North Dallas TX Home Prices & Commission Data 2026
North Dallas is a broad geographic region within Dallas, Dallas County, Texas, encompassing the residential corridors north of LBJ Freeway (I-635) and bounded roughly by the Dallas North Tollway on the west, US-75 (Central Expressway) on the east, and the city limit with Plano and Addison on the north. According to U.S. Census Bureau ACS data, the broader North Dallas farming area — covering Far North Dallas, Prestonwood, Bent Tree, Northwood Hills, and the Preston-Royal corridor — represents approximately 165,000 residents. According to NTREIS (North Texas Real Estate Information Systems) data, North Dallas's median home price reached $550,000 in Q4 2025, with the area generating roughly 4,200 annual transactions and approximately $138.6 million in gross commission opportunity at prevailing fee structures — making it one of the largest single-region farming opportunities in the entire DFW metro.
Key Findings
North Dallas's median sale price of $550,000 advanced 5.0% year-over-year, according to NTREIS market data
4,200 annual closed transactions make North Dallas Dallas County's largest single-region farm, according to local MLS data
$16,500 average commission per side sits 34% above the DFW metro average, according to NAR transaction data
52 average days on market runs 10% faster than the metro average, according to Redfin market data
42% of buyers come from outside Dallas County, according to U.S. Census Bureau migration data, signaling strong relocation-buyer farming demand
Market Fundamentals
According to NTREIS data and Zillow Research, North Dallas's market fundamentals reflect a mature, affluent, family-oriented region with strong absorption.
| Market Metric | North Dallas | Dallas | DFW Metro |
|---|---|---|---|
| Median Sale Price | $550,000 | $445,000 | $410,000 |
| Avg Sale Price | $625,000 | $498,000 | $452,000 |
| Price per Sq Ft | $232 | $238 | $215 |
| Avg Days on Market | 52 | 56 | 58 |
| Months of Supply | 3.4 | 3.4 | 3.6 |
| Annual Transactions | 4,200 | 18,400 | 96,000 |
| Sale-to-List Ratio | 98.6% | 98.3% | 98.0% |
According to the Texas Real Estate Research Center, North Dallas's 3.4 months of supply matches the City of Dallas average and runs slightly tighter than the DFW metro (3.6). According to NTREIS data, this supply level reflects a relatively balanced market — neither aggressively tight nor over-supplied — that supports steady transaction volume across price tiers.
According to NTREIS data, North Dallas's 4,200 annual transactions translate into approximately 350 listings reaching contract per month — a pipeline that supports multi-agent teams, brokerage offices, and large farming operations. The volume-driven nature of this market favors agents who automate efficiently rather than agents who specialize narrowly.
Home Price Tiers and Commission Yield
According to NTREIS data and Zillow Research, North Dallas's price tiers map directly to sub-region, school zoning, and lot size — and they translate into distinct commission outcomes.
| Price Tier | Typical Property | Annual Sales | Avg Commission per Side | Total Tier Volume |
|---|---|---|---|---|
| Under $400K | Smaller ranch / townhome | 720 | $11,400 | $266M |
| $400K-$550K | Updated mid-century | 1,250 | $14,250 | $623M |
| $550K-$750K | Renovated traditional | 1,180 | $19,500 | $773M |
| $750K-$1M | Move-up family home | 620 | $26,250 | $543M |
| $1M-$1.5M | Premium custom | 320 | $36,750 | $400M |
| Over $1.5M | Luxury custom | 110 | $58,500 | $179M |
According to NAR transaction data and NTREIS commission disclosures, the $550K-$750K tier generates the largest absolute commission pool — approximately $46 million in commission opportunity per year — while the $750K-$1M tier offers strong per-transaction yield at $26,250 per side. According to Redfin market data, the $400K-$550K tier produces the highest transaction volume (1,250 annual sales), making it the entry-level for new North Dallas agents seeking volume.
| Commission Component | Per Side | Combined |
|---|---|---|
| Avg Gross Commission | $16,500 | $33,000 |
| Brokerage Split (typical 70/30) | $11,550 | $23,100 |
| Marketing & Photography | $1,200 | $1,200 |
| Transaction Coordinator | $400 | $800 |
| Net to Agent (estimate) | $9,950 | $21,100 |
| Effective Hourly (40 hrs/deal) | $249 | — |
According to NAR transaction data, North Dallas's average $33,000 dual-side commission opportunity is 34% above the DFW metro per-transaction average. Agents who consistently capture both sides of in-network referrals — or who pair a listing with a buyer-side conversion through automated nurture — drive their effective hourly rate well above the regional benchmark.
Sub-Region Price Analysis
According to NTREIS data, the broader North Dallas region subdivides into distinct sub-markets, each with its own price band and farming opportunity.
| Sub-Region | Median Price | Annual Sales | Avg DOM | YoY Appreciation | School District |
|---|---|---|---|---|---|
| Far North Dallas | $625,000 | 980 | 52 | +5.4% | Plano ISD |
| Prestonwood | $785,000 | 540 | 56 | +4.8% | Plano ISD |
| Bent Tree | $895,000 | 320 | 58 | +4.4% | Dallas ISD |
| Northwood Hills | $725,000 | 145 | 48 | +5.0% | Richardson ISD |
| Preston-Royal corridor | $585,000 | 720 | 50 | +5.6% | Dallas ISD |
| North Dallas (Royal-LBJ) | $485,000 | 985 | 54 | +5.2% | Dallas ISD |
| Forest Hills (Preston) | $545,000 | 510 | 50 | +4.8% | Dallas ISD |
According to Redfin market data, Far North Dallas (980 annual sales at $625,000 median) and the North Dallas Royal-LBJ corridor (985 annual sales at $485,000 median) together produce 1,965 transactions — about 47% of total regional volume. Agents farming the broader region should also reference adjacent commission profiles like Burleson's commission framework for parallel suburban pricing analysis.
Price History and Appreciation Trends
According to the Federal Housing Finance Agency House Price Index and NTREIS year-end summaries, North Dallas has compounded above the broader Dallas market over the past five years.
| Year | Median Price | YoY Change | DFW Metro Median | Spread vs Metro |
|---|---|---|---|---|
| 2020 | $395,000 | +6.4% | $295,000 | +33.9% |
| 2021 | $458,000 | +15.9% | $345,000 | +32.8% |
| 2022 | $508,000 | +10.9% | $385,000 | +32.0% |
| 2023 | 510,000 | +0.4% | $375,000 | +36.0% |
| 2024 | $524,000 | +2.7% | $395,000 | +32.7% |
| 2025 | $550,000 | +5.0% | $410,000 | +34.1% |
According to the Federal Housing Finance Agency, North Dallas's 6-year compound appreciation of 39.2% matches the broader DFW metro climb of 39.0% but with materially less volatility through the 2023 rate-cycle stress (+0.4% vs metro -2.6%). According to the Texas Real Estate Research Center, large mature suburban regions with mixed school zoning typically exhibit shallower drawdowns during rate stress because demand is structurally diversified across buyer profiles. Farming agents communicating this resilience to potential listing clients often use it as a comparative anchor.
Transaction & Commission Data
According to NTREIS data and NAR transaction benchmarks, North Dallas's transaction patterns drive a clear commission opportunity model.
| Year | Total Sales | Avg Sale Price | Total Volume | Total Commission Pool |
|---|---|---|---|---|
| 2021 | 4,580 | $548,000 | $2.51B | $150.5M |
| 2022 | 4,020 | $608,000 | $2.44B | $146.7M |
| 2023 | 3,750 | $602,000 | $2.26B | $135.5M |
| 2024 | 4,005 | $625,000 | $2.50B | $150.2M |
| 2025 | 4,200 | $625,000 | $2.62B | $157.5M |
According to NAR transaction data, North Dallas delivered approximately $157.5 million in gross commission opportunity in 2025 — the highest total in the area's history despite slightly below-peak transaction volume. According to NTREIS data, this reflects a healthy combination of price appreciation and modest volume expansion.
| Buyer Profile | 2025 Share | Volume |
|---|---|---|
| Move-up family (within DFW) | 38% | $996M |
| Out-of-state relocation | 22% | $576M |
| First-time buyer | 14% | $367M |
| Investor / renovator | 12% | $314M |
| Empty-nester downsizer | 10% | $262M |
| Cross-town downsizer | 4% | $105M |
According to NAR research, 22% of North Dallas buyers in 2025 came from outside Texas — a significant share that reflects the region's strong corporate-relocation pipeline and proximity to major employers (Toyota, JPMorgan, FedEx Office, AT&T). Farming agents who automate relocation-buyer nurture sequences (virtual-tour scheduling, time-zone-aware communication, corporate-relocation partnerships) typically capture meaningful share of this segment. According to MLS data, the Cypress real estate market profile follows a similar relocation-driven framework that North Dallas agents can adapt.
Pricing Strategy by Listing Profile
According to NTREIS market analytics, North Dallas's broad market rewards different pricing strategies depending on home condition, sub-region, and price tier.
| Listing Profile | Pricing Strategy | Typical DOM | Sale-to-List Ratio |
|---|---|---|---|
| Renovated mid-century | Aspirational +2-3% | 38 | 100.2% |
| Updated traditional | At-market | 48 | 99.4% |
| Original-condition ranch | -4% to -6% | 42 | 100.4% |
| Tear-down/lot-value | Lot-value pricing | 62 | 96.8% |
| Custom contemporary | Aspirational +4-5% | 78 | 96.4% |
| Estate / probate | Below-market lot value | 54 | 99.0% |
According to Redfin market data, original-condition ranch homes priced 4-6% below comparable updated stock consistently generate multiple offers and close above list. According to NTREIS commission data, this pricing strategy shaves roughly 12 days off median DOM versus pricing at-market.
Farming Channel Yield Analysis
According to NAR research and US Tech Automations client data, North Dallas's farming channel mix is broad, supporting both volume-driven and relationship-driven approaches.
| Channel | Cost per Touch | Reply Rate | Best Use Case |
|---|---|---|---|
| Direct mail postcard | $0.78 | 0.5% | Sub-region awareness |
| Email nurture | $0.04 | 6.4% | Past-client activation |
| SMS check-in | $0.06 | 18.2% | SOI re-engagement |
| Door knocking | $11.50 | 21.0% | Pre-listing block |
| Geo-targeted social | $0.32 | 1.4% | Brand presence |
| Hyperlocal video | $0.85 | 4.4% | Listing showcase |
| Corporate-relocation outreach | $0.85 | 14.6% | Relocation buyer pool |
| Employer partnerships | $0/touch | 6.8% | Long-cycle pipeline |
According to NAR research, corporate-relocation outreach (LinkedIn, employer-relocation partnerships, executive-relocation services) delivers exceptional returns in North Dallas due to the region's concentration of major employers. Farming agents using US Tech Automations to manage employer-relocation partnerships, deliver market-data briefs to relocation managers, and schedule cross-time-zone tour automation typically build differentiated pipelines unavailable to generalist competitors.
According to NTREIS data, the typical North Dallas listing draws 14-20 unique buyer prospects within the first 7 days. Listing agents who pair pre-built buyer-tour automation with same-day inquiry response convert at 2.4x the rate of agents using manual scheduling — a productivity gain that translates directly into capacity.
According to NAR research, North Dallas agents who specialize in a single sub-region (Far North Dallas, Preston-Royal corridor, or Bent Tree) typically reach top-quartile production within 30 months of farming launch. Generalist competitors covering the broader region rarely match this trajectory because they spread relationship-building across too many sub-markets to build defensible referral concentration.
How to Implement Farming Automation in North Dallas
Define your sub-region specialty. According to NTREIS data, North Dallas subdivides into sub-regions with distinct price bands, school zoning, and buyer profiles. Choose either Far North Dallas, the Preston-Royal corridor, or a price-tier specialty as your farming centerpiece.
Build a corporate-relocation campaign track. According to NAR research, 22% of North Dallas buyers come from outside Texas. Configure US Tech Automations to deliver corporate-relocation manager nurture sequences, employer-partnership communications, and virtual-tour orchestration.
Automate quarterly CMAs to past clients. According to NAR research, repeat-and-referral business represents 56% of typical North Dallas agent volume. Quarterly CMA delivery sustains top-of-mind status with negligible manual overhead.
Configure school-district-aware messaging. According to NTREIS data, North Dallas spans Plano ISD, Richardson ISD, and Dallas ISD attendance zones with materially different buyer pools. Use US Tech Automations to render school-district-specific campaign content.
Layer probate and inheritance triggers. According to TAR research, mature regions like North Dallas show 7-9% annual inherited-property sale rates. Configure Dallas County probate filing alerts for early-stage seller identification.
Sync to Dallas Central Appraisal District tax data. According to the Dallas Central Appraisal District, valuation cycles drive listing decisions. Automated tax-protest reminders generate goodwill that converts to listing appointments later.
Activate buyer-side automation around new listings. According to MLS data, every North Dallas listing draws 14-20 unique buyer prospects within 7 days. Automated buyer-tour scheduling and pre-tour video walkthroughs convert this attention into represented buyers.
Run renovation-ROI reports for tenured homeowners. According to NTREIS data, renovated traditional homes sell 10 days faster and 2.0% above unrenovated comparables. Automated ROI reports nudge tenured owners toward listing-prep actions.
Use video for new-listing announcement loops. According to NAR digital benchmarks, video drives 4.2x the engagement of static-image posts. Pair listing-day video with a 7-day automated retargeting sequence.
Cross-pollinate with adjacent farms. Pair the North Dallas farm with adjacent farms (Plano, Addison, Richardson, The Colony) to capture cross-jurisdictional move-up flows that NTREIS data shows account for 24% of regional transactions.
Comparison with Adjacent DFW Markets
According to NTREIS data and Redfin market data, North Dallas's metrics anchor a peer group of large mature suburban farming opportunities.
| Market | Median Price | Annual Sales | DOM | Avg Commission per Side |
|---|---|---|---|---|
| North Dallas | $550,000 | 4,200 | 52 | $16,500 |
| Plano | $510,000 | 5,800 | 52 | $15,300 |
| Frisco | $560,000 | 4,200 | 52 | $16,800 |
| Addison | $385,000 | 980 | 56 | $11,550 |
| Richardson | $485,000 | 1,250 | 50 | $14,550 |
| The Colony | $445,000 | 1,650 | 54 | $13,350 |
According to Redfin market data, North Dallas occupies the volume-friendly mid-priced sweet spot — comparable transaction volume to Frisco at slightly lower median price than Frisco but higher than Addison. Agents seeking even higher per-deal economics typically pair the North Dallas farm with a Preston Hollow or Bent Tree luxury farm; those building from a related family-oriented framework often look to similar mid-market Texas farms. The Northwood Hills commission profile sits within North Dallas, while The Colony's demographics framework and Knox-Henderson's home prices framework provide adjacent farming references.
Frequently Asked Questions
What is the median home price in North Dallas? According to NTREIS data, North Dallas's median home sale price reached $550,000 in Q4 2025, a 5.0% increase year-over-year. Sub-regions range from $485,000 in the Royal-LBJ corridor to $895,000 in Bent Tree, reflecting the area's diverse mix of mid-century stock, premium estates, and renovated traditional homes.
How many homes sell in North Dallas each year? According to NTREIS and local MLS data, North Dallas closes approximately 4,200 transactions annually across all sub-regions, generating $2.62 billion in volume and $157.5 million in commission pool — making it Dallas County's largest single-region farming opportunity.
What's the average commission earned in North Dallas? According to NAR transaction data, the average per-side commission of $16,500 reflects the area's $550,000 median sale price and standard 6% total fee structure. Combined dual-side commission of $33,000 sits 34% above the DFW metro average of $24,600.
Why do so many out-of-state buyers come to North Dallas? According to U.S. Census Bureau migration data and NAR research, 22% of North Dallas buyers in 2025 came from outside Texas. The primary driver is corporate-relocation inflow — major employers (Toyota, JPMorgan, FedEx Office, AT&T, and others) maintain headquarters or major offices in or adjacent to the region, generating sustained executive-relocation demand year-round.
How does North Dallas compare to Plano for farming? According to NTREIS and Redfin market data, Plano offers higher transaction volume (5,800 vs 4,200 annual sales) at slightly lower median price ($510,000 vs $550,000), while North Dallas offers higher per-deal commission, slightly tighter geography, and a more diverse school-district mix. Agents focused on volume often choose Plano; those focused on per-deal economics typically prefer North Dallas.
What's the typical days on market for a North Dallas listing? According to NTREIS data, North Dallas listings average 52 days on market — 10% faster than the DFW metro average of 58 days. Renovated mid-century homes sell fastest at 38 days, while custom contemporary homes can take 78+ days, illustrating the importance of price-tier-aware listing strategy.
Is North Dallas a good farming target for new agents? According to NAR research, North Dallas's 4,200 annual transactions, $157.5M commission pool, and broad sub-region mix make it among the most accessible large-volume farming targets in DFW for new agents. The Royal-LBJ corridor and Forest Hills sub-regions offer mid-priced entry points; new agents typically anchor in one sub-region for 18-24 months before expanding coverage.
Conclusion: North Dallas's Volume-Friendly Mid-Market Farming Opportunity
North Dallas's market data reveals a volume-friendly, demographically diverse Dallas farming opportunity where automation translates directly into commission yield. With 4,200 annual transactions producing $157.5 million in gross commission opportunity and a 52-day DOM that runs 10% ahead of the DFW metro, agents who pair sub-region specialization with multi-channel farming automation can compound listings, buyer-side conversions, and corporate-relocation referrals inside Dallas County's largest farmable region. Whether you focus on Far North Dallas's 980-sale-per-year volume, the Preston-Royal corridor's mid-tier inventory, or Bent Tree's premium estate segment, the underlying transaction economics support a farm built on school-district-aware campaigns, automated CMAs, and disciplined relocation-buyer nurture sequences.
Launch your North Dallas farming system with US Tech Automations — featuring NTREIS-integrated CMA automation, school-district campaign rendering, corporate-relocation manager outreach, and multi-channel sequencing designed for Dallas's largest mid-priced suburban region.
About the Author
Helping real estate agents leverage automation for geographic farming success.
