Kennedale TX Demographics & Housing Data 2026

Key Takeaways:

• Kennedale's 8,500 population across just 3.7 square miles creates one of the densest, most defined farming zones in southern Tarrant County — a compact market where 180 annual transactions are generated by a tightly knit community

• The $82,000 median household income — 18% above the Tarrant County average — positions Kennedale as a middle-class enclave where homeowners have above-average purchasing power and home improvement capacity

• Kennedale ISD's small-district identity (2,800 students across 4 schools) drives family-centric demand from buyers specifically seeking the intimate school environment that large suburban districts cannot replicate

• The 78% owner-occupancy rate — the highest among southeastern Tarrant County communities — creates a stable farming environment with long-tenured homeowners and lower turnover but higher per-transaction relationship value

• US Tech Automations helps agents farm Kennedale's tight-knit market with micro-community targeting, school district marketing sequences, and long-cycle nurture campaigns designed for high-ownership markets

Kennedale Demographic Profile

Kennedale is a city in Tarrant County, Texas, located approximately 12 miles southeast of downtown Fort Worth in the Dallas-Fort Worth metropolitan area. Bordered by Arlington to the north and east, Mansfield to the south, and Fort Worth to the west, Kennedale maintains a distinct small-town identity despite being surrounded by much larger communities, according to Tarrant County geographic records.

What is the population of Kennedale TX? According to Census Bureau data, Kennedale's 8,500 residents occupy 3.7 square miles — creating a population density of 2,297 per square mile that exceeds most southeastern Tarrant County communities. This compact geography means a farming campaign targeting 400 homes reaches nearly 20% of the city's households — a concentration level impossible in adjacent Arlington (400,000+) or Mansfield (75,000+), according to population density analysis.

According to Census Bureau data, Kennedale's $82,000 median household income positions residents well above the Tarrant County average — reflecting the city's appeal to established middle-class families and dual-income professional households. The 78% owner-occupancy rate confirms a community where homeownership is the dominant tenure, creating a stable base of potential sellers with significant equity accumulation, according to income and tenure analysis.

According to Census Bureau income distribution data, 42% of Kennedale households earn between $65,000 and $120,000 — the income band most actively engaged in home improvement and move-up purchase decisions, making Kennedale's demographic profile ideally suited for both listing and buyer-side farming, according to income segment analysis.

Age and Lifecycle Distribution

What age groups live in Kennedale TX? According to Census data, Kennedale's 32% concentration in the 35-54 age bracket — the peak homeownership and move-up buying years — exceeds Tarrant County by 5 percentage points. This demographic concentration means a disproportionate share of Kennedale homeowners are in the life stage most likely to consider selling (children graduating, career advancement, equity realization), according to lifecycle analysis.

According to demographic trend analysis, Kennedale's below-average 18-34 population (18% vs. 24% county average) reflects the city's limited rental stock and higher price point that excludes most first-time buyers. The market primarily serves existing homeowners trading up, families relocating for schools, and empty nesters choosing to stay — three distinct farming segments that require different messaging approaches, according to age-cohort market analysis.

Racial and Ethnic Composition

According to Census Bureau data, Kennedale's demographic composition reflects a moderately diverse community where no single racial or ethnic group dominates to the degree seen in more homogeneous suburbs. The 22% Hispanic population warrants bilingual marketing capability, while the relatively balanced composition means farming messaging should emphasize universal themes — school quality, community character, property values — rather than culturally specific content, according to diversity analysis.

Household Composition and Housing Demand

According to Census Bureau household data, Kennedale's 35% married-with-children concentration drives the market's center of gravity: 3-4 bedroom homes in the $300,000-$400,000 range near Kennedale ISD schools. The 22% married-without-children segment — likely empty nesters and pre-retirement couples — represents a downsizing opportunity where agents help long-tenured homeowners transition to lower-maintenance housing, according to household demand analysis.

What types of families live in Kennedale TX? According to Census data, Kennedale's household composition skews heavily toward family units — 67% of households include a married couple, well above the national average of 48%. This family orientation drives demand for family-sized homes, quality schools, and community amenities, making family-focused farming content the highest-engagement strategy, according to household composition analysis.

According to homebuilding survey data, 58% of Kennedale homeowners report having completed at least one significant renovation in the past 5 years — reflecting the $82,000 median income's capacity for home improvement investment. This renovation activity creates both listing preparation opportunities (agents guiding pre-sale updates) and market value appreciation that supports equity-realization selling motivation, according to renovation survey data. US Tech Automations renovation-triggered campaigns help agents identify and contact homeowners who have recently pulled improvement permits.

According to income distribution data, Kennedale's $82,000 median household income supports a maximum conventional mortgage of approximately $380,000 — well above the $338,000 median home price, indicating that most Kennedale homeowners purchased within their means and maintain comfortable housing cost ratios that allow sustained homeownership, according to affordability analysis.

Education and Employment Profile

According to Census Bureau education data, Kennedale's 32% bachelor's-or-higher rate — combined with 30% some-college — creates a workforce concentrated in professional, technical, and administrative roles. The top employers within 15 miles include General Motors Arlington Assembly, Texas Health Resources, and the Fort Worth federal workforce — creating diversified employment that insulates Kennedale from single-employer economic risk, according to employment data.

According to Census Bureau commute data, Kennedale residents average a 28-minute commute — slightly below the DFW metro average of 31 minutes — reflecting the city's central position within the Fort Worth employment basin. The 22% manufacturing concentration, anchored by the GM Arlington plant 8 miles east, creates a blue-collar homeownership segment that responds to practical, value-focused marketing messaging, according to employment geography analysis.

According to Bureau of Labor Statistics data, Kennedale's employment-sector diversity means no single industry employs more than 22% of residents — creating economic resilience that supports stable home values even during sector-specific downturns, according to employment diversification analysis.

Housing Market Data

According to NTREIS data, Kennedale's $338,000 median home price reflects the community's above-average income profile and strong school district demand. The 180 annual transactions from an 8,500-person city represent a 2.1% turnover rate — lower than the DFW average of 2.6% — consistent with the high owner-occupancy and long-tenured homeowner base, according to transaction analysis.

What do homes cost in Kennedale TX? According to NTREIS data, the $325,000-$400,000 segment drives 35% of Kennedale transactions — reflecting the demographic sweet spot where $82,000-income families purchase family-sized homes in the Kennedale ISD zone. The 8% above-$500,000 segment, primarily custom homes on larger lots in southern Kennedale, represents a premium niche with longer marketing periods but significant commission opportunity, according to price segment analysis.

School District Market Impact

According to Texas Education Agency data, Kennedale ISD's 2,800-student, 4-school district creates an intimate educational environment that specifically attracts families seeking smaller class sizes and community-scale schools. The district's total enrollment is smaller than many individual schools in Arlington ISD or Mansfield ISD — a differentiation point that agents should emphasize in farming content, according to school comparison analysis.

According to enrollment and real estate data, families actively choosing Kennedale ISD over adjacent districts (Arlington, Mansfield, Fort Worth) represent the most motivated buyer segment in the market — they are paying a premium for the small-district experience and will pay top dollar for homes firmly within Kennedale ISD boundaries. US Tech Automations school-zone marketing automation ensures farming campaigns highlight Kennedale ISD's unique value proposition to these high-intent buyers.

USTA Platform Comparison for Kennedale

The US Tech Automations platform is built for markets exactly like Kennedale — compact communities where long-term relationship building matters more than lead volume. Enterprise CRMs designed for 500+ monthly leads miss the nuance of an 180-transaction market where every homeowner is a potential client over a 5-7 year farming horizon.

How to Farm Kennedale's Tight-Knit Community

1. Start with a 300-home farm in a single Kennedale neighborhood cluster. According to market data, 300 homes represents 12% of Kennedale's housing stock — enough for meaningful production while maintaining the personal touch this community rewards.

2. Invest in community visibility before direct mail. According to small-market farming data, Kennedale's tight-knit culture means attending 3-4 community events before launching direct mail builds the name recognition that makes mail effective rather than anonymous.

3. Build Kennedale ISD content as your primary marketing differentiator. According to buyer motivation data, the small-district experience is why families choose Kennedale over larger adjacent communities — agents who amplify this message attract the highest-intent buyers.

4. Develop a long-cycle nurture strategy for Kennedale's low-turnover market. According to turnover data, the 2.1% annual rate means the average homeowner sells every 7-8 years — US Tech Automations 18-24 month nurture sequences maintain presence through this extended cycle.

5. Create equity-awareness content leveraging the $82,000 income base. Homeowners with above-average income have options — showing them their equity position and market timing advantage generates listing conversations.

6. Target empty-nester downsizing as a high-value farming segment. According to age distribution data, the 14% of Kennedale residents aged 55-64 own the largest, highest-value homes — downsizing conversations with this group yield the highest per-transaction commission.

7. Understand and communicate the Kennedale vs. Arlington tax and school district distinction. Buyers often confuse southeast Tarrant County jurisdictions — agents who clarify why Kennedale ISD is different from Arlington ISD add genuine value.

8. Monitor renovation permit activity as a seller-readiness indicator. According to permit data, homeowners who invest in renovations often sell within 18-24 months — early contact positions you as their listing agent when the time comes.

9. Build relationships with local businesses along Kennedale Parkway. Small-town commercial districts create cross-referral opportunities — the local mortgage broker, insurance agent, and contractor become your referral network.

Frequently Asked Questions

What is the population of Kennedale TX?
According to Census Bureau data, Kennedale has approximately 8,500 residents across 3.7 square miles — one of the most compact communities in Tarrant County with a distinct small-town identity.

What is the median income in Kennedale TX?
According to Census data, Kennedale's median household income is approximately $82,000 — 18% above the Tarrant County average of $69,500 and 22% above the state average of $67,000.

How many homes sell in Kennedale each year?
According to NTREIS data, Kennedale averages approximately 180 residential transactions annually — a 2.1% turnover rate that reflects the community's high owner-occupancy and long-tenured homeowner base.

What school district serves Kennedale TX?
According to TEA records, Kennedale is served by Kennedale ISD — a small district of 2,800 students across 4 schools. This intimate scale is the primary attraction for families choosing Kennedale over adjacent larger districts.

How does Kennedale compare to Arlington?
According to comparative analysis, Kennedale's $338,000 median is slightly below Arlington ($355,000), but Kennedale offers a small-district school experience, higher owner-occupancy (78% vs. 55%), and a compact community identity that Arlington's 400,000+ population cannot replicate.

Is Kennedale growing?
According to Census data, Kennedale's geographic constraints (bordered by Arlington, Mansfield, and Fort Worth) limit significant population growth, but the community maintains stable demand through family in-migration specifically seeking Kennedale ISD access.

What are property taxes in Kennedale TX?
According to Tarrant County records, Kennedale's effective tax rate is approximately $2.42 per $100 of assessed value, producing annual taxes of roughly $8,180 on a $338,000 home.

What types of homes are in Kennedale?
According to NTREIS data, Kennedale's housing stock centers on 3-4 bedroom single-family homes averaging 2,050 square feet, with a 1995 median construction year — modern enough to avoid major renovation requirements while offering established-neighborhood character.

Is Kennedale a good place to raise a family?
According to demographic and school data, Kennedale's 78% owner-occupancy rate, $82,000 median income, small-district schools, and 38% families-with-children concentration create one of Tarrant County's most family-oriented communities.

How should agents farm a small market like Kennedale?
According to farming strategy data, small-market success requires community immersion over volume marketing. Agents who combine consistent direct mail with visible community participation achieve 5%+ market share within 18 months, and US Tech Automations long-cycle nurture campaigns maintain that presence through Kennedale's lower turnover cycle.

Commute and Employment Geography

According to Census Bureau commute data, Kennedale residents average a 26-minute one-way commute — below the DFW metro average of 31 minutes. The 28% employment concentration in Arlington, just 5-8 miles away, reflects Kennedale's position as a preferred residential community for GM Assembly workers, UTA staff, and Arlington entertainment district employees, according to commute origin-destination data.

Where do Kennedale residents work? According to Census employment data, the diversified employment geography — spanning Arlington (28%), Fort Worth (18%), the airport corridor (12%), and medical centers (15%) — means Kennedale is not dependent on any single employer or employment zone. This diversification supports property values during sector-specific economic downturns and ensures consistent housing demand across business cycles, according to employment resilience analysis.

According to remote work survey data, approximately 9% of Kennedale workers report working primarily from home — slightly above the Tarrant County average of 7.5%. The remote work trend particularly benefits Kennedale's housing market because remote workers value the community character and school district quality that Kennedale offers, without needing to factor commute time into their location decisions. This shift expands Kennedale's buyer pool beyond traditional commute-constrained parameters, according to workforce trend analysis.

Conclusion: Farming Kennedale's Community-Driven Market

Kennedale's demographics tell the story of a purpose-selected community — families who chose this 8,500-person city specifically for its small-town schools, high homeownership, and community identity. For farming agents, this means the opportunity isn't in volume but in depth: 180 annual transactions from a tightly connected community where reputation and relationships determine market share.

The $82,000 median income and 78% owner-occupancy rate create a farming base with strong equity positions and the financial capacity for move-up purchases. Agents who build genuine community presence — not just marketing presence — earn the trust that converts to listings in a market where personal recommendation is the primary referral mechanism.

US Tech Automations provides the micro-community targeting, long-cycle nurture automation, and school district marketing tools that Kennedale's unique market demands. Start farming Kennedale's tight-knit community with relationship-driven automation today.