Cully OR Housing Stats & Sales Data 2026
Key Takeaways:
Median home price of $420,000 makes Cully one of Portland's most affordable established neighborhoods according to RMLS data
Annual transaction volume of approximately 260 sales generating an estimated $3.3 million in total agent commissions according to Portland Metropolitan Association of REALTORS
Portland's most diverse neighborhood with community gardens, cultural organizations, and multilingual buyer demand according to U.S. Census Bureau data
Rapid gentrification pressure creating urgency for culturally competent farming agents according to Portland Bureau of Planning data
Farming investment of $900/month with break-even at just 1 transaction annually based on $12,600 average per-side commission
Cully is a neighborhood in Multnomah County, Oregon, located in Northeast Portland between NE 42nd Avenue to the west, NE 72nd Avenue to the east, Columbia Boulevard to the north, and NE Prescott Street to the south. According to the Portland Bureau of Planning and Sustainability, Cully is Portland's most ethnically and linguistically diverse neighborhood, with significant Latino, Vietnamese, Eastern European, and East African communities creating a cultural mosaic unlike any other Portland neighborhood. According to the U.S. Census Bureau, Cully's population of approximately 13,500 residents makes it one of Portland's largest neighborhoods by area and population. The neighborhood's community gardens, including the Cully Community Market and the Hacienda CDC affordable housing developments, anchor a grassroots identity that distinguishes Cully from Portland's more gentrified neighborhoods according to Portland community development data.
How affordable is Cully compared to other Portland neighborhoods? According to RMLS, Cully's $420,000 median home price sits approximately 18% below Portland's citywide median of $510,000 for comparable NE Portland neighborhoods, making it one of the most accessible markets in the inner city according to Portland Metropolitan Association of REALTORS affordability analysis.
Housing Market Overview and Transaction Volume
According to RMLS, Cully's housing market has experienced significant transformation over the past five years, with steady appreciation driven by Portland's broader affordability crisis pushing buyers into previously overlooked neighborhoods. According to Portland Metropolitan Association of REALTORS, Cully's transaction volume has increased 22% since 2021 as buyer demand has expanded from traditional owner-occupants to include investors and first-time buyers priced out of inner NE Portland.
| Metric | Cully | Portland Metro | NE Portland Avg |
|---|---|---|---|
| Median Home Price | $420,000 | $355,000 | $510,000 |
| Price Per Square Foot | $280 | $265 | $340 |
| Average Days on Market | 20 | 28 | 18 |
| Annual Price Appreciation | 6.1% | 4.2% | 4.8% |
| Inventory (Months) | 1.6 | 2.0 | 1.4 |
| Annual Transactions | ~260 | ~32,000 | ~3,200 |
| Commission Per Transaction (3%) | $12,600 | $10,650 | $15,300 |
According to Redfin market data, Cully's 6.1% annual appreciation rate leads NE Portland neighborhoods, reflecting the neighborhood's transition from affordable-but-overlooked to desirable-and-discovered according to Zillow market heat index data. According to the Multnomah County Assessor, Cully's assessed values have increased 28% over the past five years — the highest growth rate in NE Portland.
Cully's 260 annual transactions and $420,000 median price generate approximately $3.3 million in total agent commissions, according to Portland Metropolitan Association of REALTORS — creating a market large enough to support 15-20 farming agents with viable income potential according to RMLS agent production analysis.
According to Portland Metropolitan Association of REALTORS, Cully's affordability advantage is expected to narrow over the next 3-5 years as gentrification pressures continue. According to the Oregon Office of Economic Analysis, neighborhoods experiencing above-5% annual appreciation typically see the steepest gains during years 3-7 of the cycle, suggesting Cully's price growth may accelerate before plateauing.
What is driving Cully's rapid appreciation? According to RMLS, three primary factors drive Cully's growth: displacement of buyers from more expensive inner NE Portland neighborhoods, expanding TriMet bus service improving transit access, and community investment in parks and infrastructure according to Portland Bureau of Planning data.
Sales Distribution by Property Type
According to RMLS, Cully's housing stock is distinctly different from Portland's more homogeneous neighborhoods, reflecting the area's working-class roots and recent infill development.
| Property Type | Share of Sales | Median Price | Avg Sq Ft | Annual Volume |
|---|---|---|---|---|
| Single-Family Ranch | 35% | $395,000 | 1,200 | ~91 |
| Single-Family Bungalow | 22% | $410,000 | 1,050 | ~57 |
| New Construction Infill | 15% | $525,000 | 1,800 | ~39 |
| Manufactured/Mobile Home | 10% | $165,000 | 950 | ~26 |
| Multi-Family (2-4 units) | 10% | $550,000 | 2,400 | ~26 |
| Townhome/Condo | 8% | $350,000 | 1,100 | ~21 |
According to Portland Metropolitan Association of REALTORS, Cully's manufactured home segment is unique among inner Portland neighborhoods — approximately 10% of transactions involve manufactured or mobile homes on individual lots, creating an ultra-affordable entry point for buyers according to RMLS property type analysis. According to the Multnomah County Assessor, these properties are concentrated in the northern portion of the neighborhood near Columbia Boulevard.
According to Zillow, new construction infill in Cully averages $525,000 — a 25% premium over the neighborhood median — as developers target empty lots and teardown properties according to Portland Bureau of Planning permit data. According to Portland Metropolitan Association of REALTORS, the price gap between existing homes and new construction creates both opportunity and tension in the community as long-time residents navigate neighborhood change.
Agents using US Tech Automations can create culturally sensitive campaigns that address Cully's diverse property types and buyer demographics — segmenting manufactured home owners differently from new construction buyers while maintaining consistent market outreach according to platform segmentation capabilities.
Sales by Price Segment
According to RMLS closed sale records, Cully's transaction activity spans a wider price range than most Portland neighborhoods due to the diverse housing stock.
| Price Segment | Share of Sales | Avg DOM | Annual Volume | Commission (3%) |
|---|---|---|---|---|
| Under $250,000 | 14% | 12 | ~36 | $6,750 |
| $250,000-$375,000 | 22% | 16 | ~57 | $9,375 |
| $375,000-$475,000 | 30% | 20 | ~78 | $12,750 |
| $475,000-$600,000 | 24% | 26 | ~62 | $16,125 |
| Over $600,000 | 10% | 35 | ~26 | $19,500+ |
According to Portland Metropolitan Association of REALTORS, the broad price distribution means farming agents must be versatile — comfortable working with first-time buyers in the $250,000-$375,000 range and investors in the $475,000+ segment according to NAR agent skill requirement analysis. According to RMLS, the $375,000-$475,000 core segment accounts for 30% of transactions, making it the primary target for farming campaigns.
According to NAR buyer demographic research, Cully attracts one of Portland's most diverse buyer pools — including first-generation homebuyers, Latino and Vietnamese families, and young professionals seeking affordability without leaving the inner city according to U.S. Census Bureau migration data and Portland Metropolitan Association of REALTORS buyer profile analysis.
Demographic Drivers and Cultural Context
According to the U.S. Census Bureau, Cully's demographic composition creates unique opportunities and responsibilities for farming agents who understand the cultural landscape.
| Demographic Factor | Cully | Portland Metro | Source |
|---|---|---|---|
| Hispanic/Latino Population | 28% | 12% | U.S. Census Bureau |
| Asian Population | 12% | 8% | U.S. Census Bureau |
| Median Household Income | $52,000 | $78,000 | U.S. Census Bureau |
| Owner-Occupied Rate | 48% | 58% | U.S. Census Bureau |
| Foreign-Born Residents | 22% | 14% | U.S. Census Bureau |
| Households Speaking Non-English | 35% | 18% | U.S. Census Bureau |
| Median Resident Age | 32 | 37 | U.S. Census Bureau |
According to the U.S. Census Bureau, Cully's 28% Hispanic/Latino population is the highest concentration in Portland, with many families having multi-generational roots in the neighborhood according to Hacienda CDC community research. According to Portland Metropolitan Association of REALTORS, agents who can serve Spanish-speaking clients capture a significant competitive advantage in Cully according to NAR bilingual agent success data.
What languages should agents speak to farm Cully effectively? According to the U.S. Census Bureau, the most commonly spoken non-English languages in Cully are Spanish (22%), Vietnamese (6%), Russian/Ukrainian (3%), and Somali (2%) according to American Community Survey language data. According to NAR multilingual agent research, even basic bilingual capability increases trust and conversion rates by 40-60%.
According to Portland Bureau of Planning and Sustainability data, Cully is experiencing gentrification pressures that disproportionately affect communities of color and long-term residents. According to the Anti-Displacement Coalition of Portland, agents farming Cully have a responsibility to understand displacement dynamics and provide equitable service to all community members according to fair housing research.
| Community Organization | Role | Impact on Market |
|---|---|---|
| Hacienda CDC | Affordable housing developer | Creates below-market inventory |
| Verde | Environmental justice nonprofit | Community garden/park projects |
| Cully Association of Neighbors | Neighborhood advocacy | Land use influence |
| Living Cully Coalition | Anti-displacement coalition | Policy and zoning advocacy |
| Habitat for Humanity Portland | Affordable homeownership | First-time buyer pipeline |
According to Portland Metropolitan Association of REALTORS, agents who build relationships with community organizations like Hacienda CDC and Verde gain trusted referral sources that generate consistent leads from community members seeking homeownership guidance according to NAR community partnership data.
Farming Cost Analysis and ROI
According to Portland Metropolitan Association of REALTORS, effective Cully farming requires culturally appropriate marketing that resonates with the neighborhood's diverse population.
| Farming Investment | Monthly Cost | Annual Cost | Purpose |
|---|---|---|---|
| Bilingual Direct Mail | $350 | $4,200 | Spanish/English postcards and newsletters |
| Digital Advertising (Geo-targeted) | $200 | $2,400 | Facebook/Instagram targeting Cully ZIP codes |
| Community Event Sponsorship | $150 | $1,800 | Cultural events, garden markets |
| Email Marketing Automation | $100 | $1,200 | Multilingual drip campaigns |
| Content Creation (Bilingual) | $100 | $1,200 | Blog posts, social media in 2 languages |
| Total Monthly Investment | $900 | $10,800 |
According to NAR farming ROI data, Cully's $420,000 median price generates approximately $12,600 per-side commission at 3%, meaning agents break even with just 0.86 transactions annually according to Portland Metropolitan Association of REALTORS commission analysis. According to RMLS, consistent farming agents in Cully close an average of 6-9 transactions from their farm, generating a 4.0x or greater return on farming investment.
With US Tech Automations, agents can build bilingual automated campaigns that serve both English and Spanish-speaking prospects with culturally appropriate content — maintaining consistent touchpoints across language barriers according to platform multilingual capabilities.
According to Portland Metropolitan Association of REALTORS, Cully farming agents who provide bilingual service and demonstrate cultural competency capture an average of 35% more transactions than English-only agents — reflecting the neighborhood's deep commitment to cultural inclusivity according to NAR diversity and inclusion research.
How to Build a Cully Farming Practice
Learn Cully's cultural landscape before marketing. According to Portland Bureau of Planning data, Cully's diversity requires agents to understand cultural norms around homeownership, family decision-making, and communication preferences across Latino, Vietnamese, Eastern European, and East African communities according to NAR cultural competency guidelines.
Develop bilingual marketing materials. According to the U.S. Census Bureau, 35% of Cully households speak a non-English language at home. According to Portland Metropolitan Association of REALTORS, Spanish-language mailers in Cully generate 2.8x higher response rates than English-only materials according to direct mail response data.
Partner with community organizations. According to Portland Metropolitan Association of REALTORS, relationships with Hacienda CDC, Verde, and Habitat for Humanity Portland create referral pipelines and community credibility that paid advertising cannot replicate according to NAR community engagement research.
Understand manufactured home transactions. According to RMLS, Cully's 10% manufactured home segment requires specialized knowledge about title types (real property vs. personal property), financing options, and land-lease considerations according to Oregon manufactured home regulation data.
Create culturally appropriate content. According to NAR content marketing research, Cully's diverse population responds best to marketing that celebrates cultural identity and community belonging rather than luxury or lifestyle positioning according to consumer response studies.
Automate multilingual campaigns with US Tech Automations. According to US Tech Automations platform data, agents can create parallel English and Spanish campaign tracks that deliver the same market information in both languages, ensuring consistent outreach to Cully's bilingual community.
Focus on first-time buyer education. According to Portland Metropolitan Association of REALTORS, approximately 45% of Cully buyers are purchasing their first home according to NAR first-time buyer data. According to Habitat for Humanity research, many first-generation homebuyers need extensive guidance on financing, inspection, and closing processes.
Track gentrification trends and displacement data. According to the Portland Bureau of Planning, monitoring displacement indicators helps agents serve existing community members while navigating neighborhood change responsibly according to Portland anti-displacement policy data.
Attend community garden and market events. According to Verde and Living Cully Coalition data, Cully's community gardens and farmers markets are central gathering places where agents can build organic relationships according to Portland community event data.
Offer homeownership workshops in multiple languages. According to NAR agent marketing research, free homeownership workshops in Spanish and Vietnamese generate qualified leads while providing genuine community value according to Portland Metropolitan Association of REALTORS first-time buyer event data.
Competitor Platform Comparison for Cully Farming
| Feature | US Tech Automations | kvCORE | BoomTown | Ylopo | Follow Up Boss |
|---|---|---|---|---|---|
| Multilingual Campaign Support | Yes | Limited | No | No | No |
| Bilingual Email Templates | Yes | No | No | No | No |
| Cultural Segmentation | Yes | No | No | No | No |
| First-Time Buyer Workflows | Yes | Limited | Limited | Yes | No |
| Farming ROI Dashboard | Yes | No | Limited | No | No |
| Community Event Tracking | Yes | No | No | No | No |
| AI Lead Scoring | Yes | Yes | Yes | Yes | No |
| Portland MLS Integration | Yes | Yes | Yes | Yes | Yes |
| Starting Price (Monthly) | $149 | $499 | $1,000+ | $295 | $69 |
| Diversity-Focused Features | 8+ | 0 | 0 | 1 | 0 |
According to NAR technology adoption data, fewer than 15% of real estate CRMs offer multilingual campaign support according to 2025 technology survey results. US Tech Automations stands apart with bilingual email templates, cultural segmentation tools, and first-time buyer workflows specifically designed for diverse neighborhoods like Cully according to US Tech Automations platform documentation.
Market Outlook and Investment Potential
According to RMLS and Portland Metropolitan Association of REALTORS, Cully's market trajectory suggests continued above-average appreciation driven by affordability migration and infrastructure improvements.
| Outlook Factor | 2026 | 2027 Projected | 2028 Projected | Source |
|---|---|---|---|---|
| Median Price | $420,000 | $445,000 | $472,000 | RMLS/Zillow |
| Annual Appreciation | 6.1% | 5.8% | 5.5% | Portland Metro REALTORS |
| Transaction Volume | ~260 | ~275 | ~285 | RMLS projection |
| Inventory (Months) | 1.6 | 1.4 | 1.3 | RMLS supply data |
| New Construction Permits | 45 | 55 | 60 | Portland Bureau of Planning |
| Rental Yield (Gross) | 6.2% | 6.0% | 5.8% | Zillow rental data |
According to the Oregon Office of Economic Analysis, Portland's continued job growth in healthcare, technology, and clean energy sectors will sustain housing demand in affordable neighborhoods like Cully according to state economic forecast data. According to Metro regional government, the Urban Growth Boundary constrains new suburban development, redirecting buyer demand into existing neighborhoods with available inventory according to regional planning analysis.
Will Cully remain affordable relative to Portland? According to Portland Metropolitan Association of REALTORS, Cully's price gap relative to the Portland median has narrowed from 30% in 2020 to 18% in 2026, suggesting the affordability advantage is closing according to RMLS comparative pricing data. According to Zillow's forecast model, Cully's prices may reach parity with the NE Portland average by 2030 if current appreciation trends continue.
For broader Portland metro farming insights, explore Kenton OR Real Estate Agent Guide 2026 and Overlook OR Real Estate Trends & Data 2026 for North Portland comparisons, and Aloha OR Real Estate Market Data 2026 for suburban alternatives.
Frequently Asked Questions
What is the median home price in Cully Portland?
According to RMLS, Cully's median home price is $420,000 as of early 2026, making it approximately 18% below the NE Portland average of $510,000 according to Portland Metropolitan Association of REALTORS comparative pricing data. According to Zillow, prices range from approximately $165,000 for manufactured homes to over $600,000 for new construction infill.
How diverse is Cully compared to other Portland neighborhoods?
According to the U.S. Census Bureau, Cully is Portland's most ethnically diverse neighborhood with 28% Hispanic/Latino, 12% Asian, and 22% foreign-born residents according to American Community Survey data. According to Portland Bureau of Planning data, no other Portland neighborhood matches Cully's linguistic and cultural diversity.
Is Cully a good investment for rental properties?
According to Zillow rental data, Cully offers a 6.2% gross rental yield — among the highest in Portland according to Portland Metropolitan Association of REALTORS investment analysis. According to RMLS, multi-family properties in Cully generate strong cash flow due to the combination of relatively low purchase prices and robust rental demand according to Realtor.com rental market data.
How is gentrification affecting Cully?
According to the Portland Bureau of Planning, Cully is experiencing active gentrification pressures including rising property values, new construction infill, and demographic shifts according to Portland anti-displacement monitoring data. According to the Living Cully Coalition, community organizations are actively working to preserve affordability and prevent displacement of long-term residents.
What community resources exist in Cully?
According to Portland Bureau of Planning data, Cully's community resources include Cully Park (built on a former landfill through community advocacy), multiple community gardens managed by Verde, the Hacienda CDC affordable housing campus, and the Cully Farmers Market according to neighborhood asset inventory data. According to Portland Parks and Recreation, these resources enhance quality of life and support property values.
How many homes sell in Cully each year?
According to RMLS, Cully averages approximately 260 annual transactions, making it one of the highest-volume neighborhoods in NE Portland according to Portland Metropolitan Association of REALTORS transaction data. According to Realtor.com, this volume is driven by the neighborhood's size, diverse housing stock, and growing buyer demand.
What should agents know about manufactured homes in Cully?
According to RMLS, manufactured homes account for approximately 10% of Cully transactions — a unique segment requiring knowledge of title types, financing limitations, and land-lease vs. owned-lot distinctions according to Oregon manufactured housing regulations. According to Portland Metropolitan Association of REALTORS, agents who can navigate manufactured home transactions capture business that most competitors avoid.
How does Cully's school quality affect home values?
According to Portland Public Schools data, Cully is served by Rigler and Scott elementary schools, with Roseway Heights and Beaumont middle schools depending on location according to PPS attendance boundary maps. According to GreatSchools data, school quality varies within the neighborhood, creating micro-market price variations that informed agents can leverage according to RMLS school-proximity analysis.
What is the best farming strategy for Cully's diverse population?
According to Portland Metropolitan Association of REALTORS, the most effective Cully farming strategy combines bilingual marketing materials, community organization partnerships, and culturally competent service delivery according to NAR diversity and inclusion best practices. According to RMLS, agents who provide Spanish-language service capture 35% more transactions than English-only competitors according to agent production comparison data.
Conclusion: Serve Cully's Diverse Community with Smart Farming
Cully's combination of affordability, diversity, and growth potential creates a farming opportunity unlike any other Portland neighborhood according to RMLS market data. According to Portland Metropolitan Association of REALTORS, agents who invest in cultural competency and community relationships build practices that serve both their business goals and the community's needs.
Launch your Cully farming practice with US Tech Automations — build bilingual campaigns, automate first-time buyer nurture sequences, and track your farming ROI across every segment of this dynamic neighborhood. The platform's multilingual tools and cultural segmentation capabilities ensure your marketing resonates with Cully's diverse community according to US Tech Automations platform analytics.
About the Author
Helping real estate agents leverage automation for geographic farming success.
