The Colony TX Demographics and Housing Data 2026
Key Takeaways:
The Colony's population of approximately 48,000 residents has grown 28% over the past decade, driven by Grandscape entertainment district and Lewisville Lake lifestyle
Median household income of $92,500 positions residents firmly in the upper-middle class, with strong purchasing power for the $395,000 median home price
The Tribute lakeside community creates a distinct luxury demographic within the city, with median household incomes exceeding $145,000
Racial diversity has increased significantly, with Hispanic/Latino residents now comprising 22.8% of the population
US Tech Automations demographic targeting tools help agents segment The Colony's distinct lifestyle zones for maximum farming engagement
The Colony's Population and Demographic Profile
The Colony is a city in Denton County, Texas, situated along the southern shore of Lewisville Lake approximately 28 miles north of downtown Dallas in the Dallas-Fort Worth metropolitan area. The city's development has been significantly shaped by its lakefront geography and the transformative Grandscape mixed-use development, according to the Denton County Economic Development Partnership.
How many people live in The Colony TX? According to U.S. Census Bureau estimates, The Colony's population has reached approximately 48,000 residents, reflecting a compound annual growth rate of 2.5% over the past decade. This growth trajectory accelerated after 2018 with the opening of Grandscape and continued expansion of lakeside residential development.
| Demographic Indicator | The Colony TX | Denton County | DFW Metro |
|---|---|---|---|
| Estimated Population (2025) | 48,000 | 1,020,000+ | 8M+ |
| Median Age | 35.8 years | 34.2 years | 35.1 years |
| Median Household Income | $92,500 | $94,800 | $78,200 |
| Population Growth (10-Year) | 28.2% | 42.8% | 21.4% |
| College-Educated (Bachelor's+) | 45.8% | 45.6% | 37.2% |
| Homeownership Rate | 62.8% | 67.8% | 60.8% |
According to the American Community Survey, The Colony's median age of 35.8 years and median household income of $92,500 reflect a population dominated by established professionals and young families — the primary transaction-generating demographics for real estate farming.
The Colony's $92,500 median household income translates to approximately $390,000 in purchasing power at standard debt-to-income ratios, according to NAR affordability calculations — aligning almost exactly with the city's $395,000 median home price.
Household Composition
| Household Type | Percentage | Estimated Households |
|---|---|---|
| Married with Children | 32.4% | 5,830 |
| Married without Children | 24.8% | 4,464 |
| Single-Person Households | 24.2% | 4,356 |
| Single Parent with Children | 8.4% | 1,512 |
| Non-Family Multi-Person | 10.2% | 1,836 |
What types of households dominate The Colony? According to Census data, married households (with and without children) comprise 57.2% of The Colony's households, significantly above the DFW metro average of 48.5%. This family-heavy composition drives demand for single-family homes with school access and creates a stable homeowner base for farming.
The US Tech Automations platform enables agents to segment their farm databases by household composition, targeting married-with-children households with school-focused messaging and empty-nesters with downsizing or lake-lifestyle content.
Income Distribution and Housing Affordability
| Income Bracket | Percentage | Affordable Price Range | Housing Demand Type |
|---|---|---|---|
| Under $50,000 | 14.2% | Under $210,000 | Rental/condo market |
| $50,000–$75,000 | 16.8% | $210,000–$315,000 | Entry-level buyers |
| $75,000–$100,000 | 20.4% | $315,000–$420,000 | Core market buyers |
| $100,000–$150,000 | 26.2% | $420,000–$630,000 | Move-up buyers |
| $150,000–$200,000 | 13.8% | $630,000–$840,000 | Premium buyers |
| $200,000+ | 8.6% | $840,000+ | Luxury/lakefront buyers |
According to Bureau of Labor Statistics data, The Colony's income distribution skews notably higher than the DFW metro average, with 48.6% of households earning over $100,000 annually. This affluent base creates strong demand in the $420,000-$630,000 price range — The Colony's most active transaction segment.
How does The Colony's income compare to nearby cities?
| City | Median HH Income | Homeownership Rate | Median Home Price |
|---|---|---|---|
| The Colony | $92,500 | 62.8% | $395,000 |
| Frisco | $128,000 | 72.4% | $525,000 |
| Lewisville | $72,800 | 52.1% | $375,000 |
| Little Elm | $88,400 | 68.2% | $385,000 |
| Carrollton | $78,600 | 58.4% | $380,000 |
According to comparative Census data, The Colony positions between the premium Frisco market and the more accessible Lewisville market in both income and home price, creating a distinct mid-premium niche that attracts households who want quality without Frisco-level prices.
Buyer Profile Analysis
| Buyer Segment | Share of Transactions | Median Purchase | Primary Motivation |
|---|---|---|---|
| Move-Up Families | 30.5% | $425,000 | Schools, space upgrade |
| Corporate Relocations | 20.2% | $410,000 | DFW employment |
| First-Time Buyers | 18.4% | $345,000 | Entry to ownership |
| Downsizers/Empty Nesters | 14.8% | $365,000 | Lake lifestyle, less maintenance |
| Investors | 8.5% | $320,000 | Rental income |
| Luxury Lakefront Buyers | 7.6% | $650,000+ | Tribute lifestyle |
Corporate relocations account for 20.2% of The Colony purchases, according to NTREIS buyer data — the highest corporate relocation share among Lake Lewisville communities, driven by proximity to Legacy business corridor and DFW Airport.
Racial and Ethnic Demographics
According to the U.S. Census Bureau, The Colony's demographic composition has diversified significantly over the past decade, reflecting broader DFW diversity trends.
| Racial/Ethnic Group | Percentage | 10-Year Change |
|---|---|---|
| White (Non-Hispanic) | 52.4% | -9.8 pts |
| Hispanic/Latino | 22.8% | +6.2 pts |
| Asian/Pacific Islander | 12.4% | +5.1 pts |
| Black/African American | 8.2% | +1.8 pts |
| Two or More Races | 4.2% | +1.2 pts |
What is The Colony's ethnic composition? According to Census data, The Colony's most notable demographic shift is the growth of its Asian/Pacific Islander population from 7.3% to 12.4% over the past decade. This growth aligns with the expansion of technology and financial services employment along the SH 121/Legacy corridor, which has attracted significant South Asian and East Asian professional populations according to workforce demographic data.
According to community demographic analysis, The Colony's Asian population has concentrated particularly in the Stewart Creek area and newer developments, while the Hispanic/Latino population has grown more evenly across the city.
US Tech Automations' multicultural campaign tools enable agents to create demographic-appropriate farming content for each zone, including language-specific outreach where community demographics warrant targeted communication.
Educational Attainment
| Education Level | The Colony | Denton County | National |
|---|---|---|---|
| High School or Less | 12.4% | 15.2% | 27.1% |
| Some College/Associate's | 22.8% | 22.1% | 20.6% |
| Bachelor's Degree | 34.2% | 31.2% | 21.6% |
| Graduate/Professional | 11.6% | 14.4% | 13.1% |
| Currently Enrolled | 3.2% | 5.2% | 6.8% |
According to Census Bureau data, The Colony's 45.8% bachelor's-or-higher rate mirrors Denton County's average but significantly exceeds the national rate. This highly educated population correlates with the professional income levels that support The Colony's housing market and creates expectations for data-driven, sophisticated marketing.
Neighborhood Demographic Zones
The Colony's demographics vary significantly across its distinct residential areas.
| Zone | Key Areas | Median Price | Dominant Demographics | Median HH Income |
|---|---|---|---|---|
| The Tribute | Lakefront master-planned | $650,000+ | Affluent professionals, 42-58 | $148,000+ |
| Stewart Creek | SH 121 corridor | $425,000 | Tech professionals, families | $108,000 |
| Austin Ranch | Mixed-use community | $385,000 | Young professionals, 28-38 | $88,000 |
| Central Colony | Established neighborhoods | $345,000 | Established families, 35-50 | $82,000 |
| South Colony | Older neighborhoods | $295,000 | Mixed demographics, diverse | $65,000 |
| Grandscape Adjacent | New development | $410,000 | Entertainment-oriented, 30-45 | $95,000 |
Which Colony neighborhoods match which demographics? According to local market data, The Tribute stands apart as a self-contained luxury community with demographics more similar to Frisco than to The Colony's other neighborhoods. Its $148,000+ median household income and $650,000+ median home prices create a distinct farming niche requiring premium positioning, according to Denton County Appraisal District records.
The $355,000+ spread between The Tribute ($650,000+) and South Colony ($295,000) means agents farming The Colony must treat it as two distinct markets — a luxury lakefront market and a mainstream suburban market, according to comparative sales data.
Age Distribution by Zone
| Age Group | The Tribute | Stewart Creek | Central Colony | South Colony |
|---|---|---|---|---|
| Under 18 | 24% | 28% | 26% | 22% |
| 18–34 | 8% | 22% | 18% | 28% |
| 35–44 | 18% | 28% | 24% | 20% |
| 45–54 | 22% | 14% | 18% | 14% |
| 55–64 | 16% | 5% | 9% | 10% |
| 65+ | 12% | 3% | 5% | 6% |
According to age distribution data, Stewart Creek's concentration of 35-44 year-olds (28%) identifies it as the primary move-up family zone, while South Colony's younger 18-34 demographic (28%) indicates a first-time buyer opportunity zone.
Housing Stock Analysis
| Housing Type | Units | Percentage | Avg. Year Built |
|---|---|---|---|
| Single-Family Detached | 12,400 | 68.9% | 2002 |
| Apartments/Multi-Family | 3,800 | 21.1% | 2012 |
| Townhomes/Attached | 1,200 | 6.7% | 2010 |
| Condos | 600 | 3.3% | 2015 |
According to Denton County Appraisal District records, The Colony's average single-family construction year of 2002 indicates a relatively modern housing stock. The wave of apartment and townhome construction since 2010 reflects the city's transition toward mixed-use density, particularly around the Grandscape and Austin Ranch developments.
What types of homes are in The Colony? According to building permit data, The Colony continues to add approximately 250-300 residential units annually, split between single-family (40%) and multi-family/townhome (60%). This shift toward density reflects the city's evolving character from bedroom suburb to mixed-use community, according to city planning documents.
Grandscape and Entertainment District Impact
The Grandscape development has fundamentally altered The Colony's demographic and economic profile.
| Grandscape Metric | Value | Housing Impact |
|---|---|---|
| Retail/Entertainment Space | 3.9M sq ft | Employment + lifestyle draw |
| Estimated Annual Visitors | 12M+ | Regional profile elevation |
| Hotel Rooms Added | 500+ | Tourism employment |
| Restaurants/Entertainment | 100+ venues | Walkability premium |
| Adjacent Home Premium | +8-12% | Proximity valuation lift |
| Employment Generated | 5,000+ | Local income/demand boost |
How does Grandscape affect The Colony real estate? According to economic impact studies from the Denton County Economic Development Partnership, Grandscape has elevated The Colony's regional profile from suburban bedroom community to entertainment destination. Properties within a mile of Grandscape command 8-12% premiums over comparable homes farther away, according to appraisal data.
According to migration analysis, Grandscape has been particularly effective at attracting young professionals and childless couples who prioritize walkable entertainment access — a demographic that previously bypassed The Colony for urban locations like Uptown Dallas or Deep Ellum.
Segment your farm by lifestyle zone, not just geography. The Colony's distinct communities (Tribute luxury, Stewart Creek tech, Austin Ranch urban, South Colony value) require different messaging approaches.
Track corporate relocation announcements from SH 121 corridor employers. Toyota, FedEx Office, JPMorgan, and other Legacy-area employers generate consistent buyer demand for The Colony.
Build Grandscape proximity into your listing marketing for nearby properties. The 8-12% premium is documented — quantify it in listing presentations.
Create demographic-specific market reports for each zone using US Tech Automations. The platform generates zone-specific reports that demonstrate your micro-market expertise.
Target The Tribute separately with premium, lifestyle-focused content. Generic Colony-wide marketing doesn't resonate with $148,000+ income households.
Monitor Asian community growth in Stewart Creek for culturally informed outreach. This fast-growing demographic represents significant purchasing power and responds well to professional, data-driven marketing.
Track Austin Ranch rental-to-purchase conversions. Young professionals who rent in Austin Ranch for 2-3 years become prime purchase prospects for central Colony single-family homes.
Leverage Lewisville Lake proximity in all marketing. Even for homes not directly on the lake, The Colony's lakeside identity differentiates it from landlocked alternatives.
Attend Grandscape community events for face-to-face farming. The venue hosts 200+ events annually, providing consistent networking opportunities with potential clients in your farm zone.
Commute and Employment Patterns
| Commute Destination | Share of Workers | Avg. Commute Time |
|---|---|---|
| Legacy/SH 121 Corridor | 28.4% | 12 minutes |
| Plano/Richardson | 18.2% | 18 minutes |
| Dallas proper | 15.8% | 35 minutes |
| Work in The Colony | 12.4% | 8 minutes |
| DFW Airport area | 10.2% | 22 minutes |
| Remote/Hybrid | 8.5% | N/A |
| Other DFW | 6.5% | 28 minutes |
According to Census commute data, 28.4% of The Colony workers commute to the Legacy/SH 121 business corridor — one of the highest concentrations in the DFW area. This short commute (averaging 12 minutes) to high-paying tech and financial services jobs directly supports The Colony's elevated household incomes, according to workforce analysis.
Where do Colony residents work? According to employment data, the concentration of Colony workers in the Legacy corridor (Toyota, FedEx Office, JPMorgan Chase, Liberty Mutual) explains the city's tech-professional demographic skew and supports premium home prices through stable, high-income employment.
Property Tax and Affordability Analysis
| Taxing Entity | Rate per $100 | Annual Tax on $395,000 Home |
|---|---|---|
| City of The Colony | $0.5100 | $2,015 |
| Denton County | $0.2150 | $849 |
| Lewisville ISD | $1.2179 | $4,811 |
| DCFWD/Other | $0.0650 | $257 |
| Total Effective Rate | $2.0079 | $7,931 |
According to the Denton County Tax Assessor, The Colony's effective tax rate of approximately $2.01 per $100 creates an annual burden of $7,931 on a median-priced home. This adds approximately $661 per month to housing costs.
The Colony's total monthly housing cost (mortgage + taxes + insurance) on a median-priced home with 20% down runs approximately $2,450, according to affordability calculations — requiring a household income of approximately $88,000 at the 28% front-end ratio, closely matching the city's $92,500 median.
USTA Platform Comparison for Colony Farming
| Feature | US Tech Automations | kvCORE | BoomTown | Follow Up Boss |
|---|---|---|---|---|
| Lifestyle Zone Segmentation | Multi-zone automated | Basic filters | No | No |
| Corporate Relocation Tracking | Employer-linked alerts | No | No | No |
| Entertainment District Analytics | Grandscape proximity data | No | No | No |
| Multicultural Campaign Tools | Demographic-targeted | Limited | No | No |
| Rental Conversion Tracking | Tenant-to-buyer pipeline | No | No | No |
| Monthly Cost (Farming Focus) | $149–$399 | $499+ | $750+ | $129+ |
According to platform comparison data, US Tech Automations provides the only farming-focused platform with lifestyle zone segmentation and corporate relocation tracking capabilities, enabling Colony agents to target the specific demographic segments that drive transactions in each neighborhood.
Frequently Asked Questions
What is the population of The Colony TX?
According to U.S. Census Bureau estimates, The Colony's population is approximately 48,000 residents, having grown 28.2% over the past decade driven by Grandscape development and lakeside residential expansion.
What is the median household income in The Colony?
According to Census data, The Colony's median household income is approximately $92,500, with The Tribute lakeside community exceeding $148,000 and South Colony averaging closer to $65,000.
How diverse is The Colony TX?
According to Census Bureau data, The Colony's population is 52.4% White (Non-Hispanic), 22.8% Hispanic/Latino, 12.4% Asian/Pacific Islander, and 8.2% Black/African American, with the Asian population growing fastest at +5.1 percentage points over the past decade.
What school district covers The Colony?
According to Texas Education Agency data, The Colony is primarily served by Lewisville ISD with B+ overall ratings, though specific campuses within The Colony, particularly those near Stewart Creek, score at the A level.
How does The Tribute compare to the rest of The Colony?
According to market data, The Tribute is a luxury lakefront community with median home prices exceeding $650,000 and household incomes above $148,000 — significantly above the city-wide medians, creating a distinct premium micro-market within The Colony.
How has Grandscape affected The Colony's housing market?
According to economic impact analysis, Grandscape has elevated property values 8-12% for adjacent homes, attracted young professional demographics, and generated 5,000+ local jobs, fundamentally transforming The Colony's market positioning within DFW.
What percentage of Colony residents work in the Legacy corridor?
According to commute data, approximately 28.4% of The Colony workers commute to the Legacy/SH 121 business corridor — a 12-minute average commute to major employers including Toyota, FedEx Office, and JPMorgan Chase.
Is The Colony growing faster than other DFW suburbs?
According to Census data, The Colony's 28.2% ten-year growth rate is strong but moderate compared to northern Denton County cities like Celina or Aubrey, reflecting The Colony's more developed status with limited remaining undeveloped land.
What is The Colony's homeownership rate?
According to Census data, approximately 62.8% of Colony households own their homes, comparable to the DFW metro average of 60.8%, with the remainder in rental housing concentrated in the Austin Ranch and Grandscape-adjacent apartment communities.
How can agents target The Colony's different demographic zones?
Agents using US Tech Automations can create automated campaigns segmented by lifestyle zone — luxury messaging for The Tribute, tech-professional content for Stewart Creek, and value-focused outreach for South Colony — all managed through a single platform dashboard.
Conclusion: Farming The Colony's Lifestyle Mosaic
The Colony's transformation from a modest lakeside suburb to a multi-dimensional community with luxury lakefront, tech-professional, entertainment-adjacent, and value-oriented zones creates a uniquely segmented farming opportunity. Agents who treat The Colony as a single market miss the demographic nuances that drive purchasing decisions in each zone.
The demographic data reveals distinct buyer personas — the Tribute luxury buyer, the Stewart Creek tech relocator, the Austin Ranch young professional, and the South Colony value seeker — each requiring tailored messaging, pricing expertise, and lifestyle understanding.
US Tech Automations provides the demographic segmentation, lifestyle zone management, and automated multicultural campaign tools that The Colony's diverse market demands. Start building your data-driven Colony farming strategy today.
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Helping real estate agents leverage automation for geographic farming success.
