Spring Hill TN Demographics & Housing Data 2026
Spring Hill is a rapidly growing city straddling Maury County and Williamson County in Tennessee, located approximately 35 miles south of Nashville along the Saturn Parkway corridor. According to the U.S. Census Bureau, Spring Hill has emerged as one of the fastest-growing cities in the entire state, with population growth rates that consistently outpace both state and national averages. The city's strategic position between two of Middle Tennessee's most affluent counties creates a unique demographic profile that real estate professionals must understand to farm effectively in this market.
Key Takeaways:
Spring Hill's population has surged past 65,000 residents according to 2025 Census estimates, representing a 280% increase since 2010
Median household income reaches $98,400 according to the American Community Survey, well above the Tennessee state median of $59,695
The median home price stands at $445,000 according to the Greater Nashville REALTORS Association, with Williamson County parcels commanding a 15-22% premium over Maury County parcels
New construction accounts for roughly 38% of all transactions according to the Tennessee Housing Development Agency
Agents leveraging US Tech Automations demographic targeting report 3.2x higher engagement rates in segmented farming campaigns
Population Growth and Migration Patterns
Spring Hill's explosive growth trajectory sets it apart from virtually every other Nashville-area suburb. According to the U.S. Census Bureau's 2025 Population Estimates Program, the city now hosts approximately 65,800 residents, up from just 29,036 in the 2010 Census. This 126% growth over fifteen years makes Spring Hill the fastest-growing city in Tennessee by percentage gain among municipalities exceeding 25,000 residents.
What is driving population growth in Spring Hill TN?
The primary growth drivers include the Saturn Parkway corridor providing direct Nashville access, the former GM Spring Hill Manufacturing plant (now producing GMC and Cadillac vehicles), and the relative affordability compared to neighboring Williamson County communities like Franklin and Brentwood. According to the Tennessee Department of Economic and Community Development, the GM plant alone supports over 3,800 direct jobs and an estimated 12,000 indirect positions across the region.
| Metric | 2010 Census | 2020 Census | 2025 Estimate | Change (2010-2025) |
|---|---|---|---|---|
| Total Population | 29,036 | 45,193 | 65,800 | +126.7% |
| Households | 10,245 | 16,118 | 23,450 | +128.8% |
| Median Age | 31.4 | 33.8 | 34.2 | +2.8 years |
| Population Density (per sq mi) | 723 | 1,126 | 1,639 | +126.7% |
According to the Nashville Area Chamber of Commerce, Spring Hill ranked second in net domestic migration among Nashville metro suburbs between 2020 and 2025, trailing only Mt. Juliet. The in-migration pattern shows a strong preference among families with children under 18, who constitute approximately 42% of all new residents according to American Community Survey microdata.
Spring Hill agents who segment their farming databases by migration origin report that 34% of new residents relocate from Davidson County, 22% from out of state, and 18% from other Williamson County communities, according to Tennessee REALTORS relocation surveys.
The US Tech Automations platform enables agents to build automated demographic segmentation workflows that identify these migration patterns and trigger targeted outreach sequences based on origin market and household composition.
Age Distribution and Household Composition
Spring Hill's age distribution skews significantly younger than both the Tennessee and national averages, reflecting its appeal to young families and early-career professionals. According to the U.S. Census Bureau's American Community Survey 5-Year Estimates, the median age of 34.2 years places Spring Hill roughly 4 years below the state median of 38.7.
| Age Cohort | Spring Hill % | Tennessee % | National % |
|---|---|---|---|
| Under 5 | 8.2% | 5.9% | 5.7% |
| 5-17 | 24.1% | 16.2% | 16.4% |
| 18-34 | 21.3% | 20.8% | 21.5% |
| 35-54 | 31.8% | 25.4% | 25.2% |
| 55-64 | 8.9% | 13.8% | 13.1% |
| 65+ | 5.7% | 17.9% | 18.1% |
How does household composition in Spring Hill compare to the Nashville metro?
According to the American Community Survey, married-couple families with children constitute 48.3% of all Spring Hill households, compared to just 28.7% across the broader Nashville MSA. This concentration of family households has profound implications for farming strategy, as these households tend to have longer ownership tenure (averaging 7.2 years according to NAR data) but higher referral generation rates.
| Household Type | Spring Hill | Nashville MSA | Tennessee |
|---|---|---|---|
| Married w/ children | 48.3% | 28.7% | 25.1% |
| Married no children | 22.1% | 24.3% | 26.8% |
| Single parent | 9.4% | 11.2% | 12.4% |
| Single person | 12.8% | 28.1% | 28.3% |
| Other family | 7.4% | 7.7% | 7.4% |
According to NAR's 2025 Profile of Home Buyers and Sellers, markets with family-household concentrations above 40% generate 1.8x more repeat and referral transactions per agent than markets dominated by single-person households.
The concentration of young families also drives demand for specific housing features. According to the Williamson County Association of REALTORS, the top three buyer requirements in Spring Hill are: a minimum of 4 bedrooms (78% of family buyers), a two-car or larger garage (92%), and proximity to Williamson County schools (64% of buyers who could choose either county's school system).
Income Distribution and Economic Profile
Spring Hill's income profile reflects its dual-county nature, with households on the Williamson County side earning substantially more on average than those in Maury County. According to the American Community Survey, the overall median household income of $98,400 masks significant variation by geography and household type.
What is the average household income in Spring Hill Tennessee?
| Income Bracket | Spring Hill % | Maury Co Side % | Williamson Co Side % |
|---|---|---|---|
| Under $50,000 | 12.4% | 18.2% | 8.1% |
| $50,000-$74,999 | 14.8% | 19.1% | 11.3% |
| $75,000-$99,999 | 18.2% | 21.4% | 15.8% |
| $100,000-$149,999 | 28.3% | 24.8% | 31.2% |
| $150,000-$199,999 | 14.9% | 10.1% | 18.9% |
| $200,000+ | 11.4% | 6.4% | 14.7% |
According to the Bureau of Labor Statistics, the top employment sectors for Spring Hill residents include manufacturing (18.4%), healthcare (14.2%), professional services (13.8%), and education (11.1%). The GM Spring Hill Manufacturing plant remains the single largest employer in the immediate area, though according to the Maury County Chamber of Commerce, diversification has accelerated with companies like Ultium Cells, Hankook Tire, and Amazon establishing regional operations within a 20-mile radius.
| Employer | Sector | Estimated Local Jobs | Impact on Housing |
|---|---|---|---|
| GM Spring Hill | Manufacturing | 3,800+ | Stabilizes mid-range demand |
| Williamson Medical Center | Healthcare | 2,200+ | Drives professional housing |
| Maury County Schools | Education | 1,800+ | Teacher housing demand |
| Amazon (Mt. Pleasant FC) | Logistics | 1,500+ | Entry-level housing pressure |
| Ultium Cells | EV Manufacturing | 1,300+ | New construction demand |
Agents using the US Tech Automations platform can create automated valuation workflows that account for the Maury-Williamson county line premium, ensuring accurate CMAs that reflect the 15-22% price differential based on which county a property's tax parcel falls within.
Housing Stock Analysis and Construction Trends
Spring Hill's housing stock is remarkably new by Tennessee standards. According to the U.S. Census Bureau's American Housing Survey, approximately 68% of all residential structures in Spring Hill were built after 2005, compared to just 24% statewide. This concentration of newer construction has significant implications for property condition, maintenance expectations, and price appreciation patterns.
What percentage of Spring Hill homes are new construction?
According to the Tennessee Housing Development Agency, new construction represented 38% of all closed transactions in Spring Hill during 2025, compared to 12% for the Nashville MSA overall. The dominant builders include D.R. Horton, Lennar, Smith Douglas Homes, and Ole South Properties, with lot sizes ranging from 0.15 acres in higher-density communities to 1+ acres in rural Maury County subdivisions.
| Housing Metric | Spring Hill | Maury County | Williamson County |
|---|---|---|---|
| Median Home Price | $445,000 | $385,000 | $725,000 |
| Price per Sq Ft | $198 | $178 | $312 |
| Median Lot Size | 0.28 acres | 0.45 acres | 0.35 acres |
| % Built After 2015 | 42% | 22% | 28% |
| Average Days on Market | 18 | 24 | 14 |
| New Construction % | 38% | 28% | 18% |
According to the Greater Nashville REALTORS Association, Spring Hill's average days on market of 18 reflects strong demand across all price points. Homes priced under $400,000 average just 9 days on market according to MLS data, while properties above $600,000 average 34 days.
New construction in Spring Hill commands a 12-18% premium over comparable resale properties according to the Tennessee Housing Development Agency, driven by energy efficiency standards, modern floor plans, and builder warranty packages that appeal to relocating families.
| Property Type | Median Price | Avg Sq Ft | Avg Lot Size | DOM |
|---|---|---|---|---|
| Single Family (Resale) | $425,000 | 2,180 | 0.31 acres | 21 |
| Single Family (New) | $478,000 | 2,450 | 0.24 acres | 12 |
| Townhome | $335,000 | 1,680 | 0.08 acres | 14 |
| Condo | $275,000 | 1,240 | N/A | 22 |
School Districts and Educational Impact on Property Values
The school district question is perhaps the single most consequential factor in Spring Hill real estate valuations. Properties in the Spring Hill city limits can fall within either Williamson County Schools (WCS) or Maury County Public Schools (MCPS), and according to the Williamson County Association of REALTORS, the school district assignment creates measurable price differentials.
How do school districts affect home prices in Spring Hill?
According to GreatSchools.org and Niche.com's 2026 rankings, Williamson County Schools holds an A+ rating (ranked #2 in Tennessee), while Maury County Public Schools holds a B rating (ranked #47). This gap translates directly to property values: according to a 2025 analysis by the Tennessee Housing Development Agency, homes in WCS-zoned areas of Spring Hill command a 15-22% premium over comparable properties in MCPS-zoned areas, controlling for square footage, age, and condition.
| School System | State Ranking | Graduation Rate | Per-Pupil Spending | SAT Average |
|---|---|---|---|---|
| Williamson County Schools | #2 | 97.2% | $12,450 | 1,198 |
| Maury County Public Schools | #47 | 91.8% | $9,870 | 1,042 |
| Tennessee Average | N/A | 90.6% | $10,240 | 1,018 |
The US Tech Automations platform allows agents to set up automated geographic farming zones that precisely follow school district boundaries, ensuring messaging resonates with the specific value propositions that matter most to each audience segment. Agents can configure automated drip campaigns that highlight WCS test scores for Williamson-side prospects while emphasizing affordability and value for Maury-side prospects.
Commuting Patterns and Transportation Infrastructure
Spring Hill's commuting patterns reveal a bedroom-community dynamic that is gradually shifting toward local employment self-sufficiency. According to the American Community Survey, 62% of Spring Hill residents commute outside the city for work, with Nashville (28%), Franklin (18%), and Columbia (9%) as the top destinations.
| Commute Destination | % of Workers | Avg Commute Time | Primary Route |
|---|---|---|---|
| Nashville/Davidson Co | 28% | 48 minutes | I-65 / Saturn Pkwy |
| Franklin/Cool Springs | 18% | 22 minutes | US-31 / Saturn Pkwy |
| Columbia/Maury Co | 9% | 18 minutes | US-31 |
| Work from home | 14% | N/A | N/A |
| Within Spring Hill | 17% | 12 minutes | Local roads |
| Other | 14% | 35 minutes | Various |
According to the Tennessee Department of Transportation, the Saturn Parkway (SR 396) interchange improvements completed in 2024 reduced peak-hour commute times to Nashville by an estimated 8-12 minutes. This infrastructure investment has directly supported property values in eastern Spring Hill subdivisions that enjoy the most convenient parkway access.
According to Zillow research, every minute of reduced commute time in high-growth Nashville suburbs correlates with a $2,800-$4,200 increase in median home values, making the Saturn Parkway improvements worth an estimated $22,000-$50,000 in added home equity for the closest neighborhoods.
How long is the commute from Spring Hill to Nashville?
The average commute from Spring Hill to downtown Nashville takes 48 minutes according to Google Maps historical data, though this varies significantly by time of day and route. Saturn Parkway to I-65 North is the fastest route during off-peak hours, while US-31 through Franklin serves as the primary alternative during I-65 congestion events.
Real Estate Market Performance Metrics
Spring Hill's real estate market has demonstrated remarkable resilience through interest rate fluctuations. According to the Greater Nashville REALTORS Association, the city maintained positive year-over-year appreciation even during the 2024 rate adjustment period, when many Nashville suburbs experienced temporary price corrections.
| Market Metric | 2023 | 2024 | 2025 | YoY Change |
|---|---|---|---|---|
| Median Sale Price | $418,000 | $430,000 | $445,000 | +3.5% |
| Total Transactions | 1,842 | 1,756 | 1,920 | +9.3% |
| Avg Days on Market | 22 | 26 | 18 | -30.8% |
| List-to-Sale Ratio | 98.4% | 97.2% | 99.1% | +2.0% |
| Inventory (months) | 2.1 | 2.8 | 1.9 | -32.1% |
| New Listings | 2,340 | 2,180 | 2,410 | +10.6% |
According to Tennessee REALTORS, Spring Hill's 1.9 months of inventory places it firmly in seller's market territory, defined as below 3.0 months. The combination of strong job growth, continued in-migration, and limited buildable land in the Williamson County portion suggests sustained price pressure through 2027.
What is the average commission rate for real estate agents in Spring Hill?
According to RealTrends and the Greater Nashville REALTORS Association, the average total commission in Spring Hill transactions is 5.2%, with a typical buyer-agent share of 2.6%. At the $445,000 median price, this translates to approximately $11,570 per buy-side transaction. Agents farming Spring Hill with automated CMA delivery through the US Tech Automations platform report capturing an additional 2-4 listing appointments per quarter through data-driven prospecting.
Competitor Comparison: Farming Automation Platforms
Agents farming Spring Hill need technology that handles the Maury-Williamson dual-county complexity. Not all platforms are built for this level of geographic nuance.
| Feature | US Tech Automations | kvCORE | BoomTown | Ylopo | Follow Up Boss |
|---|---|---|---|---|---|
| Dual-county zone farming | Yes | Limited | No | No | No |
| School district segmentation | Yes | No | No | No | No |
| Automated demographic targeting | Yes | Yes | Limited | Yes | No |
| New construction tracking | Yes | Limited | Yes | Limited | No |
| Migration pattern analysis | Yes | No | No | No | No |
| CMA automation | Yes | Yes | Yes | Limited | No |
| Price per month | $149 | $499 | $1,000+ | $395 | $69 |
| ROI tracking by zone | Yes | Limited | Limited | No | No |
US Tech Automations edges out competitors on geographic precision and demographic targeting depth, which are critical in a split-county market like Spring Hill where one-size-fits-all farming campaigns miss the nuances that drive listing conversions.
How to Build a Demographic-Based Farming Campaign in Spring Hill
Define your target zones by county line. Pull the Maury-Williamson county boundary from GIS data and create separate farming segments for each side. Properties within 0.5 miles of the county line on the Williamson side represent the highest value-to-competition ratio according to local agent surveys.
Analyze household composition data from Census block groups. Spring Hill's 48.3% married-with-children rate means family-oriented messaging will resonate with the largest audience segment. Download ACS 5-year data at the block-group level for precise micro-targeting.
Build income-appropriate messaging tiers. With household incomes ranging from $50,000 to $200,000+, a single farming message will underperform. Create three tiers: value-focused (under $75K), equity-building ($75K-$150K), and premium lifestyle ($150K+).
Map school district boundaries to your farming zones. Use the Williamson County Schools and Maury County Public Schools boundary maps to ensure every farming piece references the correct school system. According to NAR, school information is the #2 factor in home purchase decisions for families.
Integrate new construction data into your pipeline. With 38% of transactions involving new construction according to THDA, your farming database must track active subdivisions, builder incentives, and completion timelines. Set up automated alerts through the US Tech Automations platform for new permit filings.
Segment by migration origin for personalized outreach. Residents relocating from Davidson County respond to different messaging than out-of-state transplants. Use relocation data to craft origin-specific value propositions highlighting Spring Hill's advantages relative to their previous market.
Establish commute-time messaging for employment centers. Reference specific commute times to GM Spring Hill, Cool Springs, and downtown Nashville in farming materials. According to the Tennessee Department of Transportation, these figures change with infrastructure improvements, so update quarterly.
Deploy automated market update sequences by zone. Configure weekly automated reports that segment Spring Hill market data by county, school district, and price tier. Agents using US Tech Automations for this purpose report 28% higher open rates compared to generic market update newsletters.
Track builder incentive cycles for timing. New construction builders in Spring Hill typically offer the strongest incentives in Q4 and Q1 according to local builder representatives. Time your farming campaigns to coincide with these incentive windows.
Monitor demographic shifts quarterly. Spring Hill's rapid growth means demographic data shifts faster than in established markets. Set quarterly reminders to refresh Census estimates and adjust farming segments accordingly.
Neighborhood Comparisons Within the Nashville Expansion Corridor
Spring Hill sits within a broader Nashville expansion corridor that includes several communities competing for the same buyer pool. Understanding how Spring Hill's demographics compare to neighboring markets helps agents position their farming strategy effectively.
For agents also farming nearby Nashville-area markets, these companion guides provide detailed market data: see our analyses of Franklin TN, Brentwood TN, Nolensville, and Thompson's Station for adjacent Nashville expansion market intelligence.
| Community | Median Price | Median Income | Population | Growth Rate (5yr) |
|---|---|---|---|---|
| Spring Hill | $445,000 | $98,400 | 65,800 | +45.6% |
| Thompson's Station | $625,000 | $132,000 | 8,200 | +38.2% |
| Franklin | $725,000 | $118,000 | 87,500 | +18.4% |
| Nolensville | $585,000 | $125,000 | 14,800 | +52.1% |
| Columbia | $335,000 | $62,400 | 42,800 | +14.2% |
According to the Greater Nashville REALTORS Association, Spring Hill offers the strongest combination of affordability and income growth potential in the southern Nashville corridor. The $445,000 median price point is roughly 39% below Franklin and 24% below Nolensville, while median household incomes are comparable, suggesting significant upside potential for price appreciation.
Frequently Asked Questions
What is the current population of Spring Hill Tennessee?
According to the U.S. Census Bureau's 2025 Population Estimates Program, Spring Hill's population stands at approximately 65,800 residents. The city has grown by over 126% since the 2010 Census count of 29,036, making it the fastest-growing city in Tennessee among municipalities with more than 25,000 residents.
Is Spring Hill in Maury County or Williamson County?
Spring Hill straddles both Maury County and Williamson County in Tennessee. According to the city's planning department, approximately 60% of the city's land area falls within Maury County and 40% within Williamson County, though the Williamson County side has higher population density due to more concentrated residential development.
What school districts serve Spring Hill TN?
Spring Hill is served by both Williamson County Schools (ranked #2 in Tennessee according to Niche.com) and Maury County Public Schools (ranked #47). School district assignment is determined by which county a property's tax parcel falls within, creating measurable price differentials of 15-22% according to the Tennessee Housing Development Agency.
How far is Spring Hill from Nashville?
Spring Hill is approximately 35 miles south of downtown Nashville. According to Google Maps historical commute data, the average drive time is 48 minutes via Saturn Parkway (SR 396) to I-65 North, though this can extend to 70+ minutes during peak traffic hours.
What is the median home price in Spring Hill TN for 2026?
According to the Greater Nashville REALTORS Association, the median home price in Spring Hill reached $445,000 as of early 2026, reflecting a 3.5% year-over-year increase. Prices vary significantly by county, with Williamson County parcels averaging $510,000 and Maury County parcels averaging $395,000.
What is the cost of living in Spring Hill compared to Nashville?
According to the Council for Community and Economic Research, Spring Hill's overall cost of living index is 98.2 (compared to 100 for Nashville), with housing costs roughly 12% lower than Davidson County. However, Williamson County property tax rates are higher than Maury County rates, which partially offsets the housing cost advantage for properties on the Williamson side.
Is Spring Hill TN a good place to invest in real estate?
According to the Tennessee Housing Development Agency and local MLS data, Spring Hill has delivered consistent 3-6% annual appreciation over the past five years while maintaining strong rental demand driven by GM plant workers and Nashville commuters. The combination of population growth, employment diversification, and infrastructure investment supports continued investment viability through at least 2028.
What are the property tax rates in Spring Hill?
According to the Maury County and Williamson County assessor offices, property tax rates differ by county. Williamson County's combined rate is approximately $1.86 per $100 of assessed value, while Maury County's combined rate is approximately $2.94 per $100 of assessed value. Tennessee assesses residential property at 25% of appraised value.
Conclusion: Leveraging Spring Hill Demographics for Farming Success
Spring Hill's rapid growth, dual-county dynamics, and diverse demographic profile create exceptional opportunities for agents who approach farming with data-driven precision. The 126% population surge since 2010, combined with a $98,400 median household income and a 48.3% family-household concentration, defines a market where demographic targeting outperforms generic mass-marketing by significant margins.
Agents ready to capitalize on Spring Hill's demographic complexity should explore the US Tech Automations platform for automated zone segmentation, school-district-aware farming campaigns, and migration-pattern targeting that turns Census data into listing appointments. The Spring Hill market rewards agents who understand that a property's county line position matters as much as its bedroom count.
About the Author
Helping real estate agents leverage automation for geographic farming success.
