Rock's transaction volume and pricing create a market where focused farming agents can achieve multiples of the national median income.
| Agent Performance Tier | Annual Transactions | GCI (Buyer-Side) | GCI (Listing-Side) | Combined Potential |
|---|---|---|---|---|
| Entry (Year 1-2) | 8-12 | $99,620 | $91,800 | $95,710 avg |
| Established (Year 3-5) | 18-25 | $224,145 | $206,550 | $215,348 avg |
| Top Producer (Year 5+) | 30-45 | $373,575 | $344,250 | $358,913 avg |
| Market Leader | 50+ | $622,625 | $573,750 | $598,188 avg |
According to Tom Ferry International, agents who achieve "established" status (18+ annual transactions) in their farming territory typically reach that milestone 12-18 months faster when using automated farming platforms. US Tech Automations provides the systematic infrastructure that converts prospecting effort into predictable transaction volume.
Transaction Volume and Market Velocity
According to the Austin Board of Realtors, Round Rock's transaction volume reflects its status as the Austin metro's largest suburban market by sales count.
| Volume Metric | 2023 | 2024 | 2025 | Q1 2026 (ann.) |
|---|---|---|---|---|
| Closed Sales | 2,480 | 2,620 | 2,750 | 2,850 |
| Total Dollar Volume | $1.02B | $1.10B | $1.17B | $1.21B |
| New Listings | 3,280 | 3,150 | 3,050 | 3,020 |
| Median DOM | 48 | 44 | 40 | 38 |
| List-to-Sale Ratio | 95.8% | 96.4% | 96.9% | 97.2% |
| Absorption Rate | 75.6% | 83.2% | 90.2% | 94.4% |
How many homes sell in Round Rock each month?
According to MLS data, Round Rock averages approximately 238 closed transactions per month, with seasonal peaks in May-July reaching 280-320 monthly closings and winter troughs in December-January dropping to 160-180. This volume creates consistent opportunity throughout the year, with strategic intensity adjustments based on seasonal patterns.
| Month | Avg Closings | Median Price | % of Annual Volume |
|---|---|---|---|
| January | 175 | $412,000 | 6.1% |
| February | 195 | $418,000 | 6.8% |
| March | 235 | $422,000 | 8.2% |
| April | 265 | $430,000 | 9.3% |
| May | 295 | $438,000 | 10.4% |
| June | 320 | $442,000 | 11.2% |
| July | 305 | $435,000 | 10.7% |
| August | 280 | $428,000 | 9.8% |
| September | 225 | $420,000 | 7.9% |
| October | 215 | $418,000 | 7.5% |
| November | 180 | $415,000 | 6.3% |
| December | 160 | $410,000 | 5.6% |
According to the Texas Real Estate Research Center, seasonal price variation of 7-8% between peak (June) and trough (December) months creates strategic listing-timing opportunities that agents can communicate to seller prospects as part of their market expertise positioning.
Round Rock vs. Adjacent Markets
According to Austin Board of Realtors data, Round Rock competes with several neighboring cities for buyer attention, each offering distinct value propositions.
| Market | Median Price | Annual Sales | Median DOM | Price/SqFt |
|---|---|---|---|---|
| Round Rock | $425,000 | 2,850 | 38 | $205 |
| Cedar Park | $445,000 | 1,420 | 38 | $215 |
| Pflugerville | $395,000 | 1,520 | 44 | $195 |
| Leander | $415,000 | 1,680 | 42 | $195 |
| Georgetown | $435,000 | 1,350 | 45 | $198 |
| Hutto | $365,000 | 980 | 48 | $175 |
How does Round Rock compare to Pflugerville for home prices?
According to Austin Board of Realtors data, Round Rock's median of $425,000 exceeds Pflugerville's $395,000 by approximately 7.6%. Round Rock commands this premium through Dell Technologies' economic anchor, Round Rock ISD's consistently higher TEA ratings, and more mature community infrastructure including the Round Rock Premium Outlets and Old Settlers Park recreational complex.
According to the National Association of Realtors, buyers in mid-tier suburban markets typically consider 3-4 neighboring cities before selecting a location. Agents who cover multiple Austin-area suburbs through platforms like US Tech Automations can capture cross-market referrals and expand their farming footprint efficiently.
For agents exploring broader Austin metro coverage, see our guides for East Austin, Mueller, and Bouldin Creek.
Farming ROI Analysis for Round Rock
Understanding the return on farming investment helps agents allocate resources strategically. According to Tom Ferry International and Brian Buffini coaching programs, the key metric is cost per listing appointment, with target ratios of 10:1 GCI-to-marketing-spend by year three.
| Investment Category | Monthly Cost | Annual Cost | Expected Return |
|---|---|---|---|
| Direct Mail (500 homes) | $850 | $10,200 | 3-5 listing appointments |
| Digital Advertising | $500 | $6,000 | 2-4 listing appointments |
| Email Marketing (500 contacts) | $75 | $900 | 1-2 listing appointments |
| Community Sponsorships | $250 | $3,000 | 2-3 referral appointments |
| US Tech Automations Platform | $149 | $1,788 | Automation backbone |
| Total | $1,824 | $21,888 | 8-14 listing appointments |
What is the farming ROI for Round Rock agents?
According to industry benchmarks, agents who sustain 24+ months of consistent farming in Round Rock can expect the following return profile:
| Metric | Year 1 | Year 2 | Year 3 |
|---|---|---|---|
| Marketing Investment | $21,888 | $21,888 | $21,888 |
| Listing Appointments | 6-8 | 10-14 | 14-20 |
| Listings Taken (60% conversion) | 4-5 | 6-8 | 8-12 |
| Closed Transactions | 3-4 | 5-7 | 7-10 |
| GCI Generated | $35,000-$47,000 | $58,000-$82,000 | $82,000-$117,000 |
| ROI (GCI/Investment) | 1.6-2.1x | 2.7-3.7x | 3.7-5.3x |
According to the National Association of Realtors, the break-even point for geographic farming typically occurs at 8-12 months for suburban territories with median prices above $400,000. Round Rock's pricing and volume characteristics place it in the optimal zone for farming ROI.
Automation Strategies for Round Rock Agents
Round Rock's high transaction volume and geographic spread require systematic automation to capture market share efficiently. According to the National Association of Realtors, agents in markets with 2,000+ annual transactions face intense competition that favors technology-enabled operations.
Select 1-2 target neighborhoods for initial focus. Choose communities with 400-600 homes, 7%+ turnover rates, and median prices aligning with your target buyer. Cat Hollow and Brushy Creek offer optimal combinations of price point and turnover for new farming agents.
Import comprehensive property records. Pull Williamson County Appraisal District data for all parcels in your target area, establishing owner demographics, purchase dates, tax assessments, and improvement history in your CRM database.
Score sellers using predictive analytics. Apply ownership duration, equity position, and life-stage filters to identify the 15-20% of homeowners most likely to sell within 18 months. According to predictive modeling research, these signals correctly identify 65% of eventual sellers.
Configure multi-channel campaign sequences. Build automated touchpoint campaigns that coordinate direct mail, email, social media, and digital advertising through US Tech Automations workflow templates designed for suburban farming.
Create Dell-corridor-specific messaging. Round Rock's proximity to Dell Technologies headquarters means a significant segment of homeowners work in technology. Craft messaging that speaks to tech professional lifestyles, remote work flexibility, and corporate relocation patterns.
Deploy instant CMA delivery systems. Configure automated CMA generation that can produce property-specific valuation reports within 2 minutes of a prospect request. According to NAR data, speed of response is the number-one factor in agent selection.
Track Round Rock ISD news and developments. School district developments — new campus openings, boundary changes, bond elections — directly impact property values and generate significant homeowner interest. Automate the distribution of RRISD updates to your farm database.
Build referral generation sequences. Configure automated post-closing follow-up campaigns that nurture past clients through the 12-24 month period when referral likelihood peaks. According to NAR data, 40% of sellers found their agent through a referral.
Monitor competitive agent activity. Track which agents are farming your territory through listing data analysis. Understanding competitive positioning helps you differentiate messaging and identify underserved sub-zones within your farm area.
Report ROI to yourself monthly. Use analytics dashboards to connect marketing spend to listing appointments and closed transactions. According to Tom Ferry International, agents who track farming ROI monthly are 3x more likely to sustain their investment through the break-even period.
USTA vs. Competitor Platforms for Round Rock
| Feature | US Tech Automations | Follow Up Boss | Lofty (Chime) | CINC |
|---|---|---|---|---|
| Geographic Farm Zones | Polygon mapping | None | Zip code | N/A |
| Predictive Seller Scoring | AI-driven | Lead scoring only | AI-assisted | Basic |
| Multi-Channel Campaigns | Mail + Email + Digital | Email + SMS | Email + Ads + SMS | Email + Ads |
| Instant CMA Generation | Template-based | None | None | None |
| Farming ROI Attribution | Full funnel | Lead source | Partial | Partial |
| School District Integration | TEA data connected | None | None | None |
| Competitive Agent Tracking | MLS analysis | None | None | None |
| Starting Price | $149/month | $69/month | $499/month | $600+/month |
Frequently Asked Questions
What is the median home price in Round Rock TX in 2026?
According to Austin Board of Realtors data, the median home sale price in Round Rock reached $425,000 in Q1 2026, representing a 2.4% increase year-over-year. This positions Round Rock approximately 12.4% below the Austin metro median of $485,000, creating a strong value proposition for families seeking quality suburban living with Round Rock ISD schools.
How many homes sell in Round Rock each year?
According to MLS transaction data, Round Rock recorded approximately 2,850 closed residential transactions in the trailing twelve months ending Q1 2026. This represents the highest transaction volume among Austin-area suburbs, generating over $1.21 billion in total sales volume. Monthly closings range from 160 in December to 320 in June.
What is the average agent commission in Round Rock?
According to Real Trends and NAR data, the prevailing buyer-agent commission in Round Rock runs 2.5-2.93%, while listing-side commissions range from 2.0-3.0%. On the median sale price of $425,000, listing-side commission averages $11,475 and buyer-side commission averages $12,453, for a total transaction commission of approximately $23,928.
Is Round Rock a good market for farming agents?
Round Rock's combination of high transaction volume (2,850 annual sales), moderate price points ($425,000 median), and consistent population growth (15.8% since 2020) creates one of the Austin metro's most attractive farming environments. According to the National Association of Realtors, markets with these characteristics produce the highest farming ROI for agents who commit to consistent, systematic outreach.
How does Round Rock ISD affect property values?
According to the Texas Education Agency, Round Rock ISD earned an overall "A" rating in 2025, with several campuses scoring above 90/100. According to local MLS data, homes zoned to top-rated RRISD elementary campuses command 3-6% premiums over comparable properties in lower-rated zones, translating to $12,750-$25,500 on a median-priced home.
What types of homes are most common in Round Rock?
According to Williamson County Appraisal District records, single-family detached homes represent 78% of Round Rock's housing stock, followed by townhomes (8%), apartments and condos (10%), and other types (4%). The median home was built in 2005, with housing stock ranging from 1970s ranch-style homes in Old Town to 2020s construction in newer master-planned communities.
What is the best neighborhood to farm in Round Rock?
According to MLS data and farming ROI analysis, Cat Hollow offers the strongest combination of premium pricing ($525,000 median), manageable size (approximately 2,200 homes), and consistent 7.2% turnover. For agents seeking higher volume at lower price points, Brushy Creek and Meadows at Chandler Creek provide excellent alternatives with 8%+ turnover rates.
How long does it take to establish a farming business in Round Rock?
According to geographic farming benchmarks from Tom Ferry International and Buffini & Company, achieving meaningful market share (5-10% of annual transactions in your farm zone) typically requires 18-30 months of consistent monthly investment. Agents using automation platforms like US Tech Automations report reaching break-even 3-6 months faster through higher touchpoint frequency and better lead scoring.
Conclusion: Capitalizing on Round Rock's Volume Market
Round Rock's position as the Austin metro's highest-volume suburban market creates exceptional opportunity for agents who approach farming with discipline, data, and consistency. The 2,850 annual transactions at a $425,000 median represent over $1.21 billion in sales volume, and the market's balanced fundamentals — healthy appreciation, manageable days on market, and strong buyer demand — create a predictable business environment.
The commission analysis in this guide demonstrates that even entry-level farming agents can generate meaningful income, while established producers building 30+ transaction practices earn well into six figures. The key differentiator is systematic execution. US Tech Automations provides the automation infrastructure that transforms data-driven farming strategy into daily prospecting activity — from predictive seller identification to multi-channel campaign management to ROI attribution that proves your investment is working. Start building your Round Rock farming business at ustechautomations.com.
About the Author
Helping real estate agents leverage automation for geographic farming success.
