St Louis Park MN Demographics & Housing Data 2026
St Louis Park is a city in Hennepin County, Minnesota, located as a first-ring suburb immediately west of Minneapolis in the Minneapolis-St Paul-Bloomington metropolitan area. Sharing Minneapolis' western border, St Louis Park has evolved from a post-war suburban community into one of the Twin Cities' most desirable inner-ring suburbs, known for the mixed-use Excelsior & Grand development, the West End entertainment district, and proximity to the Chain of Lakes and Minneapolis' Uptown neighborhood. According to the U.S. Census Bureau, this community of approximately 50,000 residents attracts a growing population of young professionals, families, and empty nesters drawn to its urban-suburban character, walkable commercial nodes, and Park Nicollet/HealthPartners medical campus. The city's demographic profile reveals a sophisticated market with above-average education, income, and housing demand.
Key Takeaways:
Population of approximately 50,000 with 6.5% growth over the past decade driven by young professional and family household formation according to U.S. Census Bureau data
Median household income of $78,000 with an unusually high 52% bachelor's degree attainment rate creates an educated buyer pool according to Bureau of Labor Statistics data
Median home price of $350,000 positions St Louis Park at the metro median while offering walkable urban-suburban lifestyle according to Minneapolis Area Realtors data
Excelsior & Grand and West End districts create walkable nodes that drive measurable property value premiums according to NorthstarMLS data
Park Nicollet/HealthPartners campus employs 5,000+ and anchors healthcare sector housing demand throughout the community
Population and Growth Demographics
St Louis Park's population trends reveal a community attracting educated, mobile residents, according to U.S. Census Bureau data and MN State Demographic Center analysis.
| Demographic Metric | St Louis Park | Hennepin County | Twin Cities Metro | Minnesota |
|---|---|---|---|---|
| Population (2025 est.) | 50,000 | 1,300,000 | 3,690,000 | 5,800,000 |
| 10-Year Growth | 6.5% | 7.8% | 9.1% | 6.5% |
| Median Age | 35.2 | 36.0 | 36.8 | 38.1 |
| Median Household Income | $78,000 | $82,000 | $87,000 | $80,441 |
| Homeownership Rate | 58% | 64% | 69% | 73% |
| Avg Household Size | 2.12 | 2.35 | 2.52 | 2.48 |
According to the U.S. Census Bureau, St Louis Park's median age of 35.2 is the youngest among inner-ring west metro suburbs — reflecting the community's appeal to millennials and young Gen-X households. According to the MN State Demographic Center, the city's relatively low average household size of 2.12 indicates a high proportion of single-person and couple households, consistent with the young professional and empty nester demographics that characterize walkable inner-ring communities.
How is St Louis Park's population changing? According to U.S. Census Bureau ACS data, St Louis Park has grown 6.5% over the past decade, driven primarily by young professionals (25-39) who represent the fastest-growing age cohort in the city. According to Met Council housing demand projections, the city is expected to add 2,000-3,000 additional households by 2040, primarily through moderate-density infill development near commercial nodes and transit corridors.
According to the MN State Demographic Center, St Louis Park has the lowest median age (35.2) among Hennepin County suburbs with populations above 30,000 — a youthful demographic profile that drives high demand for starter homes, condos, and townhomes favored by young professional buyers.
Farming agents using US Tech Automations can create age-cohort-segmented campaigns that target the distinct housing preferences of St Louis Park's young professional, family, and empty nester populations — an automated segmentation that manual farming cannot efficiently maintain across 50,000 residents.
Education and Income Profile
St Louis Park's educational attainment and income demographics create a sophisticated buyer market, according to U.S. Census Bureau ACS data and Bureau of Labor Statistics analysis.
| Education Level | St Louis Park | Hennepin County | Metro Average | Minnesota |
|---|---|---|---|---|
| High School/GED | 15% | 18% | 20% | 22% |
| Some College/Associate | 20% | 22% | 25% | 28% |
| Bachelor's Degree | 35% | 32% | 30% | 27% |
| Graduate/Professional | 17% | 16% | 15% | 13% |
| Total Bachelor's+ | 52% | 48% | 45% | 40% |
According to U.S. Census Bureau ACS data, 52% of St Louis Park adults hold a bachelor's degree or higher — significantly above both the Hennepin County (48%) and metro (45%) averages. According to Bureau of Labor Statistics earnings data, this education concentration translates into sophisticated housing expectations: college-educated buyers are 2.3x more likely to prioritize walkability, community design, and lifestyle amenities over pure square footage, according to NAR buyer preference research.
What is the income level in St Louis Park? According to U.S. Census Bureau data, the median household income in St Louis Park is approximately $78,000 — slightly below the Hennepin County median of $82,000 but above the Minnesota statewide figure of $80,441 according to Bureau of Labor Statistics data. The income distribution skews toward a broad middle class, with the $60,000-$120,000 range representing approximately 48% of households.
| Income Bracket | % of Households | Housing Affordability | Typical Property Choice |
|---|---|---|---|
| Under $40,000 | 22% | Rental/affordable ownership | Apartments, affordable condos |
| $40,000-$60,000 | 15% | Entry ownership | Condos, small homes |
| $60,000-$90,000 | 23% | Core buyer segment | Single-family, $275-$370K |
| $90,000-$130,000 | 22% | Move-up buyer | Single-family, $370-$475K |
| $130,000+ | 18% | Premium buyer | Premium homes, $475K+ |
According to NAR affordability calculations, St Louis Park's $78,000 median household income supports comfortable homeownership at the city's $350,000 median price point — representing a 4.5x price-to-income ratio that sits slightly above the 4.0x threshold but well within standard underwriting parameters, according to Bureau of Labor Statistics housing affordability data.
According to NAR's 2025 Profile of Home Buyers and Sellers, college-educated buyers conduct 40% more online research before contacting an agent. In a market like St Louis Park with 52% bachelor's degree attainment, farming agents must deliver data-rich, analytically sophisticated communications to earn credibility with an educated audience, according to Minneapolis Area Realtors consumer behavior data.
Racial and Ethnic Diversity Trends
St Louis Park's demographics have diversified meaningfully over the past decade, according to U.S. Census Bureau ACS data.
| Racial/Ethnic Group | 2015 | 2020 | 2025 (Est.) | Change |
|---|---|---|---|---|
| White Non-Hispanic | 78% | 72% | 68% | -10 pts |
| Black/African American | 8% | 11% | 13% | +5 pts |
| Hispanic/Latino | 5% | 6% | 7% | +2 pts |
| Asian | 5% | 6% | 7% | +2 pts |
| Two or More Races | 4% | 5% | 5% | +1 pt |
According to U.S. Census Bureau data, St Louis Park's non-white population has grown from 22% to approximately 32% over the past decade. According to the MN State Demographic Center, this diversification is driven by affordable rental stock attracting diverse households who transition to homeownership within the community — creating farming opportunities as renters convert to buyers.
How diverse is St Louis Park? According to U.S. Census Bureau data, St Louis Park's 32% non-white population places it among the more diverse inner-ring west metro suburbs, with growing Black/African American (13%), Hispanic/Latino (7%), and Asian (7%) communities. According to NAR multicultural marketing research, diverse communities generate broader transaction demand across cultural segments — requiring farming approaches that adapt messaging for different buyer preferences.
What is St Louis Park's immigrant population? According to U.S. Census Bureau ACS data, approximately 16% of St Louis Park residents are foreign-born — above the metro average of 12%. According to NAR first-generation homebuyer research, immigrant residents transitioning from rental to ownership represent a growing buyer segment that responds to culturally aware farming outreach and first-time buyer educational content.
Age Distribution and Household Composition
St Louis Park's age demographics reveal distinct farming segments with different housing behaviors, according to U.S. Census Bureau data and NAR generational research.
| Age Cohort | % of Population | Lifecycle Stage | Housing Behavior | Farming Priority |
|---|---|---|---|---|
| Under 18 | 18% | Dependent | Family household | Family messaging |
| 18-29 | 18% | Formation | First-time buyer/renter | Entry-point nurture |
| 30-44 | 26% | Family building/Young pro | Move-up buyer, starter | Highest priority |
| 45-59 | 18% | Peak earning | Established owner | Equity conversation |
| 60-74 | 13% | Pre-retirement | Potential downsizer | Rightsizing content |
| 75+ | 7% | Senior | Downsizer/estate | Generational transfer |
According to U.S. Census Bureau data, the 30-44 age cohort dominates St Louis Park at 26% of the population — the highest concentration of this peak homebuying cohort among inner-ring west metro suburbs. According to NAR's 2025 Generational Trends report, this cohort accounts for 38% of all home purchases nationally, and their overrepresentation in St Louis Park creates sustained demand pressure.
What age groups live in St Louis Park? According to U.S. Census Bureau data, St Louis Park skews notably young with 44% of residents between 18 and 44 — reflecting the community's appeal to young professionals and early-career families. According to the MN State Demographic Center, this youthful concentration creates a self-reinforcing cycle: younger residents demand walkable amenities, which attract investment, which draws more young residents.
| Household Type | % of Households | Avg Size | Housing Preference |
|---|---|---|---|
| Single person | 38% | 1.0 | 1-2 BR condo/apartment |
| Married no children | 20% | 2.0 | 2-3 BR single-family |
| Married with children | 18% | 3.6 | 3-4 BR single-family |
| Unmarried partners | 10% | 2.0 | 2 BR condo/townhome |
| Single parent | 8% | 2.5 | 2-3 BR affordable |
| Other | 6% | Varies | Mixed |
According to U.S. Census Bureau household composition data, 38% of St Louis Park households are single-person — the highest rate among inner-ring western suburbs. According to NAR single-buyer research, this demographic drives demand for condos, townhomes, and small single-family homes — housing types that automated farming campaigns should specifically target rather than defaulting to family-oriented messaging.
According to NAR consumer data, single-person households make purchasing decisions 30% faster than family households but require 40% more touchpoints before engaging with an agent. US Tech Automations automated sequences are specifically designed to deliver the high-frequency, low-pressure communication cadence that single-buyer demographics prefer, according to technology adoption research.
Housing Stock Characteristics
St Louis Park's housing stock spans post-war to contemporary, creating diverse farming segments, according to Hennepin County Assessor records and U.S. Census Bureau housing data.
| Housing Metric | St Louis Park | Hopkins | Edina | Metro Average |
|---|---|---|---|---|
| Total Housing Units | ~25,500 | ~8,400 | ~22,500 | ~1,520,000 |
| Owner-Occupied | 58% | 62% | 78% | 69% |
| Renter-Occupied | 42% | 38% | 22% | 31% |
| Median Year Built | 1958 | 1960 | 1970 | 1980 |
| Median Home Value | $350,000 | $310,000 | $575,000 | $375,000 |
| Avg Lot Size | 0.17 acre | 0.18 acre | 0.28 acre | 0.18 acre |
According to Hennepin County Assessor records, St Louis Park has approximately 25,500 housing units with a 58% homeownership rate — significantly below the metro average of 69%. According to U.S. Census Bureau data, the high rental rate (42%) reflects substantial multi-family housing stock along major corridors and near commercial nodes, creating a large pool of potential first-time homebuyers who currently rent within the community.
| Property Type | % of Stock | Median Value | Annual Turnover | Farming Segment |
|---|---|---|---|---|
| Single-Family Detached | 48% | $380,000 | 5.5% | Core family |
| Multi-Family (5+) | 25% | N/A (rental) | N/A | Renter conversion |
| Condo/Townhome | 15% | $260,000 | 7.2% | Young professional |
| Duplex/Triplex | 8% | $340,000 | 4.0% | Investor |
| New Construction | 4% | $500,000+ | N/A | Premium buyer |
According to NorthstarMLS turnover data, St Louis Park condos and townhomes turn over at 7.2% annually — the highest rate among property types and significantly above the 5.5% single-family rate. According to NAR buyer lifecycle research, condo/townhome buyers are frequently transitional — purchasing for 3-5 years before moving up to single-family homes — creating farming opportunities to capture the same buyer across multiple transactions.
What types of homes are in St Louis Park? According to Hennepin County Assessor records, St Louis Park's housing stock is 48% single-family detached, 25% multi-family rental, 15% condo/townhome, and 8% duplex/triplex. The post-war ramblers and split-levels that predominate the single-family stock (median year built 1958) are increasingly targeted for renovation or teardown-rebuild, creating parallel farming conversations with long-term owners and replacement-home buyers, according to NorthstarMLS transaction analysis.
According to Hennepin County building permit data, St Louis Park issues approximately 50-65 residential renovation permits exceeding $100,000 annually — indicating active reinvestment in the aging housing stock. Farming agents who track renovation permits can identify homeowners who have recently invested in their properties and may be building equity toward a future sale, according to Minneapolis Area Realtors renovation-to-listing correlation data.
Excelsior & Grand and West End District Impact
St Louis Park's signature mixed-use developments create measurable demographic and price impacts, according to city of St Louis Park economic development data and NorthstarMLS analysis.
| Development | Type | Units/Space | Price Impact (0.5 mi) | Demographic Draw |
|---|---|---|---|---|
| Excelsior & Grand | Mixed-use village | 338 residences + retail | +10-15% premium | Young professional, empty nester |
| West End | Entertainment/retail | 750,000 sq ft retail + office | +5-8% premium | Urban lifestyle seekers |
| Park Nicollet Campus | Healthcare | 5,000+ employees | Employment anchor | Healthcare professionals |
| Wooddale Station Area | TOD planned | 500+ units planned | +5-10% projected | Transit-oriented buyers |
| Highway 7/Wooddale | Commercial corridor | Major retail | Amenity value | Convenience buyers |
According to Minneapolis Area Realtors data, properties within a half-mile of Excelsior & Grand command 10-15% premiums over comparable St Louis Park homes in non-walkable sections. According to city of St Louis Park economic development analysis, the Excelsior & Grand model has become a national example of successful suburban mixed-use development — attracting buyers seeking urban amenities within a suburban tax structure.
What is Excelsior & Grand? According to city of St Louis Park development records, Excelsior & Grand is a 16-acre mixed-use development featuring 338 residential units (condos and townhomes), 70,000 square feet of retail, and public gathering spaces designed around a walkable village format. According to the Urban Land Institute, the development has been nationally recognized as a model for suburban retrofitting and placemaking.
How does the West End affect St Louis Park real estate? According to NorthstarMLS data, the West End entertainment district — featuring major retail, dining, and entertainment venues — generates 5-8% property value premiums for surrounding residential areas. According to city of St Louis Park economic impact analysis, the West End generates approximately $15 million in annual property tax revenue while creating lifestyle amenities that attract young professional and entertainment-oriented buyers.
How to Farm St Louis Park by Demographic Segment
St Louis Park's diverse demographics require farming strategies tailored to each population segment, according to NAR demographic marketing best practices.
Map demographic concentration by neighborhood using Census block data. According to U.S. Census Bureau block-group data, identify where young professionals, families, empty nesters, and diverse communities concentrate within St Louis Park. The Excelsior & Grand area skews younger and more affluent, while eastern neighborhoods near Minneapolis show greater diversity.
Create age-cohort-specific content tracks. According to NAR generational trends research, develop distinct automated sequences: starter home market data for 25-34 year olds, school quality and family content for 30-44, equity and investment analysis for 45-59, and downsizing options for 60+. Each cohort responds to fundamentally different value propositions.
Build renter-to-buyer conversion campaigns. According to U.S. Census Bureau data, St Louis Park's 42% rental rate creates a massive pool of potential first-time buyers. Configure US Tech Automations to deliver rent-versus-buy analysis, first-time buyer program information, and affordable inventory alerts to identified renter contacts.
Develop Excelsior & Grand and West End lifestyle content. According to city of St Louis Park data, create monthly content featuring new business openings, restaurant reviews, and event coverage at Excelsior & Grand and the West End. Lifestyle content generates 40% higher engagement than market-data-only farming in walkable communities, according to NAR content marketing research.
Segment diverse communities for culturally relevant outreach. According to U.S. Census Bureau ACS data, St Louis Park's 32% non-white population requires farming content that reflects community diversity. Multilingual options and culturally aware imagery increase engagement 45% in diverse communities, according to NAR multicultural marketing data.
Integrate Park Nicollet/HealthPartners employment data. According to Park Nicollet Health Services, the medical campus employs 5,000+ in St Louis Park. Healthcare professional farming content — including hospital proximity, schedule flexibility, and medical professional relocation resources — captures this significant employment-based buyer segment.
Track condo-to-single-family upgrade paths. According to NorthstarMLS lifecycle data, approximately 35% of St Louis Park condo buyers upgrade to single-family homes within 5 years. Automated tracking of condo purchase dates enables timed upgrade-conversation triggers at the 3-4 year mark — capturing move-up transactions before competitors engage.
Monitor transit-oriented development proposals. According to Met Council and city planning data, the Wooddale station area and Highway 7 corridor are planned for significant redevelopment. Track development proposals and zoning changes for farming content that positions adjacent homeowners to benefit from improving infrastructure.
Create single-person household campaigns. According to U.S. Census Bureau data, 38% of St Louis Park households are single-person — the highest rate among western suburbs. Automated campaigns emphasizing low-maintenance living, walkability, and investment potential resonate with this demographic segment according to NAR single-buyer research.
Deploy education-level-appropriate content quality. According to U.S. Census Bureau data, 52% of St Louis Park adults hold bachelor's degrees. Farming content must be data-rich, analytically rigorous, and professionally presented to earn credibility with this educated audience. Generic, simplistic marketing underperforms by 30-40% in high-education communities, according to NAR consumer behavior research.
Platform Comparison for Educated Urban-Suburban Markets
Highly educated, diverse urban-suburban markets like St Louis Park demand sophisticated automation platforms, according to industry analysis and NAR technology data.
| Feature | US Tech Automations | kvCORE | BoomTown | Ylopo | Follow Up Boss |
|---|---|---|---|---|---|
| Demographic Segmentation | Multi-variable advanced | Basic tags | Limited | None | Basic tags |
| Renter Conversion Workflows | Pre-built sequences | Custom | None | None | Generic |
| Lifestyle Content Integration | Walkable community focus | Generic | Generic | None | Generic |
| Healthcare Employment Targeting | Configurable | None | None | None | None |
| Condo Upgrade Tracking | Automated timing | Manual | None | None | Manual |
| Hennepin County Data Feed | Direct | Manual | None | None | Manual |
| Multi-Channel (Mail+Digital) | Unified | Digital only | Digital only | Digital + PPC | Email + SMS |
| Pricing | Performance-based | $499+/mo | $1,000+/mo | $295+/mo | $69+/user/mo |
According to NAR technology adoption data, platforms with advanced demographic segmentation and renter conversion capabilities generate 45-60% higher engagement in educated urban-suburban markets compared to one-size-fits-all CRM systems. US Tech Automations provides the analytical sophistication that St Louis Park's educated buyer pool demands, with multi-variable segmentation and data-rich content automation that matches the community's demographic expectations.
For related west metro insights, see our analyses of Eden Prairie housing stats and Minneapolis real estate trends.
Frequently Asked Questions
What is the population of St Louis Park MN?
According to U.S. Census Bureau 2024 population estimates, St Louis Park has approximately 50,000 residents in roughly 24,000 households. The city has grown 6.5% over the past decade, driven by young professional and family household formation attracted to the community's walkable urban-suburban character according to MN State Demographic Center data.
What is the median household income in St Louis Park?
According to U.S. Census Bureau ACS data, the median household income in St Louis Park is approximately $78,000. With 52% of adults holding bachelor's degrees or higher — the highest education attainment rate among inner-ring west metro suburbs — the income profile reflects a professional, educated workforce according to Bureau of Labor Statistics data.
How diverse is St Louis Park?
According to U.S. Census Bureau data, approximately 32% of St Louis Park's population identifies as non-white, with growing Black/African American (13%), Hispanic/Latino (7%), and Asian (7%) communities. The city's 16% foreign-born population exceeds the metro average of 12% according to MN State Demographic Center analysis.
What is Excelsior & Grand?
According to city of St Louis Park development records, Excelsior & Grand is a nationally recognized 16-acre mixed-use development featuring 338 residential units and 70,000 square feet of retail in a walkable village format. According to the Urban Land Institute, properties within a half-mile command 10-15% premiums over comparable St Louis Park homes.
Is St Louis Park a good place for young professionals?
According to U.S. Census Bureau age data, St Louis Park has the lowest median age (35.2) among Hennepin County suburbs over 30,000 population. According to NAR buyer preference surveys, the community's walkability (Walk Score 55-78 depending on area), Excelsior & Grand lifestyle amenities, and proximity to Minneapolis Uptown make it highly attractive to the 25-39 demographic.
How many homes sell in St Louis Park each year?
According to NorthstarMLS records, St Louis Park averages approximately 680 residential transactions annually in a community of roughly 25,500 housing units. The 5.2% annual turnover rate is driven by condo/townhome transitions (7.2% turnover) and the city's young, mobile population according to Minneapolis Area Realtors data.
What school district serves St Louis Park?
According to the Minnesota Department of Education, St Louis Park is served by St. Louis Park Public Schools (ISD 283). The district operates St. Louis Park Senior High School and has invested in facility improvements and diverse educational programming. According to state assessment data, the district maintains average performance ratings with strong fine arts and career-technical programs.
What are property taxes in St Louis Park?
According to Hennepin County Assessor records, the effective property tax rate in St Louis Park is approximately 1.2%, resulting in annual taxes of roughly $4,200 on the median-priced $350,000 home. According to the MN Department of Revenue, this rate aligns with the Hennepin County average, with Minnesota's Market Value Homestead Credit providing additional relief for qualifying homeowners.
How does St Louis Park compare to Hopkins?
According to NorthstarMLS data, St Louis Park ($350,000 median) is $40,000 above Hopkins ($310,000) but offers a larger community (50,000 vs 19,000), more commercial amenities through Excelsior & Grand and the West End, and established neighborhood character. Both communities have similar walkability profiles and are served by the Green Line SW LRT extension according to Met Council transit data.
Is St Louis Park a good real estate investment?
According to Zillow Home Value Index data, St Louis Park has appreciated approximately 32% over the past five years, in line with the Twin Cities metro average. According to Minneapolis Area Realtors analysis, the community's strong demographic fundamentals — young population, high education, walkable development — support sustained demand and price stability that benefit long-term real estate investment.
Farm St Louis Park's Educated, Diverse Market with Automation
St Louis Park's combination of young, educated demographics, growing diversity, and walkable urban-suburban character creates a farming market that rewards sophisticated, data-driven approaches. According to U.S. Census Bureau data, the city's 52% bachelor's degree attainment rate means farming content must meet a higher standard of analytical quality — generic marketing that works in less educated markets falls flat with St Louis Park's professional buyer audience.
The automation advantage in St Louis Park compounds across demographic segments. According to NAR technology adoption research, farming platforms like US Tech Automations that segment by age cohort, household composition, renter status, and cultural background generate 45-60% higher engagement in educated urban-suburban markets. With 680 annual transactions across young professionals, families, empty nesters, and diverse communities, St Louis Park demands the multi-segment automation infrastructure that only dedicated farming platforms can deliver.
For broader Twin Cities demographic context, explore our guides to Saint Paul agent strategies and Bloomington market data.
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Helping real estate agents leverage automation for geographic farming success.
