Real Estate

Westlake OH Demographics & Housing Data 2026

Jan 1, 2025

Westlake is a city in Cuyahoga County, Ohio (Cuyahoga County), located approximately 14 miles west of downtown Cleveland along the Interstate 90 corridor. According to the U.S. Census Bureau's 2025 American Community Survey estimates, Westlake has a population of approximately 33,400 residents within 15.9 square miles, making it one of the largest and most affluent western suburbs in the Cleveland metropolitan area. Anchored by the Crocker Park lifestyle center—a 75-acre mixed-use development featuring retail, dining, residential, and office space—Westlake has positioned itself as the commercial and cultural hub of the western Cuyahoga County suburbs. According to the Cuyahoga County Auditor, the city's housing stock spans a wide range from established 1960s-era neighborhoods to new-construction luxury homes, with the Westlake City Schools district consistently ranked among the top performers in the region.

Key Takeaways:

  • Population of 33,400 with a median household income of $82,400, well above the county and state averages according to Census Bureau ACS data

  • Median home sale price reached $325,000 in Q1 2026, representing a 4.8% year-over-year increase per Northern Ohio Regional MLS data

  • Owner-occupancy rate of 78.4% indicates a stable, homeowner-dominated community per Census data

  • Crocker Park development has attracted over $400 million in investment and added 400+ residential units according to Stark Enterprises development data

  • Agents farming Westlake can automate demographic-targeted campaigns using US Tech Automations to reach this affluent suburban buyer pool


Westlake OH Population and Demographic Profile

What are the demographics of Westlake Ohio? According to the U.S. Census Bureau's 2025 American Community Survey estimates, Westlake's demographic profile reflects an affluent, educated, family-oriented suburban community with growing diversity.

Demographic MetricWestlakeCuyahoga CountyOhio Statewide
Population (2025 est.)33,4001,235,00011,850,000
Population Density (per sq mi)2,1012,710289
Median Age42.539.839.5
Median Household Income$82,400$47,200$59,100
Per Capita Income$45,200$30,500$31,800
Poverty Rate4.8%17.8%13.1%
Bachelor's Degree or Higher54.2%33.1%28.9%
Foreign-Born Population12.8%7.2%4.9%

According to the Greater Cleveland Partnership's suburban economic profiles, Westlake's $82,400 median household income ranks 4th among Cuyahoga County communities, behind only Beachwood, Hunting Valley, and Pepper Pike. The 54.2% college attainment rate is nearly double the state average, reflecting the city's concentration of corporate professionals, healthcare workers, and technology sector employees.

According to the Westlake Economic Development Department's 2025 community profile, the city has added approximately 2,200 residents since 2010 through a combination of new residential construction at Crocker Park and family in-migration attracted by the school district.

The US Tech Automations platform enables agents to leverage these demographic insights by building targeted campaigns that speak directly to Westlake's dominant buyer profiles—corporate professionals, growing families, and affluent empty nesters. Visit US Tech Automations to explore demographic-based farming automation.


Age Distribution and Household Composition

According to U.S. Census Bureau ACS data, Westlake's age distribution reflects a mature suburban community with strong family presence and a growing retiree population.

Age GroupWestlake %County %State %Real Estate Implication
Under 1822.4%20.4%22.1%Strong family market
18–246.8%8.8%9.4%Minimal student presence
25–3412.2%13.6%13.2%Young professional entrants
35–4414.8%12.2%12.8%Peak family homebuyers
45–5414.2%12.9%12.6%Established owners
55–6414.6%14.1%13.5%Pre-downsizer pipeline
65+15.0%18.0%16.4%Active downsizer segment

How does Westlake's household composition affect real estate demand? According to Census data, Westlake's household mix is heavily weighted toward families and established homeowners, creating a market where school quality and neighborhood amenities drive purchase decisions.

Household TypeCountShareAvg SizeMedian Income
Married Couple w/ Children4,80035.6%4.1$118,000
Married Couple w/o Children4,20031.1%2.2$95,000
Single Parent1,2008.9%2.8$52,000
Non-Family Households3,30024.4%1.3$48,000
Total Households13,500100%2.48$82,400

According to NAR's 2025 Home Buyers and Sellers Generational Report, the 35–54 age cohort—which represents 29% of Westlake's population—is the most active home-buying segment for move-up purchases. These buyers typically trade smaller homes in communities like Lakewood and North Olmsted for Westlake's larger lots, newer construction, and top-rated schools.

According to the Westlake City Schools enrollment data, the district has maintained stable enrollment at approximately 3,800 students, with a consistent influx of families relocating from adjacent communities specifically for the school system.

For agents farming Westlake, the family-heavy demographic profile dictates marketing content: school performance data, youth sports programs, park amenities, and commute times to Cleveland's major employment centers. US Tech Automations enables agents to automate this family-focused content delivery across mail, email, and social media channels.


Income, Employment, and Economic Profile

According to the Bureau of Labor Statistics and Census Bureau, Westlake's economy reflects its position as a corporate suburban center with strong employment diversity.

Income MetricWestlakeRocky RiverLakewoodNorth OlmstedCleveland
Median Household Income$82,400$72,500$52,800$55,600$33,800
Mean Household Income$108,500$98,300$68,200$72,400$48,600
Income Under $25,0009.8%12.4%22.1%18.2%38.6%
Income $75,000–$149,99932.8%28.2%22.4%25.8%12.4%
Income $150,000+22.4%18.5%8.2%10.2%3.8%
Unemployment Rate2.9%3.1%4.8%4.2%7.2%

According to the Greater Cleveland Partnership's employment analysis, Westlake is home to several corporate headquarters and regional offices including American Greetings (prior to relocation), Nordson Corporation, Hyland Software, and TravelCenters of America. These employers create a concentrated base of high-income professional households that drive housing demand in the $300,000–$600,000 range.

Top Employment SectorShareMedian SalaryGrowth Trend
Professional/Technical22.4%$85,000Growing
Healthcare16.8%$62,000Growing
Management12.2%$95,000Stable
Finance/Insurance8.5%$78,000Stable
Education7.8%$55,000Stable
Retail/Hospitality10.2%$35,000Growing (Crocker Park)
Manufacturing5.8%$58,000Declining
Information Technology6.5%$92,000Growing

How does Westlake's employment base affect home buying patterns? According to Census commuting data, 62% of Westlake residents work within Cuyahoga County, with the average commute time of 24 minutes reflecting the city's central position along the I-90 corridor. According to NAR's remote work and housing survey, approximately 28% of Westlake professional workers now work from home at least part-time, increasing demand for larger homes with dedicated office space.

For agents, the US Tech Automations platform enables creation of employer-targeted campaigns that highlight relevant home features for each professional demographic—home office space for remote workers, commute time data for I-90 corridor commuters, and school district information for relocating families.


Housing Stock and Property Characteristics

According to the Cuyahoga County Auditor's property database, Westlake's housing stock reflects its multi-decade suburban development history, with distinct building eras creating differentiated sub-markets.

Housing EraShareMedian ValueAvg Sq FtTypical Style
Pre-1960 (Original Farm Area)12%$265,0001,600Ranch, Cape Cod
1960–1979 (Suburban Expansion)28%$295,0001,850Split-level, Colonial
1980–1999 (Growth Phase)25%$345,0002,200Colonial, Contemporary
2000–2015 (Modern Suburban)22%$425,0002,650New Traditional, Estate
2016–Present (Crocker Park Era)13%$485,0002,100Luxury condo, townhome
All Housing100%$325,0002,050Mixed

What makes Westlake's housing stock unique? According to the Westlake Planning Commission, the city's 15.9 square miles of land area provided room for multi-generational development that most inner-ring suburbs lacked. This means Westlake offers housing options for nearly every buyer demographic, from first-time buyers purchasing 1960s ranches to luxury buyers building new-construction estates.

Property TypeCountShareMedian PriceAvg Lot Size
Single-Family Detached9,20068.1%$355,0000.38 acres
Condo/Townhome2,80020.7%$265,000N/A
Two-Family (Duplex)8506.3%$225,0000.25 acres
Multi-Family (3+)6504.8%$380,000+Varies
Total Residential Units~13,500100%$325,0000.32 acres

According to the Crocker Park development data, the lifestyle center has added over 400 residential units since 2015, creating a distinctly urban-suburban housing product within Westlake. These units—primarily luxury condos and townhomes priced from $350,000 to $750,000—have attracted empty nesters, young professionals, and corporate relocators seeking walkable living within a suburban school district.

According to Stark Enterprises development reports, Crocker Park's residential occupancy exceeds 97%, with a waiting list for premium units, indicating strong demand for the mixed-use suburban lifestyle product.


Homeownership vs. Rental Market

According to Census Bureau data, Westlake is overwhelmingly a homeowner community, with one of the highest owner-occupancy rates in Cuyahoga County.

Tenure MetricWestlakeCuyahoga CountyOhio
Owner-Occupied78.4%56.2%66.1%
Renter-Occupied21.6%43.8%33.9%
Median Rent$1,350$850$880
Rent as % of Income24.8%33.8%29.4%
Owner w/ Mortgage55.8%58.1%61.8%
Median Owner Costs (w/ mtg)$1,850$1,250$1,290

What is the rental market like in Westlake? According to Rent.com and Apartments.com data, Westlake's rental market is concentrated in the Crocker Park area and several apartment complexes along Detroit Road and Center Ridge Road.

Rental TypeAvg Monthly RentYoY ChangeVacancy Rate
1-Bedroom Apartment$1,150+5.2%3.8%
2-Bedroom Apartment$1,450+4.8%4.2%
3-Bedroom Apartment/Townhome$1,850+3.8%5.1%
Crocker Park Luxury Unit$2,200++4.5%2.8%

According to the National Rental Housing Council, Westlake's low rental vacancy rates and below-average rent-to-income ratio (24.8% vs 33.8% county average) suggest that renters in Westlake are generally in a strong financial position—many are potential homebuyers who are renting temporarily during relocation or while evaluating neighborhoods.

For agents, this renter-to-buyer pipeline is a significant opportunity. The US Tech Automations platform enables agents to build automated nurture sequences for Westlake's renter population, delivering first-time buyer education and neighborhood comparison content at strategic intervals aligned with typical lease renewal cycles.


Real Estate Market Performance

According to the Northern Ohio Regional MLS and Cuyahoga County Recorder's Office, Westlake's market demonstrates the consistent, moderate appreciation typical of established affluent suburbs.

Market Metric202420252026 Q1Trend
Median Sale Price$305,000$310,000$325,000+4.8% YoY
Avg Price per Sq Ft$178$184$188+2.2% YoY
Closed Transactions405420102On pace for 435
Median DOM302825-10.7% YoY
Months of Supply2.52.21.9Tightening
List-to-Sale Ratio98.2%98.8%99.2%Rising
Over-Ask Sales (%)24%28%32%Increasing

How do Westlake prices vary by sub-area? According to MLS data and Cuyahoga County assessment records, Westlake's large geography creates meaningful price variation by location.

Westlake Sub-AreaMedian PricePrice/Sq FtYoY ChangeKey Feature
Crocker Park/Center Ridge N$425,000$225+5.2%Mixed-use, walkable
Detroit Road Corridor$295,000$175+4.5%Established, convenient
Dover/Canterbury Estates$485,000$198+4.8%Luxury new construction
South Westlake/Hilliard$285,000$162+5.5%More affordable, families
Bradley Road Area$310,000$178+4.2%Mid-range, schools

How to Farm Westlake Using Demographic Intelligence

Farming an affluent, data-driven community like Westlake requires leveraging demographic insights to deliver relevant, valuable content to each buyer and homeowner segment.

  1. Segment your database by household income and composition. According to Census data, Westlake has distinct income tiers from $50,000 single-professional households to $150,000+ dual-income families. Use US Tech Automations to create separate campaign tracks for each segment, delivering price-appropriate listings and market data.

  2. Build Crocker Park lifestyle content. According to Stark Enterprises visitor data, Crocker Park attracts 10+ million visits annually. Create content that positions you as the expert on Crocker Park residential options, highlighting the unique walkable suburban lifestyle that no other Westshore community offers.

  3. Target corporate relocators through employer partnerships. According to the Westlake Economic Development Department, 15+ major employers with 200+ employees are headquartered in Westlake. Build relationships with HR departments and create employer-specific relocation guides that highlight relevant neighborhoods, commute data, and school information.

  4. Create age-segmented downsizer and upsizer campaigns. According to Census data, Westlake's 35–44 cohort (14.8%) drives move-up purchases while the 55–64 cohort (14.6%) represents the downsizer pipeline. Build separate automated campaigns for each through US Tech Automations—move-up content highlighting larger homes and better schools, downsizer content featuring Crocker Park condos and maintenance-free living.

  5. Leverage the 12.8% foreign-born population for niche marketing. According to Census data, Westlake's foreign-born population is the highest among Cuyahoga County suburbs, including significant Indian, Chinese, and Eastern European communities. According to NAR's multicultural marketing guidelines, creating culturally relevant content and community guides increases engagement by 40% in these demographic segments.

  6. Develop school district comparison content. According to Niche.com rankings, Westlake City Schools rank in the top 15 in the Cleveland MSA. Create comparison guides that show how Westlake schools compare to Rocky River, Bay Village, Avon, and Strongsville—the communities most Westlake buyers also consider.

  7. Automate home equity monitoring for established owners. According to Cuyahoga County records, 44.2% of Westlake homeowners have no mortgage, indicating significant accumulated equity. Build automated campaigns that deliver quarterly equity updates and market condition summaries that motivate listing conversations with equity-rich homeowners.

  8. Track new construction trends for competitive intelligence. According to the Westlake Building Department, 45–55 new residential permits are issued annually. Monitor new construction starts, pricing, and buyer profiles to understand competitive dynamics in the new-build segment and adjust your resale marketing accordingly.

  9. Build a remote-worker home office guide. According to Census commuting data, 28% of Westlake professionals work remotely part-time. Create content highlighting homes with dedicated office space, gigabit internet availability, and quiet neighborhood settings—features that remote workers prioritize. Distribute through US Tech Automations automated email campaigns.

  10. Establish a quarterly market briefing for Westlake business leaders. According to the Westlake-Bay Village Chamber of Commerce, 40+ business networking events occur annually. Host a quarterly market briefing for local business leaders that positions you as the Westlake real estate authority while generating referrals from the professional community.


Automation Platform Comparison for Affluent Suburban Farming

Which automation platform best serves agents farming affluent suburbs like Westlake?

FeatureUS Tech AutomationskvCOREBoomTownYlopoFollow Up Boss
Demographic SegmentationCensus-integratedBasic tagsBasic tagsNoManual tags
Corporate Relocation ToolsEmployer-specific guidesNoNoNoNo
Multicultural Campaign Support12+ languagesEnglish onlyEnglish onlyEnglish onlyEnglish only
New Construction TrackingPermit data integrationNoNoNoNo
Equity Monitoring CampaignsAutomated quarterlyNoNoNoNo
School District ContentPerformance data libraryNoNoNoNo
Cost (Monthly)$149–$299$499+$750+$295+$69+ (CRM only)
Affluent Market TemplatesPremium content libraryBasicBasicNoNo

According to WAV Group's affluent market technology report, agents farming communities where median income exceeds $75,000 need platforms that support sophisticated segmentation and high-quality content delivery. US Tech Automations' Census-integrated targeting and premium content templates are specifically designed for this market tier.


Westlake Compared to Adjacent Communities

How does Westlake compare to surrounding suburbs for homebuyers? According to MLS and Census data, Westlake offers a distinct value proposition within the Westshore corridor.

MetricWestlakeRocky RiverAvonNorth OlmstedBay Village
Population33,40020,80024,20031,50015,800
Median Income$82,400$72,500$85,200$55,600$88,500
Median Home Price$325,000$310,000$335,000$195,000$345,000
Owner-Occupancy78.4%72.1%82.5%68.2%85.2%
School Rating (Niche)Top 15 MSATop 10 MSATop 12 MSATop 35 MSATop 8 MSA
Retail/Dining HubCrocker ParkDowntownNone majorGreat NorthernNone major
Annual Transactions420285345380165

According to Redfin's community comparison tool, Westlake offers the best combination of school quality, retail amenities (via Crocker Park), and housing variety among the western suburbs. While Bay Village and Avon offer higher incomes and some metrics, Westlake's Crocker Park lifestyle hub is a unique differentiator.

For more Westshore market data, explore our guides to Rocky River, Lakewood, North Olmsted, and Bay Village.


Frequently Asked Questions

What is the population of Westlake Ohio?
According to U.S. Census Bureau 2025 estimates, Westlake's population is approximately 33,400, making it the 7th largest city in Cuyahoga County. The population has grown from 32,729 in the 2020 Census, driven by new residential construction at Crocker Park and continued family in-migration attracted by the school district.

What is the median household income in Westlake OH?
The median household income in Westlake is $82,400 according to the 2025 American Community Survey estimates. This ranks 4th among Cuyahoga County communities and is 75% above the county median of $47,200. The mean household income is even higher at $108,500.

What are home prices in Westlake Ohio in 2026?
The median home sale price in Westlake is $325,000 as of Q1 2026 according to Northern Ohio Regional MLS data. Prices range from approximately $200,000 for older condos and smaller ranch homes to $600,000+ for luxury new construction in the Dover/Canterbury Estates area. Crocker Park condos range from $350,000 to $750,000.

How good are Westlake Ohio schools?
According to Niche.com's 2026 rankings, Westlake City Schools rank in the top 15 of the Cleveland MSA, with an overall A- grade. The district consistently performs above state averages on standardized testing and offers comprehensive extracurricular programs according to district data.

Is Westlake Ohio diverse?
According to Census data, Westlake has a 12.8% foreign-born population—the highest among Cuyahoga County suburbs—including significant Indian, Chinese, and Eastern European communities. The racial composition is approximately 82% White, 7% Asian, 4% Black, 4% Hispanic/Latino, and 3% multi-racial or other.

What is Crocker Park in Westlake?
According to Stark Enterprises development data, Crocker Park is a 75-acre mixed-use lifestyle center featuring 300,000+ sq ft of retail, 50+ restaurants and shops, 400+ residential units, and Class A office space. It attracts over 10 million visits annually and has become the defining amenity of the Westlake community.

How does Westlake compare to Rocky River?
According to MLS and Census data, Westlake's median home price of $325,000 is 5% above Rocky River's $310,000. Westlake offers larger lots, newer housing stock, and the Crocker Park lifestyle center, while Rocky River provides higher walkability, a more historic downtown, and a slightly better school ranking. Both are premium Westshore communities.

What is the property tax rate in Westlake Ohio?
According to the Cuyahoga County Fiscal Officer, Westlake's effective property tax rate is approximately 2.6% of market value. On the median-priced home of $325,000, annual property taxes total approximately $8,450.

Is Westlake a good place to raise a family?
According to Niche.com's "Best Places to Raise a Family" rankings, Westlake ranks in the top 10 in the Cleveland MSA. The combination of top-rated schools, 850+ acres of parks, Crocker Park family amenities, and above-average household income creates a family-friendly environment.


Conclusion: Use Westlake Demographics to Power Precision Farming

Westlake's demographic profile—affluent, educated, family-oriented, and increasingly diverse—creates a premium farming opportunity for agents who leverage data to deliver relevant, targeted content. Whether reaching corporate relocators through employer partnerships, targeting downsizers in the 55+ cohort, or building multicultural outreach for the 12.8% foreign-born population, the key to Westlake success is demographic precision.

US Tech Automations provides the Census-integrated segmentation, multicultural campaign support, and employer partnership tools that Westlake agents need to reach this affluent suburban market with the right message at the right time. The platform's automated equity monitoring and school district content delivery ensure consistent touchpoints that build the relationships necessary to earn listings in this competitive, high-value community.

For more Cleveland western suburb insights, explore our analyses of Rocky River, Lakewood OH, Strongsville, and Avon.

About the Author

Garrett Mullins
Garrett Mullins
Workflow Specialist

Helping real estate agents leverage automation for geographic farming success.