Seguin TX Home Prices & Commission Data 2026
Key Takeaways:
Seguin is the county seat of Guadalupe County, Texas, located approximately 35 miles east of downtown San Antonio along Interstate 10 — a historic pecan and agricultural city transforming into a San Antonio metro commuter community
The $245,000 median home price positions Seguin as the most affordable established city in the eastern San Antonio metro, offering homeownership at 11% below the metro average and 22% below neighboring Schertz
Approximately 550 annual residential transactions in a city of 32,000 create a mid-volume farming opportunity where agent competition is minimal — only 35 licensed agents with 8 (23%) closing 6+ deals annually
The Caterpillar manufacturing facility, Continental Automotive, and Guadalupe Regional Medical Center anchor a diversified employment base that reduces commute-dependent housing demand
US Tech Automations helps agents farm Seguin's affordable, low-competition market with first-time buyer automation workflows, bilingual campaign tools, and Guadalupe County market tracking
Seguin Home Price Fundamentals
Seguin is the county seat of Guadalupe County, Texas, located approximately 35 miles east of downtown San Antonio along the Interstate 10 corridor in the San Antonio metropolitan area. The city sits along the Guadalupe River and traces its founding to 1838, creating a blend of historic Texas character and modern suburban growth that distinguishes it from newer master-planned communities like Cibolo, according to Guadalupe County geographic records.
What are home prices in Seguin TX? According to San Antonio Board of Realtors (SABOR) data, Seguin's median home price of $245,000 represents the eastern San Antonio metro's most accessible homeownership entry point. The 3.8% year-over-year appreciation reflects growing recognition of Seguin's value proposition — San Antonio metro convenience at prices that allow families earning $55,000 to qualify for homeownership, according to market analysis.
| Price Indicator | Seguin TX | Schertz TX | New Braunfels TX | SA Metro |
|---|---|---|---|---|
| Median Sale Price | $245,000 | $325,000 | $365,000 | $275,000 |
| Average Sale Price | $268,000 | $345,000 | $395,000 | $310,000 |
| Price per Square Foot | $132 | $162 | $168 | $148 |
| Median List Price | $255,000 | $338,000 | $378,000 | $285,000 |
| Sale-to-List Ratio | 96.1% | 97.2% | 96.5% | 96.5% |
| YoY Appreciation | +3.8% | +2.2% | +3.5% | +3.5% |
According to SABOR data, Seguin's 3.8% appreciation rate leads the eastern metro corridor — outpacing both Schertz (2.2%) and the metro average (3.5%). The $132 price per square foot — 11% below the metro average — provides the affordability margin that attracts first-time buyers and value-seeking families from higher-priced communities, according to price comparison analysis.
Seguin's $245,000 median means a household earning $55,000 can qualify for homeownership with conventional financing and 5% down ($12,250) — an affordability level that excludes the same family from Schertz ($325,000), New Braunfels ($365,000), and most other metro suburban communities, according to mortgage qualification analysis.
Price Distribution by Segment
| Price Range | Transaction Share | Buyer Profile | Avg. DOM |
|---|---|---|---|
| Under $175,000 | 15% | Investors, renovation | 25 |
| $175,000–$225,000 | 25% | First-time buyers | 30 |
| $225,000–$275,000 | 28% | Core family market | 35 |
| $275,000–$350,000 | 20% | Move-up buyers | 40 |
| $350,000–$500,000 | 9% | Premium/acreage | 52 |
| $500,000+ | 3% | Ranch/estate | 75 |
Which price segment dominates Seguin? According to SABOR transaction data, the $175,000-$275,000 range accounts for 53% of all Seguin transactions — a concentrated affordable core that aligns with first-time buyer qualification ranges and local household income levels. The sub-$175,000 segment's 15% share attracts investors seeking rental properties with strong yields in a growing market, according to segment analysis.
According to new construction data, builders are delivering homes in the $225,000-$325,000 range in Seguin's expanding southern and eastern developments — competing with established neighborhoods but also expanding the city's housing stock to accommodate population growth. The builder entry has elevated quality expectations among buyers, making resale homes that haven't been updated face longer DOM, according to competitive analysis.
Price Analysis by Area
| Area | Median Price | Price/Sq Ft | Year Built | Annual Sales |
|---|---|---|---|---|
| North Seguin (I-10) | $285,000 | $148 | 2010 | 120 |
| West Seguin (new growth) | $275,000 | $142 | 2015 | 100 |
| Central/Downtown | $215,000 | $118 | 1965 | 85 |
| South Seguin | $235,000 | $128 | 1985 | 90 |
| East Seguin | $220,000 | $122 | 1978 | 75 |
| River Properties | $320,000 | $155 | Mixed | 40 |
| Acreage (5+ miles out) | $310,000 | $135 | Mixed | 40 |
According to SABOR area-level data, North Seguin and West Seguin command premiums for newer construction and I-10 corridor access. Central/Downtown's $215,000 median reflects the city's oldest housing stock but offers walkability and character that appeals to buyers seeking historic Texas community feel. River properties carry the highest per-square-foot premium for Guadalupe River frontage, according to area comparison analysis.
According to Guadalupe County property records, Guadalupe River-fronting properties command a 25-35% premium over comparable inland homes — the river premium is Seguin's most distinctive property value driver, creating a niche luxury segment within an otherwise affordable market.
Historical Price Trends
| Year | Median Price | YoY Change | Annual Sales | Investor Share |
|---|---|---|---|---|
| 2021 | $215,000 | +16.2% | 580 | 18% |
| 2022 | $245,000 | +14.0% | 530 | 20% |
| 2023 | $238,000 | -2.9% | 500 | 16% |
| 2024 | $236,000 | -0.8% | 520 | 15% |
| 2025 | $245,000 | +3.8% | 550 | 14% |
According to SABOR historical data, Seguin experienced significant pandemic-era appreciation (16.2% in 2021, 14.0% in 2022) as buyers from higher-priced San Antonio communities discovered its value proposition. The 2023-2024 correction was modest, and 2025's return to $245,000 with declining investor share (14%, down from 20% peak) indicates a healthier, owner-occupant-driven recovery, according to trend analysis.
Is the Seguin market overvalued? According to affordability analysis, Seguin's price-to-income ratio of approximately 3.8x (based on the city's $64,000 median household income) remains well below the 4.5x threshold that typically signals affordability stress. The 11% discount to metro-average pricing suggests continued value upside as more buyers discover Seguin's affordability advantage, according to fair-value assessment.
Commission and Agent Economics
| Commission Metric | Seguin TX | Guadalupe County | SA Metro |
|---|---|---|---|
| Average Commission Rate | 5.3% | 5.2% | 5.2% |
| Agent-Side Commission | 2.65% | 2.6% | 2.6% |
| Commission per Transaction | $6,493 | $7,800 | $7,150 |
| Licensed Agents (Area) | 35 | — | — |
| Agents Closing 6+/Year | 8 (23%) | — | 25% |
What can agents earn farming Seguin TX? According to SABOR and TREC data, Seguin's $6,493 median commission is below the metro average, but the exceptionally low competition (35 licensed agents, only 8 closing 6+/year) creates market share opportunity that higher-priced communities cannot match. An agent capturing 5% market share (28 transactions) earns $181,800 in annual GCI — dominant production from a single farming zone with minimal competition, according to production analysis.
| Farming Strategy | Monthly Cost | Est. Deals | Annual GCI |
|---|---|---|---|
| Core Residential (600 homes) | $500 | 4–7 | $25,970–$45,450 |
| City-Wide Residential | $1,000 | 12–18 | $77,910–$116,870 |
| Seguin Dominant (all segments) | $1,800 | 25–35 | $162,320–$227,250 |
According to farming ROI analysis, Seguin's low marketing costs (lower home values = lower mail costs, less expensive digital ad markets) combined with minimal competition make it one of the metro's highest ROI farming opportunities on a dollars-invested basis. US Tech Automations first-time buyer automation workflows are particularly effective in Seguin's affordability-driven market.
Investor Market Analysis
| Investor Metric | Seguin TX | Guadalupe County | SA Metro |
|---|---|---|---|
| Investor Transaction Share | 14% | 12% | 12% |
| Avg. Rental Cap Rate | 6.5-8.0% | 5.8-6.5% | 4.5-5.8% |
| Median Rent (3BR SFH) | $1,550 | $1,650 | $1,650 |
| Rental Vacancy Rate | 4.5% | 5.0% | 6.0% |
| Rent-to-Price Ratio | 0.76% | 0.68% | 0.72% |
Is Seguin good for rental investment? According to investment analysis data, Seguin's 6.5-8.0% cap rate range is the highest among established San Antonio metro communities — driven by the combination of low acquisition costs ($175,000-$225,000 for rental-quality homes) and strong rental demand from Caterpillar, Continental, and hospital employees. The 0.76% rent-to-price ratio exceeds the 1% rule threshold when including sub-$200,000 properties, according to investment return modeling.
Demographic and Economic Context
| Demographic/Economic Indicator | Seguin TX | SA Metro |
|---|---|---|
| Population | 32,000 | 2,650,000 |
| Median Household Income | $64,000 | $58,200 |
| Hispanic/Latino Population | 62% | 65% |
| Manufacturing Employment | 18% | 8% |
| Healthcare Employment | 12% | 11% |
| Poverty Rate | 12% | 14% |
According to Census Bureau and Texas Workforce Commission data, Seguin's $64,000 median household income — above the metro average — reflects the manufacturing wage premium from Caterpillar and Continental Automotive. The 18% manufacturing employment rate (more than double the metro average) provides economic stability independent of the San Antonio service economy, according to employment analysis.
Housing Stock and Renovation Analysis
| Housing Characteristic | Seguin TX | Market Impact |
|---|---|---|
| Total Housing Units | 12,500 | Moderate supply |
| Median Year Built | 1992 | Active renovation cycle |
| Homes Built Pre-1970 | 25% | Historic/character stock |
| Homes Built 1970-2000 | 35% | Prime update candidates |
| Homes Built 2000-2015 | 25% | Modern, move-in ready |
| Homes Built 2015+ | 15% | New construction segment |
| Avg. Renovation Cost (Kitchen+Bath) | $25,000-$40,000 | Value-add opportunity |
According to Guadalupe County Appraisal District records, Seguin's 1992 median construction year and 60% of homes built before 2000 create a perpetual renovation cycle that drives both transaction activity and value-add opportunity. Unlike newer communities like Cibolo (2012 median build year), Seguin's older stock means renovation expertise is a competitive advantage for agents advising both buyers and sellers, according to housing stock analysis.
Are there historic homes in Seguin TX? According to property records, Seguin's 25% pre-1970 housing stock includes Victorian-era homes near the downtown square, mid-century ranches in established neighborhoods, and historic properties along the Guadalupe River. These character homes attract a distinct buyer segment willing to invest in renovation for architectural quality and location that new construction cannot replicate, according to historic housing analysis.
According to renovation market data, the typical Seguin renovation — kitchen update ($15,000-$20,000), bathroom modernization ($8,000-$12,000), and flooring replacement ($5,000-$8,000) — costs $28,000-$40,000 and adds $40,000-$60,000 in market value, creating a 40-50% return on renovation investment for sellers who update before listing.
Neighborhood Price Map
| Neighborhood | Median Price | Character | Buyer Appeal |
|---|---|---|---|
| Walnut Springs | $305,000 | New development | Young families |
| Navarro Crossing | $285,000 | Newer suburban | First-time premium |
| Country Club area | $310,000 | Established, golf | Move-up, retired |
| Guadalupe Riverfront | $320,000 | River access | Lifestyle buyers |
| Downtown Square area | $195,000 | Historic, walkable | Renovation buyers |
| South Seguin | $215,000 | Older residential | Value/investor |
| FM 725 corridor | $260,000 | Semi-rural, acreage | Space seekers |
According to SABOR neighborhood data, Seguin's $125,000 spread between Downtown Square ($195,000) and Guadalupe Riverfront ($320,000) creates diverse farming opportunities within a single city. The newer developments (Walnut Springs, Navarro Crossing) compete directly with Schertz and Cibolo pricing, while historic and south-side neighborhoods offer affordability that draws first-time buyers from across the metro, according to neighborhood comparison analysis.
Property Tax Analysis
| Taxing Entity | Rate per $100 | Annual Tax on $245,000 Home |
|---|---|---|
| City of Seguin | $0.5850 | $1,433 |
| Guadalupe County | $0.3200 | $784 |
| Seguin ISD | $1.2500 | $3,063 |
| Guadalupe County Hospital | $0.1200 | $294 |
| Total Effective Rate | $2.28 | $5,574 |
According to Guadalupe County Tax Assessor records, Seguin's $2.28 effective rate produces a $5,574 annual tax bill — one of the lowest absolute tax burdens among San Antonio metro cities, reflecting both competitive rates and the affordable price point. The sub-$6,000 annual tax burden is a powerful affordability message for first-time buyers comparing against higher-priced communities, according to tax comparison analysis.
USTA Platform Comparison for Seguin
| Feature | US Tech Automations | kvCORE | BoomTown | Ylopo |
|---|---|---|---|---|
| First-Time Buyer Automation | Education + qualification drips | Basic | Limited | Basic |
| Bilingual Campaign Builder | Full Spanish/English templates | Limited | No | No |
| Investor ROI Calculator | Cap rate + cash flow analysis | No | No | No |
| Affordable Market Positioning | Value-comparison automation | No | No | No |
| Manufacturing Employer Tracking | Hiring cycle demand signals | No | No | No |
| Monthly Cost | $149–$399 | $499+ | $750+ | $395+ |
How to Farm Seguin TX Effectively
Position Seguin's affordability as the primary marketing message. According to price data, the $245,000 median allows homeownership for families earning $55,000 — US Tech Automations affordability comparison tools automatically calculate the savings versus Schertz, Cibolo, and New Braunfels.
Develop bilingual marketing as a non-negotiable foundation. According to Census Bureau data, 62% of Seguin residents are Hispanic — Spanish-language capability is essential for accessing the majority market.
Build a first-time buyer education pipeline for the $175,000-$275,000 core segment. According to SABOR data, this segment drives 53% of transactions and has the fastest absorption rate — first-time buyers need education, not just listings.
Target Caterpillar and Continental employees with employer-specific marketing. According to employment data, manufacturing workers earning $65,000-$85,000 qualify perfectly for Seguin's core price segment — employer-focused outreach captures relocating workers.
Develop investor expertise for the 6.5-8.0% cap rate opportunity. According to investment data, Seguin's rental yields are the metro's strongest — agents who quantify returns attract both local and out-of-area investors.
Leverage Seguin's historic character and river access in lifestyle marketing. According to tourism data, the Guadalupe River, downtown square, and Wave Pool create lifestyle amenities that differentiate Seguin from generic suburban developments.
Monitor Guadalupe County development permits as leading demand indicators. According to permit data, new subdivision approvals signal 12-18 months of future inventory and buyer demand.
Cross-market with Schertz and New Braunfels buyers who seek more home for their budget. Value-conscious buyers in higher-priced communities are Seguin's natural buyer pipeline.
Build a property management referral network for investor clients. According to rental data, Seguin's strong cap rates attract investors who need local management — these relationships generate both purchase and management referral revenue.
Frequently Asked Questions
What is the median home price in Seguin TX?
According to SABOR data, Seguin's median home price is approximately $245,000, with 3.8% year-over-year appreciation — the fastest growth rate among eastern San Antonio metro communities.
How does Seguin compare to Schertz for home prices?
According to comparative data, Seguin's $245,000 median is approximately 25% below Schertz ($325,000), offering similar I-10/I-35 corridor access at significantly lower prices with stronger investment returns.
Is Seguin a good investment market?
According to investment analysis, Seguin's 6.5-8.0% cap rate range is the highest among established San Antonio metro communities, driven by low acquisition costs and strong rental demand from manufacturing and healthcare employers.
What school district serves Seguin TX?
According to TEA records, Seguin ISD serves the city with improving ratings and a $1.25 per $100 rate that contributes to manageable total tax burdens.
How many homes sell in Seguin annually?
According to SABOR data, Seguin averages approximately 550 residential transactions per year — sufficient volume for dedicated farming agents in a market with only 8 agents closing 6+ deals annually.
What are the major employers in Seguin TX?
According to Texas Workforce Commission data, Caterpillar Inc., Continental Automotive, Guadalupe Regional Medical Center, and Seguin ISD anchor the employment base — providing manufacturing and healthcare wages that support homeownership.
What are property taxes in Seguin TX?
According to Guadalupe County records, Seguin's effective tax rate is approximately $2.28 per $100, producing annual taxes of roughly $5,574 on a $245,000 home — among the lowest absolute burdens in the metro.
How far is Seguin from San Antonio?
According to distance data, Seguin is approximately 35 miles east of downtown San Antonio via I-10, with commute times of 35-45 minutes — longer than closer suburbs but offset by significant price savings.
Is Seguin growing?
According to Census Bureau and permit data, Seguin is experiencing steady growth driven by manufacturing expansion, housing affordability, and spillover demand from higher-priced San Antonio metro communities.
What is the best farming strategy for Seguin TX?
According to market analysis, the most effective approach combines first-time buyer education with bilingual outreach and investor pipeline management — a triple-focus strategy that US Tech Automations automates through affordability calculators, Spanish-language campaigns, and investor ROI tools.
Rental Market and Investment Yields
| Rental Metric | Seguin TX | Guadalupe Co. | SA Metro |
|---|---|---|---|
| Median Rent (3BR SFH) | $1,550 | $1,650 | $1,650 |
| Avg. Purchase Price (Rental) | $195,000 | $225,000 | $240,000 |
| Gross Yield | 9.5% | 8.8% | 8.3% |
| Net Cap Rate (Est.) | 6.5-8.0% | 5.8-6.5% | 4.5-5.8% |
| Vacancy Rate | 4.5% | 5.0% | 6.0% |
According to rental investment analysis, Seguin's sub-$200,000 acquisition costs for rental-quality properties combined with $1,550 median rents produce the strongest gross yields in the San Antonio metro. The 9.5% gross yield at the rental property median price point ($195,000) exceeds every other established metro community, attracting both local and out-of-area investors, according to yield comparison data.
Conclusion: Seguin's Affordable-Market Value Play
Seguin represents the San Antonio metro's strongest affordability-driven farming opportunity — a $245,000 median that opens homeownership to families earning $55,000, combined with minimal agent competition (8 productive agents serving 550 annual transactions) and the metro's highest rental investment yields. The manufacturing employment base adds economic resilience unavailable in service-economy-dependent suburbs.
The 3.8% appreciation rate and declining investor share signal a market transitioning from discovery phase to sustained growth — with value-seeking buyers from higher-priced communities providing an expanding demand pipeline. Agents who establish farming practices during this growth phase capture market share before competition intensifies.
US Tech Automations provides the first-time buyer automation, bilingual campaign tools, and investor ROI calculators that Seguin's affordability-focused market demands. Start farming Seguin's value opportunity today.
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Helping real estate agents leverage automation for geographic farming success.
