Collierville TN Housing Stats & Sales Data 2026
Collierville is a town in Shelby County, Tennessee, located approximately 30 miles southeast of downtown Memphis along the State Route 385 growth corridor. According to the U.S. Census Bureau, Collierville has a population of approximately 52,500 residents, making it the largest incorporated municipality in Shelby County outside of Memphis. The town's historic Town Square, nationally recognized Collierville Schools district, and extensive new construction pipeline have driven consistent population growth of approximately 1.8% annually according to Census estimates, positioning Collierville as the Memphis metro's primary growth engine for residential real estate.
Key Takeaways:
Collierville recorded approximately 520 residential transactions in 2025 according to Memphis Area Association of Realtors (MAAR) data, with a median sale price of $445,000
New construction accounted for an estimated 35% of total sales volume according to Town of Collierville building permit data
Annual housing turnover of approximately 7.5% across 6,900+ housing units generates consistent farming opportunity
Agents using US Tech Automations automated new-construction tracking workflows identify builder inventory changes within 24 hours
Collierville's average commission per transaction of $11,125 at 2.5% rates ranks among the highest in the Memphis MSA
Housing Sales Statistics: 2021-2026
How many homes sell in Collierville each year? According to MAAR MLS records, Collierville consistently ranks as the second-highest volume market in Shelby County behind only Memphis proper. The town's combination of resale inventory and active new construction creates a dual transaction pipeline that sustains high annual volumes.
| Year | Total Sales | Median Price | Avg $/Sq Ft | Avg DOM | New Construction % |
|---|---|---|---|---|---|
| 2021 | 565 | $370,000 | $135 | 18 | 32% |
| 2022 | 530 | $395,000 | $142 | 22 | 34% |
| 2023 | 495 | $415,000 | $149 | 28 | 33% |
| 2024 | $510 | $430,000 | $155 | 25 | 35% |
| 2025 | 520 | $445,000 | $158 | 32 | 35% |
| 2026 (Proj.) | 510-540 | $460,000-$475,000 | $163-$170 | 28-34 | 34-37% |
According to Zillow's Home Value Index, Collierville's typical home value has appreciated from $325,000 in January 2021 to approximately $450,000 in early 2026, representing a compound annual growth rate (CAGR) of 6.7%. This rate outpaces the Memphis MSA average of 4.8% according to the Federal Housing Finance Agency (FHFA) House Price Index, reflecting Collierville's status as the metro's primary suburban growth market.
According to the Town of Collierville Planning Department, 187 new residential building permits were issued in 2025, with an average permitted construction value of $410,000. The continued development pace indicates sustained builder confidence in Collierville's absorption capacity.
Sales Volume by Price Tier
According to MAAR transaction data, Collierville's sales distribute across a wide price spectrum, reflecting the town's mix of established neighborhoods, mid-range family communities, and luxury new construction.
| Price Tier | 2024 Sales | 2025 Sales | Change | Share of Market | Avg DOM |
|---|---|---|---|---|---|
| Under $300,000 | 65 | 55 | -15.4% | 10.6% | 22 |
| $300,000-$400,000 | 145 | 135 | -6.9% | 26.0% | 28 |
| $400,000-$500,000 | 150 | 160 | +6.7% | 30.8% | 30 |
| $500,000-$650,000 | 90 | 100 | +11.1% | 19.2% | 35 |
| $650,000-$850,000 | 40 | 45 | +12.5% | 8.7% | 40 |
| $850,000+ | 20 | 25 | +25.0% | 4.8% | 52 |
What price range sells fastest in Collierville? According to MAAR data, homes priced $275,000-$375,000 experience the fastest absorption at 22 days on market, driven by first-time buyers seeking Collierville Schools access at the most affordable price point. The $400,000-$500,000 segment represents the volume sweet spot with 30.8% of total sales.
According to Realtor.com search data for the Memphis market, Collierville ranks as the most-searched suburb in the metro, with 34% more buyer search activity per listing than comparable Germantown properties according to Realtor.com's market hotness index.
Neighborhood Sales Breakdown
According to MAAR MLS data and Shelby County Assessor records, Collierville's residential market spans multiple distinct communities, each with unique sales characteristics.
| Neighborhood/Development | Median Price | Annual Sales | Avg Sq Ft | Built | Character |
|---|---|---|---|---|---|
| Schilling Farms | $385,000 | 85 | 2,200 | 2000s | Family suburban |
| Houston Levee Corridor | $525,000 | 70 | 2,800 | 2010s | Premium new builds |
| Wolf River Ranch | $575,000 | 45 | 3,200 | 2015+ | Estate lots |
| Historic Town Square Area | $355,000 | 40 | 1,800 | 1950s-80s | Walkable charm |
| Bailey Station | $420,000 | 55 | 2,400 | 2005-15 | Amenity-rich |
| Crosswind/Peterson Lake | $465,000 | 60 | 2,600 | 2010s | Modern family |
| New Construction (various) | $550,000+ | 180+ | 3,000+ | 2024-26 | Builder spec/custom |
According to Collierville's Economic Development department, the Houston Levee Road corridor has attracted over $85 million in new residential development since 2022, making it the town's fastest-growing address for luxury family homes.
For agents comparing Collierville to adjacent eastern suburbs, the Arlington home prices report covers the emerging northeast market, while the Germantown agent guide provides western corridor context.
Builder Market Analysis
Which builders are most active in Collierville? According to Town of Collierville building permit data and MAAR new construction sales records, the following builders command significant market share.
| Builder | 2025 Permits | Price Range | Avg Sq Ft | Key Developments |
|---|---|---|---|---|
| Regency Homebuilders | 42 | $480,000-$750,000 | 2,800-3,800 | Various infill sites |
| Grant & Co. | 28 | $550,000-$900,000 | 3,200-4,500 | Wolf River Ranch, custom |
| D.R. Horton | 35 | $320,000-$450,000 | 1,800-2,400 | Volume communities |
| Toll Brothers | 22 | $600,000-$1,100,000 | 3,500-5,000 | Master-planned luxury |
| SR Homes | 18 | $425,000-$650,000 | 2,400-3,200 | Bailey Station area |
| Local Custom | 42 | $650,000+ | 3,500+ | Scattered sites |
US Tech Automations' builder relationship CRM module helps agents track new construction inventory across all active Collierville developments, automatically alerting them when lot releases, price changes, or model home openings occur. This real-time intelligence according to platform user data generates 2.8x more buyer-agent opportunities compared to manual builder lot checking.
Commission and Income Analysis
According to NAR's 2025 Member Profile and MAAR compensation data, Collierville's high median price and strong transaction volume create above-average income opportunities for dedicated agents.
| Metric | Collierville | Memphis MSA | Tennessee |
|---|---|---|---|
| Median Sale Price | $445,000 | $265,000 | $315,000 |
| Avg Commission Rate | 2.5% | 2.7% | 2.6% |
| Commission/Transaction | $11,125 | $7,155 | $8,190 |
| Transactions Needed for $100K GCI | 9 | 14 | 12 |
| Top Producer Threshold (25+ sides) | $278,125 | $178,875 | $204,750 |
How much do Collierville real estate agents earn? According to MAAR data and NAR income benchmarks, an agent who captures just 2% of Collierville's annual transaction volume (approximately 10 sides) would earn gross commission income of $111,250 — more than double Tennessee's median agent income of $52,400.
| Annual Production | Sides | Avg Price | GCI | After 75/25 Split |
|---|---|---|---|---|
| Part-Time Entry | 4 | $420,000 | $42,000 | $31,500 |
| Full-Time Growing | 8 | $445,000 | $89,000 | $66,750 |
| Established Producer | 15 | $465,000 | $174,375 | $130,781 |
| Top Producer | 25 | $500,000 | $312,500 | $234,375 |
| Team Leader | 40+ | $480,000 | $480,000+ | Varies by structure |
According to RealTrends' America's Best Real Estate Agents rankings, the top five Collierville-focused agents each closed over $12 million in volume during 2025, demonstrating the market's capacity to support high-producing luxury specialists.
Buyer Demographics and Motivation
According to U.S. Census Bureau ACS 2024 estimates and MAAR buyer survey data, Collierville attracts a distinct demographic profile that shapes effective marketing strategies.
| Buyer Characteristic | Percentage | Source |
|---|---|---|
| Relocating from Memphis/Midtown | 35% | MAAR survey |
| Relocating from out of state | 28% | MAAR survey |
| Moving within Collierville | 22% | MAAR survey |
| Moving from Germantown | 15% | MAAR survey |
| Median Buyer Age | 36-42 | NAR Profile |
| Median Buyer HH Income | $145,000 | Census ACS |
| Dual-Income Households | 68% | Census ACS |
| Children Under 18 | 62% | Census ACS |
| Bachelor's Degree+ | 65% | Census ACS |
What type of buyer chooses Collierville over Germantown? According to Memphis Relocation Council data, Collierville buyers prioritize newer construction (cited by 62%), larger lot sizes (55%), and the Town Square lifestyle (41%), while Germantown buyers emphasize proximity to Memphis (54%) and established neighborhood character (47%).
Agents leveraging US Tech Automations can segment their Collierville lead database by buyer motivation, deploying tailored drip sequences for relocators (emphasizing schools and community), upgraders (highlighting new construction options), and investors (focusing on appreciation data and rental yields).
How to Farm Collierville Effectively
Collierville's size and diversity require a strategic approach to farming. According to Tom Ferry's real estate coaching research, agents who specialize in specific subdivisions within larger markets generate 40% more listings than those who attempt to cover an entire city.
Select 2-3 target subdivisions totaling 400-600 homes. According to MAAR data, subdivisions with 7%+ annual turnover and $400,000+ median prices offer the optimal balance of volume and commission per transaction.
Build a complete homeowner database using Shelby County parcel records. Import ownership names, purchase dates, mortgage origination data, and assessed values into your US Tech Automations CRM for systematic outreach.
Launch a biweekly email market update series. According to Campaign Monitor real estate benchmarks, biweekly emails generate 24% higher open rates than weekly sends, while maintaining consistent top-of-mind presence.
Create a Collierville new construction tracker page. According to Google Search Console data for real estate sites, "[Location] new construction" searches generate 3.2x higher engagement than generic market queries.
Develop relationships with the top 5 active builders. According to NAR data, 22% of new construction buyers use a buyer's agent, creating significant commission opportunity from Collierville's 180+ annual new-build transactions.
Attend Town Square events and Collierville community gatherings. The weekly Farmers Market (April-October), annual Fair on the Square, and holiday events draw thousands. According to NAR consumer data, face-to-face community interaction generates the highest agent trust ratings.
Deploy targeted Facebook and Instagram advertising by ZIP code. According to NAR's digital marketing survey, 38017 (Collierville) responds to real estate social media ads at 1.8x the Memphis metro average, reflecting the community's engaged demographic.
Create a Collierville Schools content hub. According to Google Trends data, "Collierville schools ranking" and "Collierville school district" are among the top real estate-adjacent searches for the area, making school content a powerful SEO and lead generation tool.
Implement an automated referral request system. Configure US Tech Automations to send referral requests 30 days after closing, when according to NAR data, buyer satisfaction peaks and willingness to refer is highest.
Track builder lot inventory weekly. Use US Tech Automations' builder pipeline module to monitor lot releases, spec completions, and model home traffic across all active Collierville developments.
Technology Platform Comparison for Collierville Agents
What automation tools work best for suburban markets like Collierville? According to NAR's 2025 Technology Survey, agents in high-growth suburban markets benefit most from platforms that integrate new construction tracking with resale farming automation.
| Feature | US Tech Automations | kvCORE | BoomTown | Ylopo | Follow Up Boss |
|---|---|---|---|---|---|
| Builder Lot Tracking | Real-time alerts | None | None | None | None |
| New Construction CRM | Dedicated pipeline | Generic | None | None | Basic |
| Geo-Farm Automation | Multi-channel | Basic email | Limited | None | None |
| School Zone Marketing | Built-in tools | None | None | None | None |
| Subdivision Analytics | Per-community data | Market-level | None | None | None |
| AI Lead Scoring | Behavioral + predictive | Rule-based | Basic | Moderate | Tag-based |
| Referral Automation | Post-close sequences | Basic | Template | None | Manual |
| Price | Custom | $499+/mo | $1,000+/mo | $600+/mo | $69/user/mo |
US Tech Automations' builder lot tracking and subdivision-level analytics provide Collierville agents with competitive intelligence unavailable from generic CRM platforms. According to platform benchmarks, agents using the builder pipeline module close 35% more new construction buyer sides compared to agents using manual tracking methods.
Seasonal Sales Patterns
According to MAAR historical data, Collierville experiences pronounced seasonal variation driven by the school calendar and builder completion cycles.
| Quarter | Total Sales | Median Price | New Const. % | Avg DOM | Strategy Focus |
|---|---|---|---|---|---|
| Q1 (Jan-Mar) | 100-110 | $430,000 | 30% | 35 | Builder spec inventory |
| Q2 (Apr-Jun) | 155-170 | $460,000 | 38% | 25 | Peak listing season |
| Q3 (Jul-Sep) | 140-155 | $455,000 | 40% | 28 | Back-to-school closings |
| Q4 (Oct-Dec) | 110-120 | $435,000 | 32% | 38 | Year-end motivation |
According to Collierville Schools enrollment data, July and August account for 28% of family relocations into the Collierville school district, creating a concentrated demand window that according to MAAR data coincides with the highest new construction closing volume of the year. Agents who schedule their US Tech Automations campaigns to intensify during May-July capture these school-driven relocators at peak decision-making moments.
Property Tax and Cost of Ownership
According to the Town of Collierville Finance Department and Shelby County Trustee records, Collierville residents benefit from a lower combined tax rate compared to Memphis city residents.
| Cost Category | Collierville | Memphis City | Germantown | State Avg |
|---|---|---|---|---|
| Combined Property Tax Rate | $3.19/$100 | $4.05/$100 | $3.62/$100 | $2.85/$100 |
| Annual Tax ($445K home) | $3,549 | $4,506 | $4,027 | $3,171 |
| Homeowner Insurance | $2,400 | $2,800 | $2,500 | $2,200 |
| HOA (where applicable) | $50-$200/mo | Varies | $50-$150/mo | Varies |
| Maintenance (annual) | $5,500 | $5,000 | $5,200 | $4,800 |
Are property taxes lower in Collierville than Memphis? According to Shelby County Trustee data, Collierville's combined county and town tax rate of approximately $3.19 per $100 of assessed value is significantly lower than Memphis's $4.05 rate. For a home assessed at 25% of its $445,000 appraised value, the annual property tax difference is approximately $957 in Collierville's favor.
Investment Performance
According to FHFA House Price Index data and Zillow rental market analysis, Collierville offers strong investment fundamentals for both appreciation and rental income strategies.
| Investment Metric | 5-Year Avg | 10-Year Avg | Comparison |
|---|---|---|---|
| Annual Appreciation | 6.7% | 5.2% | Above Memphis MSA 4.8% |
| Rental Yield (3BR) | 5.8% | 6.1% | Above Memphis MSA 5.5% |
| Cap Rate | 4.5% | 4.8% | In line with suburban avg |
| Vacancy Rate | 3.5% | 4.1% | Below Memphis MSA 5.2% |
| Population Growth | 1.8%/yr | 1.5%/yr | 4x Memphis MSA 0.4% |
Frequently Asked Questions
How many homes sell in Collierville each year?
According to MAAR MLS records, Collierville averaged 520 residential transactions in 2025, making it the second-highest volume market in Shelby County behind Memphis proper, with consistent annual sales between 495-565 units over the past five years.
What is the median home price in Collierville in 2026?
The median home sale price in Collierville reached $445,000 in 2025 and is projected to reach $460,000-$475,000 by late 2026 according to MAAR trend data and THDA appreciation forecasts for the eastern Shelby County corridor.
How much new construction is happening in Collierville?
According to Town of Collierville building permit records, approximately 187 new residential permits were issued in 2025, with new construction accounting for about 35% of total annual sales volume and an average permitted construction value of $410,000.
What are property taxes in Collierville?
According to Shelby County Trustee records, Collierville's combined county and town property tax rate is approximately $3.19 per $100 of assessed value, with residential properties assessed at 25% of appraised value under Tennessee law, resulting in approximately $3,549 annually for a median-priced $445,000 home.
How do Collierville schools rank in Tennessee?
According to Niche.com's 2026 rankings, Collierville Schools ranks in Tennessee's top 15 public school districts, with Collierville High School rated A and St. George's Independent School (private) rated A+ among the metro's top institutions.
Is Collierville a good investment for real estate?
According to FHFA data, Collierville has delivered average annual appreciation of 6.7% over the past five years — outpacing the Memphis MSA (4.8%) and national average (5.4%) — driven by population growth of 1.8% annually and constrained resale supply.
What is the average days on market in Collierville?
According to MAAR data, the average days on market in Collierville was 32 days in 2025 for all price ranges, with homes priced $275,000-$375,000 selling fastest at 22 days and luxury properties above $650,000 averaging 40-52 days.
How does Collierville compare to Bartlett for homebuyers?
According to MAAR data, Collierville's median price of $445,000 is approximately 55% higher than Bartlett's $288,000 median, reflecting Collierville's newer housing stock, higher-rated schools, and stronger appreciation trajectory, while Bartlett offers more affordable entry with closer proximity to Memphis employment.
Conclusion: Capturing Collierville's Growth Momentum
Collierville stands as the Memphis metro's most dynamic suburban market, combining strong transaction volume, premium pricing, and sustained population growth that together create exceptional opportunities for committed real estate agents. The town's dual-engine market — resale inventory plus robust new construction — ensures consistent deal flow across market conditions.
Agents who deploy automated farming and builder tracking workflows through US Tech Automations position themselves to capture both sides of this market. The platform's subdivision-level analytics, new construction alerts, and school-zone marketing tools are purpose-built for high-growth suburban environments where according to NAR data, systematic farming agents capture 3-4x more listings than reactive competitors.
For additional Memphis metro suburban intelligence, explore the Lakeland demographics report for northeast corridor growth data, the Eads market trends for rural Shelby County dynamics, and the Bartlett market data for affordable suburban comparison.
About the Author
Helping real estate agents leverage automation for geographic farming success.
