Shepherd vs Covetrus Pulse for Vets: 2027 Buyer's Guide
Start with the category decision
A cloud practice information management system (PIMS) is software that holds a clinic's appointments, medical records, invoices, and inventory in one web-based system. Shepherd and Covetrus Pulse both sit in that category, so the first decision is whether you want one system for the front desk, the medical record, and billing, and the second is which vendor's price, integration route, and supply relationships fit your clinic.
Covetrus Pulse has a naming change to know before you compare. Covetrus's own Pulse page says "Pulse (formerly eVetPractice)" and publishes no prices, according to Covetrus (2026). Covetrus is also privately owned: funds affiliated with Clayton, Dubilier & Rice and TPG Capital completed their acquisition of the company on October 13, 2022, according to SEC (2022). We found no 2026 ownership change in the sources we opened. The Shepherd pages we read name no parent company, so we could not confirm who owns Shepherd.
TL;DR: Shepherd is the option you can budget from a public page today, because it publishes monthly and migration prices. Covetrus Pulse is the better fit when you already buy supplies, pharmacy, or payments through Covetrus, and only after a written quote confirms what the modules, migration, and AI features cost.
Key Takeaways
Only one of the two vendors publishes prices, so only Shepherd's costs can be checked from a public page.
Integration access, not the monthly fee, is the deciding question if you want a custom workflow between the system and your other tools.
Shepherd's open API must be enabled for your clinic site, and it carries its own monthly fee.
Covetrus routes third-party practice-management integration through its partner program, which is a longer route to confirm before you commit.
Both vendors' AI time-savings figures are vendor claims, not independently verified results for any clinic.
Shepherd suits a clinic that needs a published budget line, and Covetrus Pulse suits a clinic already built around Covetrus supplies or payments.
How we evaluated these tools
This is a desk review of public information gathered on November 8, 2026. We opened each vendor's product, pricing, and developer pages, two trade-press articles from dvm360, and an SEC filing. Review sites including Capterra, G2, TrustRadius, and Software Advice returned errors when we opened them, so this guide does not use star ratings. The weights below reflect what a small-clinic owner or operations lead needs to decide, with the most weight on the questions that a budget and a data connection depend on.
| Criterion | Weight | Vendors with public evidence | Why it matters |
|---|---|---|---|
| Price transparency | 20% | 1 of 2 | A budget line needs a figure before any sales call. |
| First-year cost including migration | 15% | 1 of 2 | One-time migration and add-on fees change the year-one comparison. |
| Core workflow coverage | 20% | 2 of 2 | Records, invoicing, inventory, and reminders are the daily work. |
| Integration access path | 15% | 2 of 2 | Decides whether a custom or managed workflow is possible at all. |
| Implementation and billing start | 15% | 1 of 2 | Onboarding time and the date billing begins decide when cost starts. |
| AI documentation claims | 10% | 2 of 2 | Claims are vendor-stated, so they carry the lowest weight among product criteria. |
| Independent review evidence | 5% | 0 of 2 | Review-site pages could not be opened, so this criterion is weighted low. |
The weights explain what we weighed and do not produce a numerical ranking. The verdicts in this guide follow from which criteria a given clinic cares about most.
What each product lists
The matrix below lists what each vendor's own pages describe. A row that says "not described" means the page we opened did not describe that feature, which is not the same as the feature being absent.
| Feature | Shepherd | Covetrus Pulse |
|---|---|---|
| Medical records | SOAP-based records; approved estimates can feed treatment plans | Electronic medical records with full communication history |
| Billing | Administered treatments post to invoices; invoicing driven by the record | Payment processing through Covetrus Payments; invoicing detail not described |
| Inventory | Tracked with each product administration; supports reordering | In-clinic supply oversight; reordering through Covetrus Supply and CUBEX |
| Client communication | A client communication tool is listed; no detail on the page | Online scheduling, automated reminders, texting, and deposits through Covetrus Comms |
| Client portal | Not described on the page we read | Not described on the page we read |
| Pharmacy and prescriptions | Prescriptions appear in the API reference | Online pharmacy through vRxPro |
| AI documentation | SummarizeAI, TranscribeAI, and DiagnoseAI listed | Ambient listening for SOAP notes, pre-appointment summaries, and treatment boards |
| Integration route | Public API reference; open API enabled through the account manager | Covetrus Technology Integration Partner Program (runs on Covetrus Connect) |
| Published prices | Yes, on the pricing page | No |
| Setup fee | None stated on the pricing page; migration billed separately | Not published |
The Pulse AI row comes from dvm360's January 2025 article on Covetrus's AI features. The Shepherd AI tools are described on Shepherd's product page, which says they are trained on real clinical cases; we could not verify that training claim.
Pricing and first-year cost
Pricing checked November 8, 2026. Covetrus publishes no prices on the Pulse pages we opened, so its column reads Quote-based.
Shepherd one-doctor price with payments: $299 per month according to Shepherd (2026). The same page lists the lower price for payments run through Shepherd, says single-location billing starts 12 weeks after onboarding begins, and states no setup or onboarding fee.
| Cost item | Shepherd, monthly | Shepherd, first-year total | Covetrus |
|---|---|---|---|
| One doctor, with payments through Shepherd | $299 | $3,588 | Quote-based |
| One doctor, without payments through Shepherd | $349 | $4,188 | Quote-based |
| Two doctors, with payments through Shepherd | $398 | $4,776 | Quote-based |
| Relief vet add-on, on top of the base plan | $99 | $1,188 | Quote-based |
| Texting, Shepherd's estimate for most clinics | $30 to $40 | $360 to $480 | Quote-based |
| Data migration, paid in full or $230 per month for 12 months | $2,475 | $2,475 | Quote-based |
The first-year totals are twelve months of the published monthly price, with migration added separately. Shepherd's figures in the table come from the pricing page cited above.
Open API access costs $35 per clinic site, per month, according to Shepherd (checked 2026), and the charge starts only when a clinic turns the feature on and begins using keys. Browsing the documentation is free.
Worked example, using an illustrative two-doctor practice rather than a real customer: the $398 monthly plan plus the $35 open API fee comes to $433 a month, or $5,196 over twelve months, and the $2,475 migration brings the first year to $7,671. Without the API, the same practice's first year is $4,776 plus $2,475, or $7,251, so the integration choice alone adds $420 in year one. Adding Shepherd's $30 to $40 monthly texting estimate raises the first year to $8,031 to $8,151. Covetrus cannot be modeled in this way because it publishes no figure, which is why its column reads Quote-based. The integration would call the production base open-api.shepherd.vet/pav2/ from Shepherd's API reference, with the demo base for testing.
Shepherd, profiled
Shepherd's product pages target general practice, urgent care, mobile and hybrid practices, multi-location groups, and enterprise groups. Its records are SOAP-based, administered treatments are added to invoices automatically, and inventory is tracked with each product administration, which suits a clinic that wants records, billing, and stock in one browser-based system. Technicians, client service staff, and practice managers carry no extra cost on the pricing page, so the monthly price scales with doctors and locations, not with the number of staff.
Shepherd's 2022 release, as reported by dvm360, made a charge-capture claim: Missed-charge loss claim: as much as $60,000 per doctor annually according to dvm360 (2022). The article attributes that figure to Shepherd's release and names no studies, so treat it as a vendor claim rather than a measured result for any clinic.
The limitations are specific. The pages we read do not describe a client portal, and the client communication tool gets one line with no detail. The open API has to be enabled by Shepherd's account manager and carries the $35 fee above. Partner integrations need a signed NDA and an API Service Agreement before production keys are issued. Shepherd's API reference lists resources including Appointments, Invoices, Payments, Prescriptions, Inventory, SOAP records, and Treatments, as set out in the API reference.
For implementation, the integration onboarding page lists an NDA, kickoff, sandbox keys, build and test, verification, the API Service Agreement, production keys, and a beta of about 30 days before general availability for new integrations, as set out in the integration onboarding page. For a clinic that only uses the built-in features, the implementation is the migration and the billing start date.
Covetrus Pulse, profiled
Pulse fits a practice that already runs supply, pharmacy, or payments through Covetrus and wants those in the same record. Covetrus's page lists an online pharmacy through vRxPro, Covetrus Payments, CarePlans, Covetrus Supply and CUBEX reordering, Zoetis Diagnostics, CareCredit financing, a treatment board, and a task dashboard for callbacks and to-dos. Those named connections are the strongest reason to put Pulse on a shortlist.
The main limit is price visibility. Pulse publishes no prices, so the first step is a written quote that lists modules, onboarding, data migration, and any AI fees separately. Third-party integration runs through Covetrus's integration partner program, which describes itself as the only authenticated and supported way to integrate with Covetrus practice management software. The partner page we opened gives no steps, timelines, or fees, so those belong in the same quote conversation.
A proposed US Tech Automations build for Pulse would work like this, as a configurable design rather than a live deployment. The trigger is a callback task created in Pulse's task dashboard. The action is copying that task into a callback list the front desk can work from. The output is one daily list with the next step attached. The prerequisite is a Covetrus integration route, which the partner program describes but does not price or time, plus a field mapping agreed with Covetrus before build. The human review point is a staff member who approves every outbound client message before it is sent.
Claims to check before you sign
Covetrus's Pulse page makes a time-savings claim, and it is the one vendors most often quote: Covetrus AI claim: 6+ hours saved per vet weekly according to Covetrus (2025 internal data). The figure comes from Covetrus's internal usage data, not from an outside study, so ask what it measured before you use it in a budget.
dvm360's January 2025 article repeats Covetrus's time claims: "up to 5 minutes during each appointment" and "up to an extra hour of time each day for every practitioner," according to dvm360 (2025). The article does not say whether a clinician must review AI-written SOAP notes, so that review step belongs in your own policy and in the quote. Covetrus describes its AI features as included at no extra cost, but its page does not define what that covers.
Shepherd's AI tools carry no time-savings figure on the pages we read. Ask Shepherd for the same written definition of scope and review rules that you would ask Covetrus for.
Integration access and the DIY question
The realistic alternative for many small clinics is not a vendor at all but a Zapier, Make, or n8n flow, or a script written in-house. Those tools can keep run histories, retry failed steps, branch on errors, and write audit logs when someone configures them. In every case the buyer owns the design: who reads the run history and how often, idempotency so a retry never sends a second reminder or posts a second charge, escalation when a step fails, access controls on the API keys, and maintenance when a vendor changes its API. Shepherd's API reference says reads are sent as POST requests with JSON bodies, and each call needs two integration key headers and a clinic ID header, so a generic HTTP step has to be configured with those values before it works.
A proposed US Tech Automations build would configure the same pieces as a managed design, not a one-off flow: process mapping, defined trigger and action steps, an approval queue before any client-facing or money-moving action, a test pass, and ongoing monitoring and maintenance. The US Tech Automations homepage describes that build, test, monitor, and maintain cycle. The same homepage lists Gmail, HubSpot, QuickBooks, and Stripe as connected systems, not veterinary practice systems, and it does not say whether veterinary integrations need API access or exports. Those prerequisites must be confirmed before anything is scoped.
Here is a proposed Shepherd design, labeled as configurable and not a deployed result. A US Tech Automations build would run on a daily schedule, which is the trigger, and pull appointments with treatments alongside matching invoices and payments through Shepherd's open API, which is the action. Any appointment with treatments but no matching invoice line would go to a review list for the practice manager, which is the output. The prerequisites are the open API enabled by Shepherd's account manager, the integration key pair and clinic ID, and a test run against the demo base URL before production. The practice manager decides whether a charge is missing, and the workflow never posts a charge on its own.
Who should choose which
| If this describes you | Lean toward | Reason |
|---|---|---|
| You must lock a monthly budget line before any sales call | Shepherd | Its pricing page publishes monthly, migration, and add-on figures |
| You already buy supplies, pharmacy, or payments from Covetrus | Covetrus Pulse, after a written quote | Pulse lists Covetrus Supply, vRxPro, and Covetrus Payments |
| You plan a custom workflow against your practice data | Shepherd, once API enablement is confirmed | The open API is documented and carries a per-site fee |
| You need a Covetrus-supported integration with your own tools | Covetrus Pulse, after confirming partner access | Covetrus calls its partner program the only supported route |
Who this is for (Shepherd): a single-location or small multi-doctor practice that wants published prices and one browser-based system.
Red flags: you need a client portal described in writing before you sign, you need an integration running on a fixed date, or nobody at the clinic can own the open API enablement.
Who this is for (Covetrus Pulse): a practice that already buys through Covetrus and can wait for a written quote before committing.
Red flags: you need a published price to budget, you need a self-serve integration, or you cannot get the scope of the AI features in writing.
When not to use US Tech Automations: skip a custom build when Shepherd's built-in invoicing and reminders already cover the gap, because a built-in feature has no workflow to maintain. Skip it when one exception check a month can be run by hand from a report. Skip it when neither vendor will give you API access or a regular export, because there is nothing to connect. A single Zapier or Make flow between tools you already use is the simpler choice when both the trigger and the output sit in those tools.
Decision checklist and common mistakes
Before you sign with either vendor, work through this list:
Get the monthly price, setup and migration fee, and billing start date in writing from each vendor.
Ask whether the open API or the partner route is required for each workflow you want, and who enables it.
Ask what the AI feature's no-extra-cost claim or time-savings figure covers, and who reviews AI-written notes.
Ask for the client portal, texting, and payment features in writing if you depend on them.
Name the person who approves any client-facing message or charge correction before go-live.
Common mistakes to avoid:
Comparing monthly fees while leaving out migration and API fees.
Treating vendor time-savings figures as measured results for your clinic.
Assuming an integration can start before the vendor's access steps are finished.
Building a no-code flow with no run log, no retry rule, and no named owner.
Questions buyers ask before they sign
Is Shepherd cheaper than Covetrus Pulse?
Shepherd is the only one of the two whose prices are published, so a direct cost comparison is not possible until Covetrus provides a written quote. Compare the first-year totals in the table above against Covetrus's quote, and include migration and any API fees on both sides.
Does Covetrus Pulse have a public API?
No self-serve API route appeared in the sources we opened. Covetrus says third-party practice-management integration runs through its partner program, which calls that route the only authenticated and supported way to integrate.
Does Shepherd charge extra for integrations?
Yes, once an integration needs open API access, Shepherd charges a per-clinic-site monthly fee, which the pricing section covers. The fee starts when the feature is enabled and keys are in use.
Is Covetrus Pulse's AI included at no extra cost?
Covetrus says so, but its page does not define what the no-extra-cost claim covers, so get the scope in writing before you rely on it.
Which should a small clinic choose?
Choose Shepherd when a published budget and a browser-based system matter most, and choose Covetrus Pulse when you already buy from Covetrus and can get a written quote that confirms the scope.
Do I need a developer to connect either system?
Yes, for any custom workflow someone has to build, run, and maintain the connection, whether in-house, in a no-code tool, or through a managed partner.
Where to go from here
Start by asking Covetrus for a written quote that lists modules, onboarding, migration, the partner route for integrations, and the cost of the AI features. Ask Shepherd's account manager whether the open API can be enabled for your clinic site and what the monthly fee will look like on your invoice. If you want a custom workflow between either system and your other tools, see how US Tech Automations configures this for a proposed design, with the prerequisites and review points named before any build starts.
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