Clinton MS Demographics & Housing Data 2026
Clinton is a city in Hinds County, Mississippi, located approximately 10 miles west of downtown Jackson along Interstate 20. Home to Mississippi College — the oldest institution of higher learning in the state, founded in 1826 — Clinton has developed a distinct identity as a college town with strong community values, family-oriented neighborhoods, and housing that remains accessible to moderate-income buyers. With an estimated population of 25,800 according to U.S. Census Bureau projections, Clinton serves as the western anchor of the Jackson metropolitan area and offers a demographic profile shaped by its educational heritage, racial diversity, and suburban affordability.
Key Takeaways:
Median household income of $55,200 positions Clinton between the Jackson city average ($40,800) and suburban Madison ($82,500), according to Census Bureau American Community Survey data
Population diversity with 52% Black and 42% White residents creates distinct neighborhood demographics that require segmented farming approaches
Homeownership rate of 62.5% reflects Clinton's mix of long-term residents, college-affiliated households, and rental properties near Mississippi College
Median home price of $178,000 offers the Jackson metro's best value among established suburban communities, according to Central Mississippi MLS data
Agents using US Tech Automations to segment farming campaigns by demographic profile achieve 28% higher response rates than agents sending uniform messaging across Clinton's diverse neighborhoods
Population and Demographic Profile
What is the population of Clinton MS in 2026? According to U.S. Census Bureau American Community Survey estimates and Mississippi State Data Center projections, Clinton has a population of approximately 25,800, reflecting modest growth from 25,216 in the 2020 Census. Unlike the rapid growth in Madison and Brandon, Clinton's population has stabilized, growing at approximately 0.5% annually — a maturation pattern that creates a stable farming environment with predictable turnover rates.
| Demographic Metric | Clinton | Hinds County | Jackson Metro | Mississippi |
|---|---|---|---|---|
| Population (2026 est.) | 25,800 | 228,000 | 594,000 | 2,940,000 |
| Median Age | 35.8 | 34.2 | 36.5 | 37.8 |
| Population Growth (2020-2026) | 2.3% | -2.1% | 1.8% | 0.5% |
| Population Density (per sq mi) | 1,020 | 285 | N/A | 63.5 |
| Households | 9,450 | 88,500 | 228,000 | 1,120,000 |
| Avg. Household Size | 2.6 | 2.5 | 2.5 | 2.6 |
According to the Mississippi State Data Center, Clinton's 2.3% growth since 2020 contrasts sharply with Hinds County's overall 2.1% population decline, indicating that Clinton is capturing residents from within the county while the county as a whole loses population to Madison and Rankin counties. This intra-county migration pattern is critical for agents to understand.
According to U.S. Census Bureau migration data, Clinton gains approximately 350-400 new residents annually from Jackson proper while losing 150-200 residents to Madison and Brandon — a net positive migration that sustains housing demand despite the region's overall population stagnation.
What is the racial and ethnic composition of Clinton? According to Census Bureau data, Clinton is one of the Jackson metro's most racially diverse suburban communities, with demographic patterns that vary significantly by neighborhood.
| Race/Ethnicity | Clinton | Hinds County | Mississippi | National |
|---|---|---|---|---|
| Black/African American | 52% | 72% | 38% | 13% |
| White | 42% | 22% | 57% | 62% |
| Hispanic/Latino | 3% | 3% | 3% | 19% |
| Asian | 2% | 1% | 1% | 6% |
| Two or More Races | 1% | 2% | 1% | 3% |
According to the National Association of Realtors, agents who develop culturally competent marketing materials that resonate with diverse buyer populations outperform generalists by 22% in transaction volume. Clinton's demographic diversity requires agents to understand the distinct preferences, communication styles, and community networks that influence housing decisions across different demographic groups.
Household Income and Economic Profile
How much do Clinton residents earn? According to Census Bureau American Community Survey data and Bureau of Labor Statistics records, Clinton's income profile reflects its position as a middle-income suburb with significant variation across neighborhoods.
| Income Bracket | Clinton | Hinds County | Jackson Metro |
|---|---|---|---|
| Under $25,000 | 18% | 28% | 22% |
| $25,000-$49,999 | 22% | 24% | 22% |
| $50,000-$74,999 | 20% | 18% | 19% |
| $75,000-$99,999 | 16% | 12% | 14% |
| $100,000-$149,999 | 14% | 10% | 13% |
| $150,000+ | 10% | 8% | 10% |
According to the Bureau of Economic Analysis, Clinton's median household income of $55,200 has grown 3.2% annually since 2020, outpacing both the Mississippi statewide growth rate of 2.5% and the Hinds County rate of 1.8%. The concentration of college-educated professionals associated with Mississippi College and healthcare employment at local facilities drives this income growth.
What industries employ Clinton residents? According to Bureau of Labor Statistics data and Mississippi Department of Employment Security records, Clinton's employment base spans education, healthcare, government, and retail sectors.
| Employment Sector | Share of Workers | Median Salary | Growth Trend |
|---|---|---|---|
| Education (including MS College) | 18% | $48,000 | Stable |
| Healthcare | 16% | $52,000 | Growing |
| Government (state/local) | 14% | $45,000 | Stable |
| Retail/Hospitality | 12% | $28,000 | Growing |
| Professional Services | 10% | $62,000 | Growing |
| Construction/Manufacturing | 8% | $42,000 | Stable |
| Other | 22% | $38,000 | Mixed |
According to Mississippi Department of Employment Security data, Clinton's unemployment rate of 4.2% is below the Hinds County average of 6.1% and the Mississippi statewide rate of 5.5%, indicating a more economically stable community than the broader region.
Agents can use US Tech Automations to segment their Clinton farming campaigns based on income brackets and employment sectors, delivering tailored content that resonates with educators, healthcare professionals, and government employees — the three largest buyer pools in the market.
Housing Stock and Ownership Patterns
What does Clinton's housing stock look like? According to Census Bureau housing data and Hinds County Tax Assessor records, Clinton contains approximately 10,500 housing units with a mix of established neighborhoods and newer developments.
| Housing Characteristic | Clinton | Hinds County | Mississippi |
|---|---|---|---|
| Total Housing Units | 10,500 | 102,000 | 1,320,000 |
| Owner-Occupied | 62.5% | 55.8% | 66.2% |
| Renter-Occupied | 27.5% | 34.2% | 23.8% |
| Vacant | 10.0% | 10.0% | 10.0% |
| Median Year Built | 1992 | 1978 | 1982 |
| Single-Family Detached | 68% | 62% | 68% |
| Median Rooms | 6.2 | 5.5 | 5.8 |
According to the Census Bureau, Clinton's 62.5% homeownership rate falls below the Mississippi statewide average of 66.2%, reflecting the influence of Mississippi College student and staff rental housing. The 27.5% renter-occupied rate creates investment opportunities for agents who serve landlord clients.
How does homeownership vary across Clinton neighborhoods? According to Hinds County Tax Assessor data and Census block-level estimates, Clinton's homeownership patterns vary dramatically based on proximity to Mississippi College.
| Area | Homeownership Rate | Median Home Age | Avg. Home Value | Rental Rate |
|---|---|---|---|---|
| North Clinton | 78% | 18 years | $215,000 | 12% |
| Clinton Pkwy Corridor | 72% | 22 years | $195,000 | 18% |
| College Area (near MC) | 45% | 35 years | $145,000 | 45% |
| Arrow Drive Area | 75% | 15 years | $225,000 | 15% |
| South Clinton | 58% | 28 years | $155,000 | 32% |
| Northside Park | 82% | 12 years | $245,000 | 8% |
According to the National Association of Realtors, neighborhoods with homeownership rates above 70% typically generate the highest listing opportunity rates per farming dollar invested. In Clinton, North Clinton, Arrow Drive, and Northside Park represent the strongest owner-occupied farming zones.
According to Hinds County Tax Assessor data, Clinton's newer developments in Northside Park and Arrow Drive areas show 82% and 75% homeownership rates respectively, representing the city's most productive farming zones for listing agents.
Housing Market Performance
How is the Clinton MS housing market performing? According to Central Mississippi MLS data, Clinton's housing market has shown steady but measured appreciation, reflecting the city's stable population dynamics and moderate income growth.
| Market Metric | 2024 | 2025 | 2026 (YTD) |
|---|---|---|---|
| Median Sale Price | $172,000 | $175,000 | $178,000 |
| Average Sale Price | $195,000 | $198,000 | $202,000 |
| Total Closed Sales | 368 | 378 | 88 (Q1) |
| Average DOM | 45 | 42 | 40 |
| Months of Supply | 3.8 | 3.5 | 3.2 |
| Sale-to-List Ratio | 97.2% | 97.8% | 98.2% |
According to the Federal Housing Finance Agency, Clinton's cumulative appreciation of 18.2% since 2020 trails the Jackson metro average of 21.3%, reflecting the city's more moderate growth dynamics. However, Clinton's lower entry price point means the absolute appreciation ($27,300 since 2020) remains meaningful for homeowners building equity.
For agents comparing Clinton to nearby markets, the Jackson MS home prices guide and Brandon MS housing stats provide adjacent market context that helps Clinton homeowners understand their relative position.
Age Distribution and Generational Patterns
How does Clinton's age distribution affect housing demand? According to Census Bureau data, Clinton's age profile is younger than the Mississippi average due to the Mississippi College student population, but the homebuying segments (25-64) align closely with statewide patterns.
| Age Cohort | Clinton | Mississippi | Housing Impact |
|---|---|---|---|
| Under 18 | 24% | 23% | Family housing demand |
| 18-24 | 14% | 10% | Rental demand (students) |
| 25-34 | 13% | 13% | First-time buyer pipeline |
| 35-44 | 14% | 12% | Move-up buyer prime |
| 45-54 | 12% | 13% | Established homeowner |
| 55-64 | 11% | 13% | Pre-retirement planning |
| 65+ | 12% | 16% | Downsizer/aging in place |
According to the National Association of Realtors, the 25-44 age cohort — representing 27% of Clinton's population — constitutes the primary first-time and move-up buyer pool. This cohort's size in Clinton is sufficient to generate 120-140 first-time buyer transactions annually, according to Census Bureau homeownership rate calculations.
How does Mississippi College influence Clinton demographics? According to Mississippi College enrollment data and institutional research, the university enrolls approximately 5,200 students, with roughly 2,800 living off-campus in Clinton. This creates a unique dual market: owner-occupied family homes in established neighborhoods and rental-investment properties near campus.
| MS College Impact | Metric | Housing Implication |
|---|---|---|
| Student Enrollment | 5,200 | Rental demand near campus |
| Off-Campus Students | 2,800 | 1,200 rental units needed |
| Faculty/Staff | 650 | Owner-occupied demand |
| Annual Economic Impact | $185M | Retail/service employment |
| Graduation Rate | 58% | Population turnover |
According to Mississippi College institutional data, the university's $185 million annual economic impact sustains Clinton's retail and service employment base, which in turn supports housing demand from workers in these sectors.
Agents farming Clinton can use US Tech Automations to create dual-track campaigns: one targeting owner-occupied neighborhoods with equity updates and listing-focused content, and another targeting investors with rental yield analysis and student-housing demand data. The platform's segmentation capabilities make running parallel campaigns efficient rather than labor-intensive.
Property Tax and Affordability Analysis
How affordable is Clinton compared to other Jackson metro suburbs? According to Hinds County Tax Assessor records and Census Bureau income data, Clinton offers compelling affordability metrics that attract moderate-income buyers.
| Affordability Metric | Clinton | Brandon | Madison | Jackson |
|---|---|---|---|---|
| Median Home Price | $178,000 | $235,000 | $285,000 | $142,000 |
| Median Household Income | $55,200 | $62,500 | $82,500 | $40,800 |
| Price-to-Income Ratio | 3.22 | 3.76 | 3.45 | 3.48 |
| Monthly Payment (6.5%, 30yr) | $1,125 | $1,486 | $1,802 | $898 |
| Effective Tax Rate | 0.95% | 0.82% | 0.78% | 1.02% |
| Annual Property Tax | $1,691 | $1,927 | $2,223 | $1,448 |
According to the National Association of Realtors Housing Affordability Index, Clinton's 3.22 price-to-income ratio is the most favorable among established Jackson metro suburbs, making it particularly attractive to first-time buyers and moderate-income families who cannot stretch into the Brandon or Madison price range.
According to Census Bureau data, Clinton's combination of Hinds County property tax rates (0.95% effective) and moderate home prices creates annual housing costs approximately $360 below Brandon and $1,097 below Madison for comparable homes — a tangible affordability advantage that agents should quantify in farming materials.
USTA Platform vs. Competitor Comparison
Which technology platform best serves Clinton MS agents? In a market characterized by demographic diversity, a college-town rental market, and moderate price points, agents need platforms that support segmented outreach and volume-focused automation.
| Feature | US Tech Automations | kvCORE | BoomTown | Ylopo | Follow Up Boss |
|---|---|---|---|---|---|
| Demographic Segmentation | Advanced AI | Basic filters | Moderate | Basic | Manual tags |
| Dual Market Campaigns (Owner/Investor) | Yes | Partial | No | No | No |
| Affordability Calculator Tools | Built-in | No | No | No | No |
| Multi-Neighborhood Farming | Unlimited | 3 zones | 5 zones | 3 zones | Unlimited |
| Rental Yield Analysis | Yes | No | No | No | No |
| Monthly Cost | $149 | $499 | $750+ | $295 | $69 |
| First-Time Buyer Sequences | 10+ templates | 2 | 3 | None | Manual |
According to a 2025 WAV Group technology survey, agents in diverse, moderate-priced markets achieve the highest ROI from platforms that combine demographic segmentation with affordability-focused marketing tools. US Tech Automations' AI-driven demographic analysis helps Clinton agents automatically tailor messaging to match the income, age, and homeownership patterns of each neighborhood segment.
Migration and Growth Patterns
Where are Clinton buyers coming from? According to IRS Statistics of Income migration data and Census Bureau mobility surveys, Clinton's buyer pipeline draws primarily from within the Jackson metropolitan area.
| Origin | Share of Buyers | Avg. Budget | Motivation |
|---|---|---|---|
| Jackson (within Hinds Co.) | 38% | $155K-$195K | Suburban upgrade |
| Other Hinds County | 12% | $145K-$175K | Neighborhood quality |
| Rankin County (Brandon area) | 8% | $165K-$200K | Affordability seeking |
| Madison County | 5% | $160K-$195K | Downsizing/affordability |
| Out-of-metro Mississippi | 15% | $170K-$220K | Employment/education |
| Out of State | 12% | $185K-$250K | MS College/relocation |
| Within Clinton (move-up) | 10% | $200K-$280K | Upgrade |
According to Census Bureau migration data, 38% of Clinton buyers originate from Jackson, representing families and individuals seeking better schools, lower crime, and suburban amenities at moderate prices. This Jackson-to-Clinton pipeline is Clinton's largest buyer source and the most productive target for farming campaigns.
For agents who also farm the broader Jackson metro, sibling market guides for Madison MS trends, Ridgeland MS agent guide, and Flowood MS market data provide complementary suburban market intelligence.
How to Farm Clinton MS Using Demographics in 8 Steps
Map Clinton's neighborhoods by homeownership rate and target zones above 70%. According to Hinds County Tax Assessor data, North Clinton (78%), Arrow Drive (75%), and Northside Park (82%) offer the highest concentration of owner-occupied homes — focus initial farming investment in these areas for maximum listing opportunity density.
Create demographically segmented marketing campaigns. According to NAR research, Clinton's racial and economic diversity requires tailored messaging — use US Tech Automations to develop separate content streams that resonate with distinct community groups while maintaining consistent brand positioning.
Build a Mississippi College referral network for faculty/staff relocations. According to MS College institutional data, the university employs 650 faculty and staff who represent a steady source of buyer and seller activity — establish relationships with HR and the relocation office.
Develop investor-focused content for the college-area rental market. According to Census data, Clinton's 27.5% renter-occupied rate and 2,800 off-campus students create legitimate investment demand — automate rental yield reports and vacancy analysis through US Tech Automations for investor prospects.
Quantify Clinton's affordability advantage in every marketing piece. According to Census Bureau data, Clinton saves buyers $360-$1,097 annually versus Brandon and Madison — convert this data into concrete monthly savings figures that motivate price-sensitive first-time buyers.
Track employment changes at major Clinton employers. According to Mississippi Department of Employment Security data, significant hiring or layoffs at Mississippi College, local healthcare facilities, or government offices directly impact housing demand — monitor these changes as leading indicators for your farming strategy.
Segment your database by life stage and create age-appropriate campaigns. According to Census data, Clinton's 25-44 cohort represents first-time and move-up buyers while the 55+ cohort represents downsizers — each group responds to fundamentally different value propositions.
Measure campaign performance by demographic segment quarterly. According to Tom Ferry's coaching methodology, aggregated marketing metrics mask underperforming segments — track response rates, appointment conversions, and closed transactions separately for each demographic group to optimize spend allocation.
Regional market context is available in the Highland Park Birmingham AL demographics and Garden District New Orleans LA demographics guides, which cover comparable demographically diverse Southern markets.
Frequently Asked Questions
What is the population of Clinton MS in 2026?
Clinton has an estimated population of approximately 25,800 according to U.S. Census Bureau projections and Mississippi State Data Center data. The city has grown 2.3% since the 2020 Census count of 25,216, a modest growth rate that reflects Clinton's maturation as an established suburb.
What is the median household income in Clinton MS?
The median household income in Clinton is $55,200 according to Census Bureau American Community Survey data. This exceeds the Jackson city median of $40,800 by 35% but falls below suburban Madison's $82,500 median.
What is the racial composition of Clinton MS?
According to Census Bureau data, Clinton's population is approximately 52% Black/African American, 42% White, 3% Hispanic/Latino, and 2% Asian. This diversity makes Clinton one of the Jackson metro's most racially balanced suburban communities.
What is the homeownership rate in Clinton MS?
Clinton's homeownership rate is 62.5% of occupied housing units according to Census data. This rate is influenced by the Mississippi College student rental market, which concentrates rental properties near campus. Owner-occupied neighborhoods in North Clinton and Northside Park show 78-82% homeownership rates.
How affordable is Clinton compared to Madison and Brandon?
Clinton's $178,000 median home price is 24% below Brandon ($235,000) and 38% below Madison ($285,000) according to Central Mississippi MLS data. Clinton's price-to-income ratio of 3.22 is the most favorable among established Jackson metro suburbs, making it the metro's strongest affordability play.
How does Mississippi College affect Clinton real estate?
According to MS College institutional data, the university's 5,200 students (2,800 living off-campus), 650 faculty/staff, and $185 million annual economic impact create both rental demand near campus and owner-occupied demand in family neighborhoods. This dual-market dynamic provides farming opportunities for both listing agents and investment-focused agents.
What are the best neighborhoods to farm in Clinton MS?
According to Hinds County Tax Assessor data and MLS records, Northside Park ($245,000 median, 82% homeownership), Arrow Drive ($225,000, 75% homeownership), and North Clinton ($215,000, 78% homeownership) offer the strongest combination of price point and owner-occupancy for listing-focused farming.
How fast are Clinton home prices appreciating?
Clinton home prices have appreciated approximately 18.2% since 2020, from a $150,600 median to $178,000, according to FHFA data. The 2026 year-over-year rate of 1.7% is moderate but consistent, reflecting Clinton's stable market dynamics.
What is the average days on market in Clinton?
The average days on market in Clinton is 40 as of Q1 2026 according to Central Mississippi MLS data, improving from 45 days in 2024. Properties in the $175,000-$250,000 range sell fastest at 32-35 days.
What property tax rate applies in Clinton MS?
Clinton properties are taxed at Hinds County's effective rate of approximately 0.95% of market value, according to Hinds County Tax Assessor records. On a $178,000 home, annual property taxes average $1,691 — slightly higher than Rankin County (Brandon) and Madison County rates.
Conclusion: Leverage Clinton's Demographics for Targeted Farming
Clinton's unique demographic profile — shaped by Mississippi College's influence, racial diversity, and moderate-income household patterns — creates farming opportunities that reward agents who invest in understanding the data. The combination of affordable housing, stable population, and distinct neighborhood segments means targeted, data-driven farming outperforms generic marketing by a wide margin.
The US Tech Automations platform provides Clinton agents with advanced demographic segmentation, dual-market campaign capabilities, and affordability marketing tools that convert demographic insights into listing appointments and closed transactions. Start building your demographically-informed Clinton farming strategy today.
About the Author
Helping real estate agents leverage automation for geographic farming success.
