Wilson WY Real Estate Market Data 2026
Key Takeaways
Wilson's median home price reaches $2,150,000 in early 2026, establishing this Teton County community as one of the most expensive residential markets in the Rocky Mountain West — with prices 619% above the Wyoming statewide median of $299,000, according to the Jackson Hole Real Estate Associates (JHREA) and Teton County Assessor data
The market generates 65-85 annual residential transactions in Wilson proper, with the broader Teton County market producing 450-550 annual sales that define the competitive landscape for agents farming this ultra-luxury corridor, according to Teton Board of REALTORS (TBR) data
Average listing commission of 2.45% on Wilson's high price points produces per-transaction gross of approximately $52,675 — making a single Wilson closing equivalent to 7-8 closings in the average Wyoming market, according to TBR closed-sale data
Teton County's median household income of $96,800 ranks as Wyoming's highest, yet the price-to-income ratio of 22.2x confirms that local income alone cannot support Wilson's pricing — external wealth transfer from second-home buyers drives approximately 55% of transactions, according to U.S. Census ACS 2024 estimates and TBR buyer surveys
Agents using US Tech Automations for Wilson farming achieve high-value pipeline results through automated luxury buyer nurture sequences, second-home owner equity tracking, and Teton Pass corridor lifestyle content that positions Wilson as the "local's alternative" to Jackson's resort pricing
Market Fundamentals: Wilson's Teton Valley Position
Wilson is an unincorporated community and census-designated place (CDP) in Teton County, Wyoming (Teton County), located approximately 6 miles west of Jackson at the base of Teton Pass (Highway 22). With a CDP population of approximately 1,700 residents, Wilson functions as the western gateway to the Jackson Hole valley, situated at the junction of Highway 22 (connecting to Teton Valley, Idaho) and Highway 390 (the corridor to Jackson Hole Mountain Resort and Teton Village). The community sits at 6,070 feet elevation along the banks of Fish Creek, a tributary of the Snake River that provides world-class fly fishing access.
How does Wilson compare to Jackson for real estate value? According to JHREA data and Zillow Research, Wilson's $2,150,000 median represents a 19% discount to Jackson's $2,650,000 median, making it the relative "value play" within Teton County's ultra-luxury market. Wilson attracts buyers who prefer the community's rural character — working ranches, horse properties, and fewer commercial developments — over Jackson's town-center walkability. The 8-minute drive to Jackson Town Square and 15-minute drive to Jackson Hole Mountain Resort provides all the lifestyle access at a meaningful price differential, according to JHREA market reports.
Price and Transaction Analysis
Price Segmentation by Range
According to TBR, JHREA, and Teton County Assessor records:
| Price Range | Annual Sales | Market Share | Avg DOM | Avg Sq Ft | Buyer Profile |
|---|---|---|---|---|---|
| $800K-$1.2M | 12-18 | 20% | 65 | 1,400 | Local workforce |
| $1.2M-$1.8M | 15-22 | 25% | 55 | 1,850 | Move-up local/downsizer |
| $1.8M-$3.0M | 18-24 | 30% | 48 | 2,600 | Second-home buyer |
| $3.0M-$5.0M | 8-12 | 14% | 62 | 3,400 | Luxury primary/second |
| $5.0M-$10.0M | 5-8 | 8% | 85 | 4,200 | Ultra-luxury estate |
| $10.0M+ | 2-4 | 3% | 120+ | 5,500+ | Trophy ranch/compound |
Wilson's $1.8M-$3.0M segment generates the highest transaction volume, representing the sweet spot where second-home buyers from major metros (Denver, San Francisco, Los Angeles, Dallas) find Teton County entry points that don't require the $3.5M+ commitment of Jackson's Town neighborhoods. Agents who specialize in this segment through the US Tech Automations platform's luxury buyer nurture tools report 30-45 day faster conversion timelines compared to agents using generic CRM systems, according to platform performance data.
Historical Price Trends
According to TBR, JHREA market reports, and Zillow data:
| Year | Wilson Median | Teton County Median | Annual Sales (Wilson) | DOM | Price/Sq Ft |
|---|---|---|---|---|---|
| 2021 | $1,650,000 | $1,580,000 | 95 | 12 | $625 |
| 2022 | $1,980,000 | $1,850,000 | 88 | 15 | $735 |
| 2023 | $2,050,000 | $1,920,000 | 68 | 42 | $775 |
| 2024 | $2,100,000 | $1,985,000 | 72 | 48 | $795 |
| 2025 | $2,120,000 | $2,020,000 | 75 | 50 | $810 |
| 2026 (proj) | $2,150,000 | $2,050,000 | 70 | 48 | $825 |
Why has Wilson's price appreciation moderated from the 2021-2022 surge? According to JHREA market analysis and Federal Reserve data, Wilson's 30.3% cumulative appreciation from 2021 to 2026 (versus 54% from 2019 to 2022) reflects three normalizing factors: (1) interest rate impacts on financed second-home purchases; (2) post-pandemic correction as remote workers returned to urban offices, reducing "escape to the mountains" demand; and (3) increasing inventory from sellers who purchased during the 2020-2022 frenzy and are now taking profits. However, the structural undersupply of buildable land in Teton County (97% of the county is federal land, per BLM data) provides a permanent pricing floor.
Sub-Area Market Comparison
Wilson Corridor Neighborhoods
According to Teton County Assessor records and JHREA neighborhood data:
| Sub-Area | Median Price | Properties | Annual Sales | Lot Size | Character |
|---|---|---|---|---|---|
| Wilson core/Fish Creek | $1,850,000 | 220 | 15-22 | 0.5-1.0 acres | Village center |
| West Bank/Bar Y | $2,450,000 | 85 | 8-12 | 1.0-3.0 acres | Horse property |
| Teton Pines | $2,800,000 | 120 | 10-15 | 0.5-1.5 acres | Golf community |
| Aspens/Teton Village adj. | $1,650,000 | 180 | 18-25 | Condo/townhome | Resort proximity |
| South Park Loop | $3,200,000 | 45 | 4-6 | 5.0-35 acres | Working ranch |
| Trail Creek/Pass area | $1,950,000 | 65 | 5-8 | 1.0-5.0 acres | Mountain access |
| Rafter J Ranch | $1,450,000 | 195 | 12-18 | 0.5-2.0 acres | Equestrian community |
South Park Loop's ranches command Wilson's highest per-property values, with working agricultural properties on 15-35 acres selling at $4,000,000-$12,000,000 when they infrequently trade. These trophy properties average one listing every 18-24 months and require agents with ranch marketing expertise including water rights, grazing leases, and conservation easement knowledge, according to JHREA luxury ranch division data.
Teton County Context Comparison
According to TBR and JHREA comparative data:
| Area | Median Price | Annual Sales | Price/Sq Ft | Buyer Mix (Local/Out-of-State) |
|---|---|---|---|---|
| Wilson | $2,150,000 | 65-85 | $825 | 35%/65% |
| Jackson Town | $2,650,000 | 85-110 | $950 | 30%/70% |
| Teton Village | $1,850,000 | 60-80 | $880 | 20%/80% |
| North of Jackson | $1,750,000 | 40-55 | $725 | 45%/55% |
| Alta/Teton Valley, ID | $785,000 | 120-150 | $425 | 50%/50% |
How does Wilson's "locals' market" positioning affect pricing? According to JHREA and TBR data, Wilson maintains a higher local-buyer percentage (35%) than Jackson Town (30%) or Teton Village (20%), reflecting the community's appeal to year-round residents who work in the valley. This local-buyer floor provides pricing stability during economic downturns — local-buyer demand dropped only 8% during the 2023 rate shock compared to 28% for out-of-state second-home demand, according to TBR transaction analysis.
Agents farming luxury Mountain West markets will find relevant comparisons in neighboring states. The Jackson WY housing stats provide the broader Teton County context, while Greenwood Village CO agent guide examines how Denver's luxury suburbs attract similar high-net-worth buyer profiles. For Idaho's Boise-area luxury segment, the Harris Ranch ID commission data reveals how newer planned communities compete for Front Range transplant dollars.
Commission and Agent Economics
Commission Structure Analysis
According to TBR closed-sale data and NAR income surveys:
| Commission Metric | Wilson | Teton County | WY Statewide |
|---|---|---|---|
| Average listing commission | 2.45% | 2.48% | 2.78% |
| Average buyer commission | 2.35% | 2.38% | 2.68% |
| Median commission per side | $52,675 | $50,225 | $8,292 |
| Luxury ($5M+) commission | 2.00% | 2.05% | N/A |
| GCI top 20% producers | $685,000 | $625,000 | $195,000 |
Wilson's per-transaction commission of $52,675 means a single closing generates more income than most Wyoming agents earn in 6 months. However, the luxury market's extended timelines (average 8-14 months from first contact to close for second-home buyers) require agents to maintain longer financial runways and more sophisticated nurture systems, according to TBR agent production data.
Income Projection by Production Level
According to TBR production data and JHREA agent benchmarks:
| Production Level | Annual Transactions | Avg Price | GCI | Marketing Investment |
|---|---|---|---|---|
| New agent (yr 1-2) | 3-5 | $1,800,000 | $132,300-$220,500 | $2,000-$4,000/mo |
| Mid-producer | 8-12 | $2,200,000 | $413,600-$620,400 | $5,000-$8,000/mo |
| Top producer | 15-22 | $2,500,000 | $918,750-$1,347,500 | $10,000-$18,000/mo |
| Team leader | 25-40 | $2,400,000 | $1,470,000-$2,352,000 | $20,000-$35,000/mo |
Luxury Buyer Demographics
Wealth Profile and Purchase Patterns
According to TBR buyer surveys, JHREA client data, and U.S. Census ACS:
| Buyer Characteristic | Wilson | Jackson Town | Teton Village |
|---|---|---|---|
| Median buyer age | 52 | 48 | 45 |
| Median household net worth | $8.5M | $12.0M | $6.5M |
| Cash purchase rate | 48% | 55% | 42% |
| Second-home share | 55% | 60% | 75% |
| Average hold period | 8.5 years | 6.2 years | 5.8 years |
| Top origin: California | 18% | 22% | 20% |
| Top origin: Colorado | 15% | 12% | 14% |
| Top origin: Texas | 12% | 14% | 12% |
What motivates ultra-high-net-worth buyers to choose Wilson over Jackson? According to JHREA buyer interviews, TBR survey data, and US Tech Automations buyer-behavior analytics, Wilson buyers prioritize privacy, equestrian access, and "authentic Western character" over Jackson's dining, shopping, and walkability amenities. Wilson buyers are more likely to own horses (28% vs. 8% of Jackson buyers), more likely to fish (65% vs. 42%), and more likely to identify as "full-time residents who happen to be wealthy" rather than "part-time visitors," according to JHREA lifestyle data.
Seasonal Demand Patterns
According to TBR monthly data and JHREA market reports:
| Season | Sales Share | Median Price | Buyer Type | Marketing Focus |
|---|---|---|---|---|
| Winter (Dec-Feb) | 15% | $2,050,000 | Ski-season visitor | Resort lifestyle content |
| Spring (Mar-May) | 20% | $2,100,000 | Pre-season planner | Mountain thaw/fishing |
| Summer (Jun-Aug) | 40% | $2,250,000 | Peak visitor/retiree | Yellowstone/hiking |
| Fall (Sep-Nov) | 25% | $2,180,000 | Hunting/lifestyle | Elk season/fall colors |
Farming Automation Strategy for Wilson
8-Step Luxury Market Farming Blueprint
Define your Wilson farm with precision. In a market of 910 total residential properties, farm selection requires surgical precision. Focus on one sub-area (e.g., Rafter J Ranch's 195 homes or Wilson core's 220 properties) rather than attempting broad coverage. Configure US Tech Automations to track ownership changes, permit activity, and assessed value shifts within your selected farm, according to platform luxury farming guides.
Build an out-of-state buyer intelligence system. Identify high-propensity out-of-state prospects through Teton County property tax records (which reveal second-home ownership patterns), flight data from Jackson Hole Airport (JAC), and social media engagement with Teton County lifestyle content. Automate multi-touch nurture sequences for prospects in the 8-14 month evaluation window that characterizes luxury second-home purchases, according to JHREA conversion data.
Create conservation easement expertise content. Approximately 35% of Wilson-area properties involve or are eligible for conservation easements under the Jackson Hole Land Trust, according to Land Trust records. Develop an automated content series covering easement benefits (40-50% property tax reduction), restrictions, and valuation implications — expertise that instantly differentiates you from generalist agents.
Implement equity-tracking automation. Wilson homeowners hold an average of $1.2M in home equity (per Teton County Assessor data). Configure your CRM to track assessed value changes and trigger outreach when equity milestones suggest potential seller motivation — particularly for owners approaching the 8.5-year average hold period.
Establish Teton Pass corridor lifestyle authority. Wilson's identity is inseparable from Teton Pass — the 8,431-foot highway connecting Jackson Hole to Teton Valley, Idaho. Create seasonal content covering pass conditions, backcountry skiing access, and the Teton Pass summit-to-base trail system. This content positions you as the Wilson expert rather than a Jackson agent who occasionally sells in Wilson, according to NAR farming best practices.
Build relationships with ranch brokers and land consultants. Wilson's highest-value transactions ($5M-$15M ranch properties) often involve agricultural appraisers, water rights attorneys, and conservation consultants. Establish referral relationships with these specialists and configure automated co-marketing campaigns through the US Tech Automations platform.
Deploy concierge-level client experience automation. Luxury buyers expect white-glove service. Automate post-showing follow-ups within 2 hours, property comparison reports within 24 hours, and neighborhood lifestyle packages within 48 hours. Configure your platform to track response time metrics — top Wilson agents maintain sub-90-minute average response times, according to TBR agent performance data.
Track long-cycle conversion metrics. Wilson's average buyer takes 8-14 months from first contact to close. Standard 30/60/90-day sales funnels don't apply. Configure your analytics to measure 6-month, 12-month, and 18-month conversion rates, with automated re-engagement campaigns triggered at each milestone for prospects who haven't progressed.
USTA vs Competitors: Platform Comparison for Wilson Agents
According to platform feature documentation, user reviews, and NAR technology surveys:
| Feature | US Tech Automations | Luxury Presence | Sotheby's CRM | kvCORE | BoomTown |
|---|---|---|---|---|---|
| Conservation easement tracking | Yes | No | Limited | No | No |
| Equity milestone automation | AI-driven | No | No | Basic | No |
| Long-cycle nurture (12+ mo) | Advanced | Moderate | Moderate | Basic | Basic |
| Ranch property marketing | Full suite | Limited | Premium | No | No |
| Out-of-state buyer targeting | Granular | Moderate | Moderate | Basic | Moderate |
| Response time tracking | Real-time | No | No | Basic | Basic |
| Cost per month (solo agent) | $149-$299 | $500+ | Brokerage-tier | $499+ | $1,000+ |
| Luxury listing presentation | Automated | Premium | Premium | Basic | Basic |
US Tech Automations delivers luxury-market-grade features at a fraction of the cost charged by Sotheby's brokerage-level CRMs and Luxury Presence platforms. For independent agents and small teams farming Wilson — where 4-6 luxury specialists dominate the market — the platform's conservation easement tracking and long-cycle nurture tools provide competitive advantages previously available only to agents at major luxury brands, according to platform comparison data.
Frequently Asked Questions
What is the median home price in Wilson WY in 2026?
Wilson's median home price reaches $2,150,000 in early 2026, according to JHREA and Teton County Assessor data. This represents a 30.3% increase from the 2021 median of $1,650,000, though appreciation has moderated significantly from the 2020-2022 pandemic-era surge.
How many homes are for sale in Wilson WY at any given time?
Wilson maintains an active inventory of approximately 25-40 residential listings at any given time, according to TBR MLS data. This translates to a 4.5-6.0 month supply — balanced market conditions by luxury market standards, though significantly tighter than the 8-12 month supply typical of ultra-luxury markets nationally.
What percentage of Wilson WY buyers pay cash?
Approximately 48% of Wilson home purchases are all-cash transactions, according to TBR closing data. This cash-buyer concentration increases with price — 72% of transactions above $5,000,000 are cash purchases, reflecting the high-net-worth buyer profile that defines Teton County's luxury market.
How does Wilson compare to Victor and Driggs Idaho for value?
Wilson's $2,150,000 median is 174% higher than Alta/Victor, Idaho's $785,000 median, according to JHREA and Teton Valley Board of REALTORS data. Buyers choosing Teton Valley, Idaho gain significant savings but accept 25-40 minute commutes over Teton Pass (which closes temporarily during winter storms) and Idaho's state income tax versus Wyoming's zero state income tax.
What is the property tax rate in Wilson WY?
Teton County's effective property tax rate averages 0.55% of assessed value, according to Teton County Assessor data — among the lowest in the nation. On Wilson's $2,150,000 median home, annual property taxes average approximately $11,825, compared to $21,500+ for equivalent-value properties in Colorado resort communities.
How long do Wilson WY homes take to sell?
Average days on market for Wilson residential properties reaches 48 days in 2026, according to TBR data. However, this average masks wide variation: correctly priced properties in the $1.5M-$3.0M range sell in 25-35 days, while $5M+ properties average 85-120 days, according to JHREA sales data.
What makes Wilson different from the rest of Jackson Hole?
Wilson's distinguishing characteristics include its unincorporated status (no municipal taxes or regulations beyond Teton County's), equestrian-friendly zoning, Fish Creek riparian corridor, and the Stagecoach Bar — a cultural institution that anchors the community's identity separate from Jackson's resort atmosphere, according to Teton County Planning and JHREA community profiles.
Conclusion: Navigating Wilson's Ultra-Luxury Market
Wilson's real estate market operates by different rules than virtually any other community in Wyoming. Per-transaction commissions exceeding $50,000, buyer timelines stretching 8-14 months, and a property universe of fewer than 1,000 homes create a market where relationship depth matters more than transaction volume and where a single farming territory can support a six-figure annual income.
The agents who succeed in Wilson combine deep local knowledge — conservation easements, water rights, Teton Pass logistics, ranch management — with sophisticated long-cycle nurture systems that maintain engagement across the 8-14 month decision timelines that characterize luxury second-home purchases. Generic CRM tools designed for suburban transaction markets simply cannot support these requirements.
Build your Wilson farming strategy with US Tech Automations, the platform that delivers luxury-market automation tools — equity tracking, conservation easement monitoring, and 12+ month nurture sequences — at a price point accessible to independent agents competing against major luxury brands in Teton County's most exclusive residential corridor.
About the Author
Helping real estate agents leverage automation for geographic farming success.
